The White Company is seeking a CRM Manager - Lifecycle & Loyalty to own the strategy, planning and performance of lifecycle communications across digital and offline channels. You will design onboarding and ongoing journeys to maximise customer value and loyalty, including The Club loyalty programme.
You will lead multi-channel campaigns across Email, Push, SMS and Direct Mail, defining data-led journeys, audiences and testing to improve retention and lifetime value while collaborating with the
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Lifecycle & Loyalty CRM Lead employer: The-White-Company
The White Company is an excellent employer, offering a supportive work culture where teamwork and communication are valued. Located in Birmingham, employees benefit from comprehensive training, opportunities for personal growth, and a rewarding environment that prioritises employee well-being with attractive discount benefits. Join us to be part of a dedicated team that ensures our customers receive the best products while enjoying a fulfilling work experience.
