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- Tasks: Lead creative marketing strategies for unique boutique hotels and drive brand visibility.
- Company: The Zetter Collection, known for its characterful properties and warm hospitality.
- Benefits: Opportunity to shape marketing strategy in a respected independent hotel group.
- Other info: Exciting growth period with opportunities for personal and professional development.
- Why this job: Join a dynamic team and make a real impact on guest experiences and brand growth.
- Qualifications: Experience in digital marketing and a flair for creative storytelling.
The predicted salary is between 40000 - 50000 £ per year.
The Zetter Collection is seeking an experienced and creative Marketing Manager to lead the digital, brand, and e-commerce marketing strategy across our growing portfolio of distinctive boutique hotels. Known for our characterful properties and warm, personal hospitality, The Zetter Collection blends thoughtful design with the spirit of the neighbourhoods we call home. With hotels in Clerkenwell, Marylebone and the soon-to-open Zetter Bloomsbury, we are entering an exciting period of growth and brand visibility.
We are looking for a commercially minded marketing professional who can combine creative storytelling with strong digital and e-commerce expertise, helping to elevate our brand presence while driving direct bookings and revenue performance.
The Role
Reporting to the Director of Sales & Marketing, the Marketing Manager will lead the execution of integrated marketing campaigns that strengthen brand awareness, enhance the guest journey, and drive measurable commercial results. This role sits at the heart of the business, working closely with Sales, Revenue Management, Operations, and external creative partners to ensure our marketing efforts support both brand positioning and revenue growth.
The successful candidate will be responsible for managing digital marketing initiatives, overseeing website performance, and developing engaging content that captures the unique personality of The Zetter Collection.
Why Join The Zetter Collection?
The Zetter Collection is known for its distinctive, personality-driven boutique hotels, where design, culture, and neighbourhood character come together to create memorable guest experiences. Joining our team means becoming part of a brand that values creativity, individuality, and genuine hospitality, while offering the opportunity to shape the marketing strategy for one of London’s most respected independent hotel groups.
Marketing Manager employer: The Zetter
Contact Detail:
The Zetter Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager
✨Tip Number 1
Network like a pro! Get out there and connect with people in the hospitality and marketing sectors. Attend industry events, join relevant online groups, and don’t be shy about reaching out to folks on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a personal website or portfolio that highlights your best marketing campaigns and projects. This is your chance to showcase your creativity and digital expertise, so make it visually appealing and easy to navigate.
✨Tip Number 3
Prepare for interviews by researching The Zetter Collection and understanding their brand values. Think about how your experience aligns with their focus on creativity and guest experience. Be ready to share specific examples of how you’ve driven results in previous roles.
✨Tip Number 4
Apply through our website! We love seeing applications come directly from candidates who are genuinely interested in joining our team. Make sure to tailor your application to highlight how you can contribute to our marketing strategy and enhance the guest journey.
We think you need these skills to ace Marketing Manager
Some tips for your application 🫡
Show Your Creative Side: When applying for the Marketing Manager role, let your creativity shine through! Use engaging language and storytelling in your application to reflect the unique personality of The Zetter Collection. We want to see how you can bring our brand to life!
Tailor Your Application: Make sure to customise your CV and cover letter to highlight your digital and e-commerce expertise. We’re looking for someone who understands our boutique hospitality vibe, so align your experience with what we value at The Zetter Collection.
Highlight Measurable Results: Don’t just tell us what you’ve done; show us the impact! Include specific examples of how your marketing strategies have driven revenue or enhanced brand awareness in your previous roles. We love numbers that tell a story!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at The Zetter
✨Know Your Brand
Before the interview, dive deep into The Zetter Collection's unique personality and values. Familiarise yourself with their properties and the neighbourhoods they represent. This will help you demonstrate your understanding of their brand and how your marketing strategies can enhance their presence.
✨Showcase Your Creativity
Prepare to discuss specific examples of past marketing campaigns you've led. Highlight your creative storytelling skills and how they've driven results. Think about how you can apply similar innovative approaches to elevate The Zetter Collection's brand visibility.
✨Understand Digital Marketing Metrics
Brush up on key digital marketing metrics and tools that measure success. Be ready to talk about how you've used data to inform your strategies in the past. This will show that you're not just creative but also commercially minded, which is crucial for this role.
✨Collaborative Mindset
Since the role involves working closely with various teams, be prepared to discuss your experience in cross-functional collaboration. Share examples of how you've successfully partnered with sales, operations, or external partners to achieve marketing goals. This will highlight your ability to work within a team-oriented environment.