London-Based Audience Strategist, Branded Content Campaigns

London-Based Audience Strategist, Branded Content Campaigns

Full-Time 35000 - 45000 £ / year (est.) No working from home possible
Thenewyorktimes

At a Glance

  • Tasks: Lead branded content campaigns and develop audience strategies across global teams.
  • Company: Join The New York Times, a prestigious media organisation with a global reach.
  • Benefits: Competitive salary, flexible working options, and opportunities for professional growth.
  • Other info: Collaborative environment with a focus on evolving media formats and new technologies.
  • Why this job: Make an impact by driving innovative campaigns and storytelling through data.
  • Qualifications: Experience in audience management and strong communication skills.

The predicted salary is between 35000 - 45000 £ per year.

The New York Times is seeking an Audience Manager based in London to lead end-to-end branded content distribution campaigns across on-site and off-site channels. You will develop audience strategies and drive campaign optimisation with teams in London, Paris, Singapore and New York, delivering measurable performance for agency and brand partners.

You will translate data into compelling client stories while building trusted relationships, focussing on evolving media formats and new tech.

London-Based Audience Strategist, Branded Content Campaigns employer: Thenewyorktimes

The New York Times is an exceptional employer, offering a dynamic work environment in London that fosters creativity and collaboration among its video production team. With a strong commitment to employee growth, you will have access to training opportunities and cutting-edge tools that enhance your skills while contributing to impactful journalism. Join a culture that values innovation and teamwork, where your contributions directly support the mission of delivering high-quality news to a global audience.

Thenewyorktimes

Contact Details:

Thenewyorktimes Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land London-Based Audience Strategist, Branded Content Campaigns

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Thenewyorktimes and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Thenewyorktimes are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Thenewyorktimes on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Thenewyorktimes. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace London-Based Audience Strategist, Branded Content Campaigns

Audience Strategy Development
Campaign Optimisation
Data Analysis
Client Relationship Management
Cross-Channel Distribution
Performance Measurement
Collaboration with International Teams

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Thenewyorktimes. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Thenewyorktimes:Show us that you’ve done your homework! In your application, briefly mention what you admire about Thenewyorktimes’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Thenewyorktimes

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Thenewyorktimes will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At Thenewyorktimes, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.