Marketing Officer, Commercial

The V&A’s Marketing Department is responsible for building the V&A brand and nurturing audience relationships across the UK and globally. With a fully integrated approach to all aspects of marketing, insight and audience engagement, the team leads the V&A’s high-profile cross-channel marketing campaigns and partnerships, as well as CRM, visitor acquisition and retention for the V&A’s family of sites.

This role will be an integral part of the Commercial Marketing team with a focus on delivering campaigns for the V&A’s commercial offer, which includes retail, publishing, and V&A Academy. These revenue-generating areas help to fund our program and collections, with 100% of profits returned to the V&A.

Working closely with the Commercial Marketing Manager, you will be involved in the ideation and delivery of marketing campaigns designed to grow our commercial offer. You will support the growth of a range of products including V&A Retail, V&A Academy, and V&A Publishing, collaborating with internal and external partners to ensure the seamless development and execution of promotional assets and activities across organic and paid channels.

The V&A is the world’s leading museum of art and design, housing a permanent collection of over 2.8 million objects, books, and archives that span over 5,000 years of human creativity. The museum holds many of the UK’s national collections and houses some of the greatest resources for the study of architecture, furniture, fashion, textiles, photography, sculpture, painting, jewellery, glass, ceramics, book arts, Asian art and design, theatre, and performance.

Our mission is to be recognised as the world’s leading museum of art, design, and performance, and to enrich people’s lives by promoting research, knowledge, and enjoyment of the designed world to the widest possible audience. We strive to make the V&A matter to more people and in that context we work to the following six strategic objectives:

• To create a world-class visitor and learning experience across all V&A sites and collections.
• Focus and deepen the relevance of our collections to the UK creative and knowledge economy.
• Expand the V&A’s international reach, reputation, and impact.
• To operate with financial and organisational initiative and efficiency.
• Showcase the best of digital design and deliver an outstanding digital experience.
• Diversify and increase private and commercial funding sources.

At the V&A, we are committed to equality, diversity, and inclusion (EDI) for all and strive to go above and beyond the public duty placed upon us by the Equality Act 2010. As such, we are delighted to share that we are a Disability Confident Employer Level 2.

The V&A makes the following commitments to all applicants:

• The Guaranteed Interview Scheme – Interviewing applicants with a disability who successfully evidence the essential criteria on a person specification and consider them on their abilities;
• Providing an inclusive and accessible recruitment process.
• Making reasonable adjustments during the recruitment process so disabled job applicants have the best opportunity to demonstrate that they can do the job.
• Supporting employees and adjustments during employment.