At a Glance
- Tasks: Drive customer acquisition for Healf Zone and enhance eCommerce growth.
- Company: Healf is a digital-first platform revolutionising wellbeing with curated health products.
- Benefits: Enjoy 50% off products, premium gym access, weekly yoga, and hybrid working options.
- Why this job: Join a fast-paced team shaping the future of wellbeing and make a real impact.
- Qualifications: Analytical, experienced in eCommerce growth, and passionate about customer loyalty.
- Other info: Work alongside top talent and help define our culture and voice.
The predicted salary is between 48000 - 72000 £ per year.
Build the Future of Wellbeing
Do Your Life’s Best Work
If modern wellbeing were redesigned from scratch, it wouldn’t live in a GP’s office or a cluttered supplement aisle. It would be digital-first, beautifully curated, and powered by data that actually helps you feel your best.
That’s what we’re building atHealf —an ecommerce platform at the intersection of personalised health and curated wellbeing. We connect customers with the world’s most effective products acrossEAT MOVE MINDand SLEEP , and we’re just getting started.
We combineculture-shaping storytelling ,cutting-edge health tech (like our new blood testing platform,Healf Zone ), anda best-in-class product experience to help people build rituals that work.
Backed by investors behindSoho House, Alo Yoga, Cult Beauty, and Innocent , we’re scaling fast—and redefining how the world shops and lives well.
The Role
We’re looking for a scrappy, analytical Growth Generalist to drive customer acquisition for Healf Zone, while plugging it seamlessly into our existing eCommerce growth engine. Your mission: get as many existing and new Healf customers onto Healf Zone as possible, without cannibalising our core funnel, and ultimately increase customer lifetime value.
This role is perfect for someone who thrives in ambiguity, gets a kick out of solving hard growth problems, and knows how to balance short-term scrappiness with long-term scale.
Key Responsibilities
-
Own acquisition strategy for Healf Zone across paid, owned, and organic channels
-
Collaborate with the wider growth team to plug Healf Zone into existing journeys – site, CRM, PDPs, quiz, etc. – without hurting conversion
-
Identify and test new high-velocity growth loops and funnels for diagnostics
-
Work with product and analytics to understand the impact of Healf Zone on LTV and loyalty
-
Build programs to increase repeat usage and retention of Healf Zone and its downstream impact on Healf brand loyalty
-
Use data to diagnose problems and unlock insights that scale acquisition
-
Think commercially – your goal is not just volume, but profitable activation
-
Be hands-on across performance marketing, content, CRO, email, and more
Qualifications
-
Are analytical and commercially sharp – you ask “is this moving the needle?” daily
-
Have experience across core eCommerce growth channels – paid social, SEM, landing pages, CRM, referrals, content
-
Love working cross-functionally to get things live fast
-
Are comfortable running experiments in messy, fast-moving environments
-
Are user-obsessed – you want to understand what makes people buy and stay
-
Understand the mechanics of customer loyalty and retention, and how diagnostics can deepen brand connection
-
Are impact-driven – you want to own outcomes, not just run campaigns
Why Join Healf?
- Do your life’s best work – Build something that matters, with a team that moves fast and aims high
- Surround yourself with A+ talent – You’ll work with high-performers who care deeply and raise the standard every day
- Be a builder – This isn’t a cog-in-the-machine role. You’ll help shape our voice, culture, and growth
- Wellbeing is the lifestyle – From office yoga to Healf Zone insights, everything we do is rooted in our pillars: EAT MOVE MIND SLEEP
Benefits (UK)
- 50% staff discount on all products
- PremiumWellhub membership – access 1000s of gyms, yoga & fitness studios
- Weekly in-office yoga
- Complimentary sauna + ice bath sessions
- Hybrid working: 3 days/week in our London office (or open to exceptional remote candidates)
#J-18808-Ljbffr
HZ Growth Lead Personalisation · London · employer: Thehealthylivingstore
Contact Detail:
Thehealthylivingstore Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land HZ Growth Lead Personalisation · London ·
✨Tip Number 1
Familiarise yourself with Healf's product offerings and their unique selling points. Understanding how Healf Zone integrates into the existing eCommerce platform will help you articulate your vision for customer acquisition during interviews.
✨Tip Number 2
Showcase your analytical skills by preparing examples of how you've used data to drive growth in previous roles. Be ready to discuss specific metrics and outcomes that demonstrate your impact on customer acquisition and retention.
✨Tip Number 3
Network with professionals in the eCommerce and health tech industries. Engaging with others who share similar interests can provide insights into current trends and challenges, which you can leverage in your discussions with the hiring team.
✨Tip Number 4
Prepare to discuss your experience with cross-functional collaboration. Highlight instances where you've successfully worked with marketing, product, and analytics teams to launch campaigns or initiatives that drove significant results.
We think you need these skills to ace HZ Growth Lead Personalisation · London ·
Some tips for your application 🫡
Understand the Role: Read the job description thoroughly to grasp the key responsibilities and qualifications required for the HZ Growth Lead Personalisation position. Tailor your application to highlight how your skills and experiences align with their needs.
Showcase Analytical Skills: Emphasise your analytical abilities in your CV and cover letter. Provide specific examples of how you've used data to drive growth or solve problems in previous roles, as this is crucial for the position.
Highlight eCommerce Experience: Make sure to detail your experience with eCommerce growth channels such as paid social, SEM, and CRM. Use metrics to demonstrate your impact in these areas, as the company is looking for someone with a strong background in driving customer acquisition.
Craft a Compelling Cover Letter: Write a personalised cover letter that reflects your passion for wellbeing and your understanding of Healf's mission. Discuss how you can contribute to their goals and why you're excited about the opportunity to work with them.
How to prepare for a job interview at Thehealthylivingstore
✨Understand the Company’s Vision
Before your interview, make sure you grasp Healf's mission to redefine wellbeing through a digital-first approach. Familiarise yourself with their products and how they integrate health tech with eCommerce, as this will show your genuine interest in the role.
✨Showcase Your Analytical Skills
As a Growth Lead, you'll need to demonstrate your analytical prowess. Be prepared to discuss past experiences where you've used data to drive customer acquisition or improve retention. Highlight specific metrics that showcase your impact.
✨Prepare for Cross-Functional Collaboration
This role requires working closely with various teams. Think of examples where you've successfully collaborated across departments to achieve a common goal. Emphasise your ability to communicate effectively and adapt to different working styles.
✨Demonstrate Your Problem-Solving Mindset
Healf is looking for someone who thrives in ambiguity and enjoys tackling complex growth challenges. Prepare to discuss how you've approached difficult problems in the past, focusing on your creative solutions and the outcomes achieved.