Senior Marketing Officer

Senior Marketing Officer

Full-Time 34000 - 36500 £ / year (est.) Home office (partial)
The Wild

At a Glance

  • Tasks: Lead exciting marketing campaigns for iconic fundraising events and inspire supporters.
  • Company: Dynamic organisation focused on making a difference in the fight against breast cancer.
  • Benefits: Competitive salary, hybrid working, and a commitment to diversity and inclusion.
  • Other info: Opportunity for career growth and collaboration with creative minds.
  • Why this job: Join a passionate team and create impactful campaigns that truly make a difference.
  • Qualifications: Experience in multi-channel marketing and a passion for engaging audiences.

The predicted salary is between 34000 - 36500 £ per year.

We're looking for an ambitious marketer who's ready to take the next step in their career and help recruit and inspire supporters across a diverse portfolio of fundraising products and events. As Senior Marketing Officer, you'll work closely with the Senior Marketing Manager to plan and deliver campaigns across our Third-Party Events and relationship fundraising portfolio.

You'll be responsible for the delivery and reporting of marketing activity, managing the day-to-day execution of campaigns to recruit participants for iconic events such as the London Marathon, Great North Run and other challenge events, alongside our In Memory and DIY fundraising products. Working collaboratively with colleagues across marketing, product teams and agency partners, you'll help deliver engaging multi-channel campaigns that drive registrations, participation and income. You'll also support the marketing of our owned flagship events and other fundraising opportunities as needed, contributing to the growth of the wider fundraising portfolio.

This is a fantastic opportunity for someone who combines creativity with a data-driven approach and is keen to develop their skills in campaign delivery, digital acquisition and performance marketing. If you're passionate about creating impactful campaigns that inspire supporters and help raise vital funds, we'd love to hear from you.

You're a proactive and organised marketer with experience delivering successful multi-channel campaigns and a passion for understanding what motivates people to take action. You'll have experience using digital channels such as paid social, search, email and organic social media to acquire and engage audiences, alongside an understanding of campaign planning, performance monitoring and optimisation.

Comfortable working with data and insight, you're always looking for opportunities to test, learn and improve results. You'll be a confident communicator with strong teamwork skills, able to build effective relationships and work collaboratively with colleagues and stakeholders to deliver successful campaigns. Creative and solutions-focused, you'll enjoy generating fresh content ideas and finding new ways to engage supporters. You'll be comfortable creating and capturing content, whether that's filming video for paid social content or working with photographers at supporter events when needed.

Most importantly, you're motivated by the opportunity to inspire supporters to take part in fundraising experiences that make a real difference to people affected by breast cancer.

This role is primarily based in our Cardiff/Glasgow/London/Sheffield office. Our hybrid working model allows you to work up to 3 days per week at home. The salary range is: £34,000 to £36,500 per annum if Cardiff/Glasgow or Sheffield based; £36,500 to £39,500 per annum if London based.

We’re committed to promoting equity, valuing diversity and creating an inclusive environment – for everyone who works for us, works with us, supports us and who we support.

Closing date: 31 August 2026 11:59 pm. Interview date: First interview – week commencing 7 September 2026; Second interview – week commencing 14 September 2026.

Senior Marketing Officer employer: The Wild

At Aquarium of the Lakes, we pride ourselves on creating a vibrant and supportive work environment where our team members can thrive. As part of Parques Reunidos, you will benefit from comprehensive training, competitive salaries, and unique perks such as complimentary attraction tickets and discounts. Join us in delivering exceptional guest experiences while enjoying opportunities for personal and professional growth in a dynamic leisure park setting.

The Wild

Contact Details:

The Wild Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Senior Marketing Officer

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for The Wild and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like The Wild are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with The Wild on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at The Wild. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Senior Marketing Officer

Campaign Planning
Multi-Channel Marketing
Digital Acquisition
Performance Marketing
Data Analysis
Content Creation
Social Media Marketing

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit The Wild. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of The Wild:Show us that you’ve done your homework! In your application, briefly mention what you admire about The Wild’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at The Wild

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at The Wild will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At The Wild, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.