At a Glance
- Tasks: Lead and execute innovative tour marketing strategies for top artists.
- Company: Join a leading global agency in music representation.
- Benefits: Full-time role with opportunities for career growth and creativity.
- Other info: Dynamic environment with a focus on collaboration and innovation.
- Why this job: Make an impact in the music industry while working with diverse talent.
- Qualifications: 5+ years in marketing, strong communication, and project management skills.
The predicted salary is between 40000 - 50000 £ per year.
MUSIC·TEAM is a leading global agency representing prominent artists across all genres for live performance, touring, brand partnerships, and beyond. We are long-term career development strategists who work with artists to expand their reach and deepen their impact with audiences around the world.
This is a 1 year maternity leave cover. The Manager, Tour Marketing (UK/EU) is responsible for developing & executing the MUSIC·TEAM's comprehensive, growth centric tour marketing program, as well as contributing to achieving programmatic objectives, with an emphasis on driving sales around clients’ events.
Primary duties include:
- Developing, implementing and evaluating marketing and ticketing strategies focused on a variety of audiences with a primary goal of selling tickets and maximising marketing budgets.
- Working with internal agent teams, managers, labels, tech partners, ticketing vendors and national and local marketing individuals to build timelines, organise & execute artist specific marketing including but not limited to digital, print, radio, tv and outdoor.
Position Overview & Job Description:
- Define the strategy of the overall tour marketing campaign w/ agents, managers, and partners (ie. Labels, consultants) and formulating the goals, strategy, and timeline as in relation to tour marketing.
- Communicate the strategy, timeline, and additional marketing initiatives to national and local promoters and ticketing agencies in an organised and clear fashion, available to all partners internally and externally.
- Review and approve marketing plans/budgets by promoters in each market, monitor and adjust marketing strategy as needed in conjunction w/ local promoter & artist marketing teams.
- Review and approve localised artwork by promoters in coordination w/ agent and management.
- Oversee execution of marketing plans by each promoter, national and local, from announce to closeout.
- Advise and execute on tour focused VIP initiatives where appropriate.
- Serve as a central point of contact and liaison for various stakeholders for tour marketing purposes.
- Establish and manage relationships with national, regional, local promoter marketing teams + additional marketing partners.
- Monitor and create institutional knowledge base around digital, marketing, and technology trends.
- Work in tandem w/ US based SVP, Marketing & Senior Manager, Tour Marketing (UK based) and full tour marketing team on developing new systems and processes.
- Serve as a tour marketing consultant to various agent teams to advise on best practices.
- Managing the interns that work in the tour marketing department (if applicable).
- Other tour marketing department duties may be assigned.
Job Requirements:
- Extensive experience in related role (minimum of 5 years of experience).
- Strong organisational and project-management skills.
- Excellent written and verbal communication skills.
- Solid knowledge of market and media buying, planning, digital marketing & social media marketing.
- Ability to work with limited supervision and with multiple individuals in a fast paced and dynamic environment.
- Ability to adapt to working with various stakeholders in a variety of environments.
- Highly organized, detail oriented and comfortable working in a fast-paced and deadline driven environment while managing multiple priorities.
- Must be always discrete and professional and maintain absolute confidentiality.
- Understanding of publicity, digital, radio, social media, tech as it pertains to tour marketing a must.
- Knowledge of radio around tour marketing and promotions.
- Experience in working in multiple genres in related role.
- APAC, South American and AUS/NZ tour marketing experience a plus, but not necessary.
Manager, Tour Marketing (1 year FTC) in London employer: The
MUSIC·TEAM is an exceptional employer, offering a vibrant work culture in the heart of London that fosters creativity and collaboration. With a strong focus on employee growth, we provide opportunities for professional development and career advancement within the dynamic music industry. Our commitment to supporting artists and our team members alike ensures a rewarding experience for those passionate about making an impact in live performance and marketing.
StudySmarter Expert Advice🤫
We think this is how you could land Manager, Tour Marketing (1 year FTC) in London
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We think you need these skills to ace Manager, Tour Marketing (1 year FTC) in London
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