Sales Advisor

Sales Advisor

Chester Full-Time 24000 - 36000 £ / year (est.) No home office possible
The White Company

At a Glance

  • Tasks: Be the first point of contact for customers, providing exceptional service and support.
  • Company: Join one of the UK's fastest-growing multi-channel retailers, known for its commitment to customer experience.
  • Benefits: Enjoy a 50% product discount, 20-25 days holiday, and a Volunteer Day for charity.
  • Other info: We celebrate diversity and are committed to sustainability in all our actions.
  • Why this job: This role offers a chance to make a real impact on customer satisfaction and loyalty.
  • Qualifications: A background in retail sales or customer service is essential; passion for helping others is a must.

The predicted salary is between 24000 - 36000 £ per year.

Our Role

As a Sales Advisor, you play an important role in delivering the day‑to‑day customer experience in store. You bring our products and brand to life through warm service, genuine conversations, and attention to detail, helping customers feel welcomed, supported, and confident in their choices.

This role is about building strong foundations in customer service, product knowledge, and teamwork, while developing confidence and consistency in everything you do.

What you’ll be doing

Customer and Brand Experience

  • Welcome customers warmly and help them feel comfortable in store.
  • Listen carefully to customer needs and offer thoughtful, informed product advice.
  • Deliver service that reflects The White Company values and premium standards.
  • Support customers across in‑store, online, and phone enquiries where required.
  • Share product knowledge in a simple, helpful way to support customer choices.
  • Represent The White Company brand through your behaviour, tone, and service.
  • Encourage customer relationships and data capture as part of everyday service, with guidance.
  • Go the extra mile when possible so customers leave feeling happy and valued.

People and Culture: Being a Team Player

  • Work positively with colleagues, supporting the team during busy periods.
  • Communicate clearly and respectfully with customers and team members.
  • Be open to learning through feedback, training, and day‑to‑day experience.
  • Follow agreed routines and ways of working to support consistency across the team.
  • Take pride in representing The White Company values and behaviours.
  • Contribute to a friendly, inclusive, and supportive team environment.

Store Operations: Supporting the Store

  • Complete daily tasks accurately and on time, following clear guidance.
  • Follow cash handling, security, and Health & Safety procedures confidently.
  • Take care of products and fixtures to reflect brand standards.
  • Support replenishment, housekeeping, and stock tasks as directed.
  • Balance completing tasks with maintaining a calm, attentive customer experience.
  • Report any issues, risks, or concerns promptly to a Supervisor or Manager.

About You

  • Friendly, approachable, and comfortable talking to customers.
  • Reliable, organised, and happy to follow clear processes.
  • Keen to learn and develop new skills.
  • Enjoys working as part of a team.
  • Retail experience is helpful but not essential — attitude and enthusiasm matter most.

What we offer you

  • 50% discount on our products.
  • 20 days holiday rising to 25 during service.
  • A Volunteer Day with a charity of your choice.
  • A competitive salary, and a discretionary bonus scheme may be rewarded annually.
  • Perk Place Benefits Platform – offering a variety of discounts across wellbeing and lifestyle.
  • Automatic enrolment into the Group Personal Pension scheme.
  • Wagestream Money Management app – gives you power over your pay and supports financial wellbeing.
  • Following successful probationary completion, you’ll be covered by our life assurance plan.
  • Social – Christmas party/social events throughout the year.

Our Equality, Diversity and Inclusion statement of commitment

At The White Company we are committed to creating an inclusive culture that welcomes and celebrates a diversity of backgrounds and identities.

We are working together to ensure our environment is one where people can bring their authentic selves to work, where their contribution is valued, ability enhanced, and perspective appreciated. Where difference is respected, encouraged, and celebrated. Where you can feel you belong.

We are committed to an active Equality Diversity and Inclusion Policy, which starts with our recruitment and selection process.

We’d love you to join us on our journey.

Our Sustainability statement of commitment

We are committed to building a sustainable legacy that will enable a brighter future for people and our planet. We believe this should be reflected in everything we do.

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Sales Advisor employer: The White Company

At The White Company, we pride ourselves on fostering a vibrant and inclusive work culture that values every team member's contribution. As a Sales Advisor, you will enjoy competitive salaries, generous employee discounts, and opportunities for personal growth, all while being part of one of the UK's fastest-growing multi-channel retailers. With a commitment to sustainability and community engagement, we ensure that our employees not only thrive professionally but also feel fulfilled in their roles.
The White Company

Contact Detail:

The White Company Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Sales Advisor

✨Tip Number 1

Familiarise yourself with The White Company's product range and values. Understanding their offerings and commitment to customer service will help you engage confidently during the interview.

✨Tip Number 2

Prepare examples from your previous experience that demonstrate your ability to exceed customer expectations. Highlight specific situations where you went the extra mile to enhance customer satisfaction.

✨Tip Number 3

Showcase your passion for retail and customer service in your conversations. Enthusiasm can set you apart, so be ready to discuss why you love helping customers and how you can contribute to a fantastic shopping experience.

✨Tip Number 4

Network with current or former employees of The White Company if possible. They can provide insights into the company culture and what it takes to succeed as a Sales Advisor, giving you an edge in your application.

We think you need these skills to ace Sales Advisor

Customer Service Skills
Sales Techniques
Product Knowledge
Communication Skills
Active Listening
Problem-Solving Skills
Time Management
Attention to Detail
Teamwork
Adaptability
Data Entry Skills
Conflict Resolution
Empathy
Multitasking

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights your retail sales or customer service experience. Use specific examples that demonstrate how you've provided excellent customer service and surpassed expectations in previous roles.

Craft a Compelling Cover Letter: Write a cover letter that reflects your passion for customer service and your dedication to going the extra mile. Mention how your values align with those of The White Company, particularly their commitment to customer satisfaction and inclusivity.

Showcase Relevant Skills: In your application, emphasise skills that are crucial for the Sales Advisor role, such as communication, problem-solving, and the ability to identify customer needs. Provide examples of how you've successfully used these skills in past experiences.

Highlight Teamwork and Adaptability: Since the role involves working with team members and handling multiple tasks, include examples that showcase your ability to work collaboratively and adapt to changing situations. This will demonstrate your fit for the dynamic environment at The White Company.

How to prepare for a job interview at The White Company

✨Showcase Your Customer Service Skills

As a Sales Advisor, your ability to provide excellent customer service is crucial. Prepare examples from your past experiences where you went above and beyond for customers, highlighting how you identified their needs and resolved any issues.

✨Familiarise Yourself with the Brand

Research The White Company and its products thoroughly. Understanding their values, product range, and customer base will help you answer questions confidently and demonstrate your passion for the brand during the interview.

✨Emphasise Teamwork and Collaboration

Since the role involves working closely with team members, be ready to discuss your experiences in collaborative environments. Share instances where you supported colleagues or contributed to a team goal, showcasing your dedication to teamwork.

✨Prepare Questions for the Interviewer

Having thoughtful questions prepared shows your genuine interest in the role and the company. Ask about their approach to customer service, team dynamics, or opportunities for growth within the company to engage in a meaningful conversation.

Sales Advisor
The White Company
Location: Chester

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