At a Glance
- Tasks: Create bold social strategies for a global sports brand across multiple platforms.
- Company: Join Whisper, a fast-growing multimedia powerhouse in sports and entertainment.
- Benefits: Competitive salary, performance bonuses, health benefits, and 25 days annual leave.
- Other info: Dynamic work environment with opportunities for travel and career growth.
- Why this job: Make an impact on global sports content and connect with diverse audiences.
- Qualifications: Experience in social strategy and a passion for fan culture is essential.
The predicted salary is between 60000 - 80000 £ per year.
Location: Kew, West London (HQ) Office-based, with inter-office travel (UK, USA)
Reporting to: Managing Director, Sport
ABOUT WHISPER
Whisper is a UK-headquartered multi-media production company delivering premium sports, unscripted and entertainment content globally. We’ve scaled from a £1m start-up to an £80m+ global leader, delivering BAFTA-winning sports, unscripted entertainment and premium programming.
Role Summary
Whisper seeks an ambitious and creative Social Strategist to focus on delivering expert social strategy for a key client. You will define and deliver a sporting organisation’s global strategy for social networks and channels, owning platform strategy, channel governance, content ops, audience growth and commercial integration across Europe and USA.
Key responsibilities
- Build a cohesive global approach with clear channel guides for TikTok, Instagram, X, YouTube, Facebook, LinkedIn, Snapchat and new platforms.
- Be instrumental in creating a new and bold brand strategy that has far-reaching impact across all social platforms.
- Develop culture-savvy storytelling that cuts across borders and time zones.
- Grow reach, loyalty and community health through integrated organic, creator and paid activity tailored to market and segment.
- Tie performance to commercial value and partner with Commercial and Distribution to translate results into sponsorships and partnerships.
- Embed social-first, insight-led practices that raise creative consistency, cultural relevance and measurable output.
- Develop an understanding of wider client business goals and distil them into actionable social strategies that drive audience growth.
- Work closely with analytics tools and insights teams to report back on strategy in action.
Success measures
- Significant year-on-year lifts in followers and engaged audiences by platform and territory.
- Higher engagement rate, average watch time and completion.
- More referral traffic and conversions to owned and partner destinations.
- Clear, positive ROI at channel level for paid and creator investments.
- Playbooks delivered and adopted on time across regions and production teams.
Experience and skills
- Multiple years running social/channel strategy and operations at scale across a number of markets.
- Senior leadership background preferred.
- Editorial feel and creative judgement tuned to fan culture, with strong commercial sense.
- Hands-on experience operating global handles and rolling out multi-market programmes.
- Deep platform fluency in formats, signals, trends and tone.
- Advanced command of TikTok, Instagram, X, YouTube, Facebook, LinkedIn, Snapchat and emerging networks.
- Expert in social’s role in integrated campaigns and always-on ecosystems.
- Proven experience in social strategy, with an interest in or exposure to brand building.
- Comfortable and effective in presenting strategic ideas to both clients and internal teams.
Reporting & Team
Reports to: Whisper Managing Director, Sport
Working Arrangements & Rewards
- Base: Kew HQ; frequent travel to USA, Europe and other offices as required.
- Work pattern: Office-based majority; flexible/hybrid arrangements subject to role needs.
- Compensation: Competitive, commensurate with experience; performance-related bonus and participation in company incentives where applicable.
- Benefits: Standard corporate benefits (health, pension, leave) aligned with senior marketing roles.
Application closing date: 5th June 2026
DIVERSITY & INCLUSION
Whisper is proud to be an equal opportunity employer and welcomes applicants from all backgrounds, communities and lived experiences.
Social Strategist, Global - Sport in London employer: The Whisper Group
Whisper is an exceptional employer, offering a dynamic work culture that fosters creativity and innovation in the heart of Kew, West London. With a commitment to employee growth, we provide comprehensive benefits, including competitive compensation, health and dental coverage, and generous annual leave, all while encouraging a flexible work environment. Join us to be part of a fast-growing media powerhouse where your contributions will have a meaningful impact on global sports and entertainment content.
StudySmarter Expert Advice🤫
We think this is how you could land Social Strategist, Global - Sport in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to folks on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your best work in social strategy. This is your chance to shine and demonstrate how you can bring value to a company like Whisper.
✨Tip Number 3
Prepare for interviews by researching the company and its recent projects. Be ready to discuss how your experience aligns with their goals, especially in sports and entertainment. Tailor your answers to show you understand their brand and audience.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of the Whisper team. Let’s make it happen together!
We think you need these skills to ace Social Strategist, Global - Sport in London
Some tips for your application 🫡
Craft a Compelling Cover Note:Your cover note is your chance to shine! Keep it concise, but make sure to highlight that one social campaign you led that had a massive impact. We want to see your creativity and how you can balance global brand standards with local market activation.
Showcase Your Metrics:When discussing your previous campaigns, don’t just tell us what you did—show us the numbers! Include metrics that demonstrate your success and how your strategies drove audience growth. We love data-driven insights!
Tailor Your CV:Make sure your CV reflects the skills and experiences that align with the Social Strategist role. Highlight your experience in both Pan-European and US markets, as this will be key for us. Remember, we’re looking for someone who understands the nuances of different markets!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen on joining our team at Whisper!
How to prepare for a job interview at The Whisper Group
✨Know Your Platforms
Make sure you’re well-versed in the latest trends and features of TikTok, Instagram, X, YouTube, and other platforms mentioned in the job description. Prepare examples of how you've successfully used these channels to drive engagement and audience growth.
✨Showcase Your Campaign Success
Be ready to discuss a specific social campaign you led that scaled internationally. Highlight the metrics and impact it had, as this will demonstrate your ability to deliver results and align with Whisper's goals.
✨Cultural Savvy is Key
Whisper values culture-savvy storytelling, so come prepared with examples of how you’ve created content that resonates across different markets. Think about how you can connect brand ambition with audience insight in your responses.
✨Prepare for Strategic Discussions
Since you'll be advising on social strategy, practice articulating your approach to balancing global brand standards with local market activation. Be ready to discuss how you would embed social-first practices that drive measurable growth.