Paid Search Lead in London

Paid Search Lead in London

London Full-Time 42000 - 84000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Lead PPC strategy and execution to drive growth and innovation.
  • Company: Healf, a digital-first wellbeing platform transforming health shopping.
  • Benefits: Premium Wellhub membership, 50% off products, and a wellbeing-focused workspace.
  • Why this job: Join a movement that empowers others while shaping the future of wellbeing.
  • Qualifications: 4+ years in PPC, mastery of Google Ads, and a proactive mindset.
  • Other info: Dynamic startup environment with high autonomy and career growth opportunities.

The predicted salary is between 42000 - 84000 £ per year.

Build the Future of Wellbeing

Do Your Life's Best Work

If modern wellbeing were redesigned from scratch, it wouldn’t live in a GP's office or a cluttered supplement aisle. It would be digital-first, beautifully curated, and powered by data that actually helps you feel your best. That’s what we’re building at Healf. An ecommerce platform at the intersection of personalised health and curated wellbeing. We connect customers with the world’s most effective products across EAT, MOVE, MIND, and SLEEP, and we’re just getting started.

We combine culture-shaping storytelling, cutting-edge health tech (like our new blood testing platform, Healf Zone), and a best-in-class product experience to help people build rituals that work. Backed by investors behind Soho House, Alo Yoga, Cult Beauty, and Innocent, we’re scaling fast, and redefining how the world shops and lives well.

About Us

At Healf, we’re not just a company, we’re a movement. Founded by two brothers whose own wellbeing journeys inspired our mission to empower others, Healf is built on grit, determination, and a shared understanding of the power of wellbeing.

Our culture is grounded in The Healf Standard—five principles that define how we work and win:

  • We Work Harder Than Anyone Else: Building something that improves lives takes long hours, grit, and sacrifice, but we thrive on it. We all feel energised by what we’re building.
  • Never Settle: We challenge the status quo and push ourselves to be better every day. We never settle for mediocrity or the idea that something can’t be done.
  • Obsession Over Talent: Talent alone isn’t enough—relentless curiosity and a drive to grow set us apart.
  • The Healf Lifestyle: We live what we preach—our personal commitment to wellbeing fuels our professional productivity.
  • Stronger Together: Everyone owns their lane, but we run as a unit.

With Healf Zone on the horizon, we’re entering the next phase of our journey: closing the loop on health with personalised, preventative care that unlocks longevity and optimised wellbeing. This is your chance to help build something that’s not only extraordinary, but a first of its kind.

The Role

In the last year, our Google Ads scaled over 300%, driving tens of millions in new customer revenue for the business. Next year, we’re aiming higher. As Paid Search Lead, you’ll be the architect of this growth: from strategy to execution, testing to analysis, you’ll build and lead one of the world’s most advanced PPC engines. This role isn’t BAU. It’s for innovators who thrive on breaking boundaries. Whether it’s LTV-optimised bidding, machine learning for price-to-spend ratios, or bold new approaches we haven’t tried yet - you’ll have total freedom to push the limits of what’s possible.

Where You’ll Make an Impact

  • Lead PPC at Healf, reporting into the Head of Performance Marketing
  • Manage account manager/executives and agency relationships
  • Work with Google reps (we are one of Google’s high priority advertisers) to test the latest betas and new product launches
  • Conduct constant testing and performance optimisation in the account
  • Deep dive into incrementality and attribution (leverage MMM, incrementality testing, custom MTA, etc)
  • Work cross-departmentally on company-wide activations
  • Stay up-to-date with the latest trends and advancements in paid search

What You’ll Bring

  • Eat, sleep, and breathe PPC (4+ years experience in a PPC role)
  • Intelligent, driven, first principles thinker
  • Complete mastery of Google Ads Manager and Google Ads Editor
  • Strong familiarity with GA4, GTM, GMC, and the suite of associated tools
  • A total nerd when it comes to the technical side and theory behind PPC
  • Comfortable solo managing a team and large budgets
  • Works well in a very fast-paced, startup environment
  • Very proactive and looking for a role with high autonomy/responsibility

Why Join Healf

  • Do your life’s best work: Build something that matters, with a team that moves fast and aims high.
  • Surround yourself with A+ talent: You’ll work with high-performers who care deeply and raise the standard every day.
  • Be a builder: This isn’t a cog-in-the-machine role. You’ll help shape our voice, culture, and growth.
  • Wellbeing is the lifestyle: From office yoga to Healf Zone insights, everything we do is rooted in our pillars: EAT MOVE MIND SLEEP.
  • Premium Wellhub Membership: Unlimited entry to 1000’s of gym, yoga, & fitness studios.
  • Exclusive Healf Perks: 50% off all Healf products plus discounted Healf Zone blood testing.
  • Nest Pension: Secure your future with our pension contributions.
  • Wellbeing-Focused Workspace: Incredible Hammersmith office with great natural lighting.
  • Team Connection: Annual company-wide retreat to recharge and bond.

Paid Search Lead in London employer: Thehealthylivingstore

At Healf, we are not just redefining wellbeing; we are creating a movement that empowers individuals to live their best lives. As a Paid Search Lead, you will thrive in a dynamic and innovative environment where your contributions directly impact our growth and mission. With a strong focus on employee wellbeing, a culture of high performance, and unique perks like a Premium Wellhub Membership and a wellbeing-focused workspace, Healf offers an exceptional opportunity for personal and professional growth.
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Contact Detail:

Thehealthylivingstore Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Paid Search Lead in London

✨Tip Number 1

Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.

✨Tip Number 2

Prepare for interviews by researching the company and its culture. Understand their mission and values, especially how they relate to wellbeing. This will help you tailor your answers and show that you're genuinely interested in being part of the Healf movement.

✨Tip Number 3

Practice makes perfect! Conduct mock interviews with friends or use online platforms to get comfortable with common questions. The more you practice, the more confident you'll feel when it’s time to shine in front of the hiring team.

✨Tip Number 4

Don’t forget to follow up after your interview! A quick thank-you email can go a long way in leaving a positive impression. It shows your enthusiasm for the role and keeps you fresh in their minds as they make their decision.

We think you need these skills to ace Paid Search Lead in London

PPC Management
Google Ads Manager
Google Ads Editor
GA4
GTM
GMC
Performance Optimisation
Incrementality Testing
Attribution Modelling
Team Leadership
Budget Management
Analytical Thinking
Proactivity
Adaptability in Fast-Paced Environments

Some tips for your application 🫡

Show Your Passion for Wellbeing: When you're writing your application, let your enthusiasm for wellbeing shine through! We want to see how your personal journey aligns with our mission at Healf. Share your experiences and what drives you to be part of this movement.

Tailor Your Application: Make sure to customise your application to reflect the specific role of Paid Search Lead. Highlight your PPC experience and how it relates to our goals. We love seeing candidates who take the time to connect their skills with what we’re building.

Be Bold and Innovative: We’re looking for innovators, so don’t be afraid to showcase your creative ideas in your application. Whether it’s a unique approach to PPC or a fresh perspective on performance marketing, we want to hear how you plan to push boundaries with us!

Apply Through Our Website: To make sure your application gets the attention it deserves, apply directly through our website. It’s the best way for us to see your application and get you one step closer to joining our amazing team at Healf!

How to prepare for a job interview at Thehealthylivingstore

✨Know Your PPC Inside Out

Make sure you can talk confidently about your experience with Google Ads and PPC strategies. Brush up on the latest trends and tools, especially those mentioned in the job description like GA4 and GTM. Being able to discuss specific campaigns you've managed will show your expertise.

✨Show Your Innovative Side

Healf is looking for someone who thrives on breaking boundaries. Prepare examples of how you've pushed the limits in previous roles, whether through testing new strategies or optimising performance. Highlight your creative problem-solving skills and willingness to experiment.

✨Emphasise Team Collaboration

Since the role involves managing a team and working cross-departmentally, be ready to discuss your leadership style and how you foster collaboration. Share experiences where you've successfully led a team or worked with others to achieve a common goal.

✨Align with Healf's Values

Familiarise yourself with The Healf Standard and be prepared to discuss how your personal values align with theirs. Show that you're not just looking for a job, but that you're genuinely passionate about wellbeing and making a difference in people's lives.

Paid Search Lead in London
Thehealthylivingstore
Location: London

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