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- Tasks: Lead CRM and campaign strategies to drive business growth and enhance customer journeys.
- Company: Dynamic B2B-focused company known for innovation and outstanding customer service.
- Benefits: Competitive salary, bonus scheme, pension, sick pay, and personal development opportunities.
- Why this job: Join a collaborative team and make a real impact in a fast-paced marketing environment.
- Qualifications: Experience in email marketing, data management, and strong analytical skills required.
- Other info: Enjoy a diverse workplace where your ideas matter and career growth is supported.
The predicted salary is between 36000 - 60000 £ per year.
CRM & Campaign Marketing Manager
Our client is looking for a sharp, data driven marketeer to take ownership of their CRM and campaign strategy.
This is a pivotal role within a growing B2B focused team, where your work will directly shape both the speed and direction of the business’ growth.
If you love combining data, creativity and automation to deliver results, this could be the perfect opportunity for you.
What you’ll do asa CRM & Campaign Marketing Manager
- Campaigns – Plan and deliver multi-channel CRM campaigns, building automated workflows and nurture sequences that support the full customer journey.
- Analytics & Insights : Measure the impact of activity, creating dashboards and reports that translate data into actionable insights.
- Segmentation & Lead Management : Manage segmentation, lead scoring and pipeline visibility to align sales and marketing.
- Collaboration Work across divisions to keep CRM data accurate, connected, and easy to use.
- Optimisation : Run A / B testing on messaging, timing, and creative to drive performance.
- Data Management : Maintain data quality through regular cleansing and enrichment.
- Compliance : Ensure GDPR compliance and uphold data protection standards.
- CRM Integration : Support HubSpot integration and help improve system connectivity.
What you need :
- Minimum 2 years’ experience in email marketing or a broader marketing role.
- Strong skills in marketing automation (HubSpot knowledge preferred).
- Experience building workflows, A / B testing, segmentation, and reporting.
- Analytical mindset with attention to detail and a structured approach.
- Solid understanding of email deliverability, best practice, and GDPR compliance.
- Clear communicator and team player who thrives in collaboration.
Desirable :
- Bachelor’s degree in marketing, Communications, or related field.
- B2B marketing experience.
- Comfortable working in a fast-paced, evolving environment.
What is on offer :
- Permanent role, 40 hours per week.
- 30 days’ paid holiday (including bank holidays).
- Be part of a growing business where your impact is immediate and visible.
- On-site role in Poole, Monday to Friday, 8 : 00 am – 5 : 00 pm.
- Circa £45,000 per annum plus many company benefits including company bonus scheme, pension, sick pay, EAP.
Our client is known for their outstanding customer service and innovative solutions, helping their clients stay ahead in an ever-changing world.
Their marketing team thrives in a dynamic, collaborative environment, with innovation at our core. You’ll be part of an open, diverse workplace where your voice is heard, and your impact is felt. This is your chance to be at the forefront of an evolving marketing approach, with structured training and development to support your personal and professional growth.
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CRM and Campaign Marketing Manager employer: The Work Shop Resourcing Ltd
Contact Detail:
The Work Shop Resourcing Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRM and Campaign Marketing Manager
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your past campaigns and successes. This gives potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by practising common questions and having your own ready. Think about how your experience aligns with their needs, especially around CRM and campaign strategies.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take that extra step!
We think you need these skills to ace CRM and Campaign Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of CRM and Campaign Marketing Manager. Highlight your experience with marketing automation, campaign planning, and data management. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about this role and how your background makes you the perfect fit. Don't forget to mention specific examples of your past successes in similar positions.
Show Off Your Analytical Skills: Since this role is all about data-driven decision-making, make sure to showcase your analytical mindset. Include any relevant metrics or KPIs you've worked with in previous roles to demonstrate your ability to turn data into actionable insights.
Apply Through Our Website: We encourage you to apply through our website for the best chance of being considered. It helps us keep track of applications and ensures you get all the updates about your application status. Plus, we love seeing candidates who take that extra step!
How to prepare for a job interview at The Work Shop Resourcing Ltd
✨Know Your CRM Inside Out
Make sure you’re well-versed in the CRM tools mentioned in the job description, especially HubSpot. Familiarise yourself with its features like email automation and segmentation, as you might be asked to demonstrate your knowledge during the interview.
✨Showcase Your Analytical Skills
Prepare to discuss how you've used data to drive marketing decisions in the past. Bring examples of dashboards or reports you've created that turned data into actionable insights, as this role heavily relies on analytics.
✨Demonstrate Campaign Success
Be ready to talk about specific campaigns you've managed, including the strategies you employed and the results achieved. Highlight any A/B testing you've conducted and how it improved campaign performance.
✨Understand GDPR Compliance
Since compliance is crucial for this role, brush up on GDPR regulations and be prepared to discuss how you’ve ensured data protection in your previous roles. This will show that you take data management seriously.
