At a Glance
- Tasks: Lead brand strategy and innovative campaigns to drive performance and growth.
- Company: Join Weetabix, a diverse and inclusive company that values every voice.
- Benefits: Enjoy competitive salary, annual bonus, flexible work, and personal development opportunities.
- Why this job: Be a creative powerhouse and make a real impact on iconic brands.
- Qualifications: Proven experience in brand management and integrated marketing communications.
- Other info: Collaborative culture with excellent career growth and well-stocked kitchens!
The predicted salary is between 36000 - 60000 £ per year.
We utilise our Preferred Agency Supplier Partners as and when we require additional support. At Weetabix, we believe that diverse teams drive better ideas, stronger decisions, and a more inclusive workplace for everyone. We’re committed to building an organisation where people from all walks of life feel they belong—where different voices, experiences, and backgrounds are valued and respected. We are seeking a passionate, determined, and commercially savvy individual who can combine big business thinking with an entrepreneurial can-do attitude! The successful candidate will be an experienced Brand Manager who will lead the development and implementation of brand plans, including a 5-year strategic plan, to drive brand performance against budgeted P&L and brand health objectives.
Closing date: 22nd February
Interview process: Teams followed by a face-to-face at our site in Burton Latimer
Working pattern: Weetabix Wednesday, everyone comes into the office for some great collaboration and meetings. While we operate a hybrid working pattern, we are committed to providing reasonable adjustments or flexibility where needed. We’re happy to make reasonable adjustments throughout the recruitment process—just let us know how we can support you.
The Recipe (About the Role)
- Develop, communicate, and implement annual brand plans for your portfolio.
- Constantly challenge the business to develop new and innovative ways of delivering the brand objectives and deliver a world-class innovation strategy.
- Management of all projects and brand initiatives including NPD, pack design changes, BTL and ATL campaigns.
- Management of your portfolio’s P&L to deliver quarterly profit goals with a rigorous understanding of key brand health performance metrics, identifying and executing clear actions.
- Work closely with the wider commercial team to develop clear channel plans – whilst driving opportunities and mitigating risks.
- Monitor and control budgeted brand expenditure.
- Be the internal brand champion for the portfolio, driving front-of-mind presence with internal PR as well as driving external retailer engagement.
- Support the Head of Brand to develop the 1-5-year growth plan; clarifying the role the brand(s) will play in the wider Weetabix Food Company portfolio.
The Ingredients (What we need from you)
- Proven track record in driving impactful Integrated Marketing Communications — from brand strategy and comms planning to bold innovation and flawless new product launches.
- A creative powerhouse with the initiative and agility to turn great ideas into commercially successful brand activations.
- Astute commercial instinct with the ability to turn data and consumer insight into clear, actionable growth strategies that deliver results.
- Inspiring and collaborative leader, energising teams and agency partners to deliver standout campaigns and world-class brand experiences.
- A sharp commercial mindset with the energy and vision to unlock growth — turning brand love into market share and driving Weetabix to even greater commercial success.
Your Bowl of Perks (Benefits)
- Competitive salary & Annual Flexible benefits.
- Annual bonus 10%.
- Double-matched pension scheme (up to 12% from us).
- 25 days annual leave increasing with service.
- Annual Salary review.
- Healthcare plan.
- Discounted Weetabix products.
To support our employees, we also offer:
- Continued investment in your personal development.
- Balance for family, rest or simply time for you. You can purchase up to 5 days additional annual leave.
- Access to 24/7 counselling service (via Grocery Aid partnership).
- The freedom of Flexible Work Opportunities.
- Enhanced Maternity / Paternity / Adoption Leave.
- Additional Time Off for Fertility Treatment and Neonatal Care.
- Working Parents Support Group.
- Fully stocked kitchens filled with our delicious products for you to enjoy.
To learn more about life at Weetabix, visit our careers page.
Please note: We benchmark roles based on your skills and experience, so we do not advertise fixed salary ranges. Unfortunately, we are unable to provide sponsorship for this position; therefore, we are seeking candidates who do not require sponsorship.
Brand Manager - Burton Latimer in Sutton employer: The Weetabix Food Company
Contact Detail:
The Weetabix Food Company Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand Manager - Burton Latimer in Sutton
✨Tip Number 1
Get to know the company inside out! Research Weetabix's values, products, and recent campaigns. This will help you tailor your conversations during interviews and show that you're genuinely interested in being part of their team.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral, which is always a bonus!
✨Tip Number 3
Prepare for those interviews! Think about how your experience aligns with the role of Brand Manager. Have examples ready that showcase your creativity, commercial instincts, and leadership skills—these are key ingredients for success at Weetabix.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the Weetabix family!
We think you need these skills to ace Brand Manager - Burton Latimer in Sutton
Some tips for your application 🫡
Show Your Passion: When writing your application, let your enthusiasm for the Brand Manager role shine through! We want to see how your passion aligns with our mission at Weetabix and how you can contribute to our innovative culture.
Tailor Your Experience: Make sure to highlight your relevant experience in driving impactful Integrated Marketing Communications. We love seeing how your past roles have prepared you to tackle the challenges of this position, so be specific!
Be Data-Driven: We’re looking for someone with a sharp commercial mindset. Use your application to demonstrate how you've turned data and consumer insights into actionable strategies in previous roles. Numbers speak volumes!
Keep It Professional Yet Personal: While we appreciate professionalism, don’t hesitate to inject a bit of your personality into your application. We want to know the real you! And remember, apply through our website for the best chance of success.
How to prepare for a job interview at The Weetabix Food Company
✨Know Your Brand Inside Out
Before the interview, dive deep into Weetabix's brand values, recent campaigns, and market position. Be ready to discuss how your experience aligns with their goals and how you can contribute to their brand strategy.
✨Showcase Your Creative Side
Prepare examples of innovative marketing strategies you've implemented in the past. Highlight your ability to turn creative ideas into successful brand activations, as this is crucial for the role of a Brand Manager.
✨Understand the Numbers
Brush up on your P&L management skills. Be prepared to discuss how you've used data and consumer insights to drive growth and make informed decisions in previous roles. This will demonstrate your commercial acumen.
✨Be Ready to Collaborate
Weetabix values teamwork, so think of examples where you've successfully collaborated with cross-functional teams or agency partners. Show them that you can energise and inspire others to achieve standout results.