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- Tasks: Lead sales strategy across UK, Europe, and South Africa while building strong partnerships.
- Company: Unicorn Inc. is a dynamic company focused on fun, active lifestyle products.
- Benefits: Competitive salary, growth opportunities, and a vibrant work culture.
- Other info: Be part of a creative crew that values hard work and fun.
- Why this job: Join a passionate team and drive growth in exciting markets.
- Qualifications: Proven sales leadership experience and a knack for strategic thinking.
The predicted salary is between 60000 - 80000 £ per year.
HOURS: Monday to Thursday 08:45am – 05:00pm, Friday 08:45am – 03:45pm
ABOUT UNICORN, INC.
At Unicorn Inc., we channel rare, slightly magical energy into helping people live more active lives, one ridiculously fun product at a time. We bring disruptive brands to the UK, Europe and South Africa, focusing on gear that doesn’t just perform, but brings joy to people’s lives. Our partners are agile, growth-hungry and unafraid to shake up their categories.
We’re a small, dynamic crew that believes in hard work, creativity, growth and having fun while we’re at it. We are the exclusive UK and European partner for goodr, Versus Socks, Sprints and Body Glide, and the exclusive partner for Grayl in the UK and Ireland.
ABOUT THE ROLE
We’re looking for a Sales Director who lives for momentum and knows how to turn growth goals into reality. You’ll be at the helm of our sales strategy, leading the charge across three key regions: UK Retail, European distribution, and our South African team. You’ll shape how our brands come to life in stores, strengthen relationships with partners, and guide a talented crew who love what they do.
Your mission: keep our partners winning, our customers inspired, and our pipeline strong as we unlock new opportunities in every corner of active lifestyle retail. If you’re strategic, fearless, and ready to steer a growing brand through its next big chapter, you’ll fit right in.
RESPONSIBILITIES
- Lead and execute sales strategy across all Sales channels in the UK, Europe, and South Africa to deliver ambitious revenue and growth targets.
- Forecast market trends, analyse performance, and implement data-driven planning strategies that expand market presence.
- Own and grow our Amazon and direct-to-consumer channels, including setting strategy, optimising listings and campaigns, managing partners and agencies where relevant, and delivering profitable, brand-aligned online sales performance.
- Own UK retail sales and manage key specialty and national accounts, building strong, long-term relationships.
- Manage and grow the European distributor network, ensuring consistent performance and brand alignment.
- Lead and support the South Africa sales team, fostering accountability and regional growth.
- Identify new channels, partnerships, and commercial opportunities to accelerate expansion in active lifestyle categories.
- Set clear targets, track progress, and drive sales performance through ongoing coaching and development.
- Implement effective sales processes, reporting tools, and performance standards to ensure operational excellence.
- Recruit, train, and mentor a high-performing team that embodies Unicorn’s values of creativity, growth, and hustle.
- Collaborate with leadership on pricing, margin optimization, and long-term sales planning.
Relationships, Operations & Industry Presence
Build and maintain strong relationships with retailers, distributors, event partners, and strategic accounts.
Unicorn Inc: Sales Director in London employer: Theoia
Contact Detail:
Theoia Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Unicorn Inc: Sales Director in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Prepare for interviews by researching Unicorn Inc. and its products. Understand their market presence and think about how you can contribute to their growth. Tailor your answers to show how your experience aligns with their mission of making people move and smile.
✨Tip Number 3
Practice your pitch! Be ready to explain how you can lead sales strategies and drive growth. Use specific examples from your past experiences that demonstrate your ability to turn chaos into order and achieve ambitious targets.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in being part of the Unicorn team. Let’s make some magic happen together!
We think you need these skills to ace Unicorn Inc: Sales Director in London
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your enthusiasm for the role and our mission shine through. We want to see that you’re not just looking for a job, but that you genuinely care about helping people live more active lives with our products.
Tailor Your CV: Make sure your CV is tailored to the Sales Director role. Highlight your experience in sales strategy, team leadership, and any relevant achievements. We love seeing how your unique skills can contribute to our growth at Unicorn Inc.
Be Clear and Concise: Keep your application clear and to the point. Use bullet points where possible to make it easy for us to read. We appreciate straightforward communication, especially when it comes to your accomplishments and how they relate to the role.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our dynamic crew at Unicorn Inc.
How to prepare for a job interview at Theoia
✨Know Your Unicorns
Before the interview, dive deep into Unicorn Inc.'s products and values. Familiarise yourself with their brands like goodr and Body Glide. Showing genuine enthusiasm for their mission of making people move and smile will set you apart.
✨Showcase Your Sales Savvy
Prepare to discuss your previous sales strategies and successes. Be ready to share specific examples of how you've driven growth in past roles, especially in retail or DTC channels. This is your chance to demonstrate that you can turn ambitious revenue targets into reality.
✨Be a Team Player
Unicorn Inc. values collaboration, so highlight your experience in leading teams and fostering strong relationships. Talk about how you've mentored others and built high-performing teams that align with company values. They want to see that you can lead with creativity and hustle.
✨Ask Insightful Questions
Prepare thoughtful questions that show your interest in the company's future. Inquire about their plans for expanding into new markets or how they measure success in their sales strategy. This not only shows your engagement but also helps you assess if the role aligns with your career goals.