Sales Associate - Covent Garden in London

The Company

At Theory, we create clothes that matter, that empower and improve the way we live through exceptional fit, fabric, and style. In 1997, Theory was founded in New York on the simple idea that stretch fabrics in tailored clothing could change how we dress and live. Two decades later, we continue to perfect our offering of elevated wardrobe essentials for the ambitious, urban man and woman. From sourcing materials from the best mills in the world, to the innovation and craftsmanship at our atelier in New York’s Meatpacking District, the integrity of our process is just as important as our final product. In 2004, Theory was acquired by Fast Retailing, spurring international expansion of the brand. Operating 440 stores worldwide, today Theory is a New York brand with a global mindset. Our customers dream big, achieve goals, and aim for perfection. So do we, and so do our clothes.

The role

The Sales Assistant builds a following of loyal customers, acting as a consultant as opposed to a clerk. This means that in addition to following up with customers promptly and appropriately, the Sales Assistant works to establish a rapport that allows them to determine all of their customers’ needs in order to present the appropriate product to meet those needs.

Key responsibilities and duties

• Sales Generation

• Understand key company and personal KPI’s actively seeking to exceed or meet them.
• Proactively build company and product knowledge to demonstrate understanding to the customer.
• After closing a sale, monitor all details including shipping, alterations (if applicable) and special requests to ensure customer satisfaction.
• Continuously enhance sales techniques to drive sales.
• Comply with all sales related policies and procedures.
• Take ownership of your role and work to support the store team to achieve goals.
• Maintain a keen interest in the fashion industry and market trends.
• Undertake daily tasks as required by the store management team.

• Continuously strive to provide the highest level of customer service.
• Handle customer enquiries quickly and efficiently and escalate to management where appropriate.
• Build and maintain client book.
• Ensure that all new clients information is captured correctly in the POS system.
• Resolve all client problems and complaints quickly and effectively, ensuring client satisfaction.

• Keep selling floor and product neat, organised and stocked.
• Assist in the maintenance of all inventory in the stockroom and on the selling floor.
• Assist in all areas of stock, shipping, receiving protocol/policies and all shipping/receiving related paperwork.
• Participate in inventories.
• Comply with all Point-of-Sale policies and procedures.
• Properly execute all relevant register functions.
• Adhere to work schedule, inclusive of time and attendance.
• Participate in all relevant training and development seminars, programs and meetings as directed by store management.
• Help monitor store security through vigilant customer service and consistent application of store changing room procedures and tagging.
• Adhere to all internal audit processes and procedures.

Key skills and experience

• Experience of working in a similar position for a premium or luxury brand.
• Experience of developing customer rapport to drive sales.
• Dynamic interpersonal and communications skills both verbal and written.
• Proactive, able to motivate one’s self to meet company expectations.
• Exceptional time management skills.
• Demonstrable relationship building skills, able to collaborate and motivate peers.
• KPI focused, experience of driving sales to meet or exceed commercial targets.
• Resilient with demonstrable experience of displaying positivity when faced with challenges.
• Self-motivated with a drive to succeed.
• Positive and solutions driven attitude.
• Excellent attention to detail.

Theory is an inclusive employer, and we welcome applications from all profiles, regardless of age, race, gender, sexual orientation, disabilities or background.