Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead a creative team to shape marketing strategies for Disney destinations.
- Company: Join Disney, a leader in unforgettable holiday experiences.
- Benefits: Enjoy 25 days leave, private medical insurance, and free park entry.
- Why this job: Make magic happen while driving innovative marketing campaigns.
- Qualifications: Experience in travel or luxury marketing and strong leadership skills.
- Other info: Flexible work environment with opportunities for personal growth.
The predicted salary is between 36000 - 60000 £ per year.
At Disney Destinations International (DDI), we bring unforgettable Disney holidays to life for guests across the UK, Ireland and EMEA. As Senior Manager, Marketing, you will lead a talented team responsible for shaping creative, digital and CRM strategies that inspire audiences to choose Walt Disney World, Disneyland Paris and Disney Cruise Line.
If selected for this role, you will report to the Director, Strategy & Marketing, DDI UK & EMEA. This role will be based in our London Hammersmith office, 4 days a week, with one day working from home.
You’ll join a team grounded in our Disney values — acting with Integrity, welcoming everyone through Inclusion, embracing boundless Creativity, working together through Collaboration, and caring deeply for our Community.
What You Will Do
- Lead and develop a high-performing team, fostering an inclusive, collaborative environment.
- Drive creative development and execution for paid media across search, social and CRM for Walt Disney World (WDW) and Disney Cruise Line (DCL) across the UK and other EMEA markets.
- Act as the central hub for creative assets, ensuring consistency, governance and strategic use across all territories.
- Build a holistic touchpoint strategy across paid, owned, earned media, affiliates and CRM, partnering closely with PR, partnerships, trade marketing and digital teams.
- Translate marketing strategy and insights (market, competitor, consumer, media) into effective media and creative plans.
- Lead media briefing, planning, buying, optimisation and reporting in partnership with in-house media teams and agencies.
- Shape and deliver the social editorial message calendar and drive local fan engagement strategies.
- Define and implement CRM strategies to retain and grow audience databases in close collaboration with the TWDC CRM team.
- Work with central Disneyland Paris teams to adapt and localise media, search, social and CRM plans for the UK and Ireland.
- Lead the Integrated Communication Plan (ICP) process across all brands, including development and senior stakeholder alignment.
- Manage and optimise budgets across creative, media, social, affiliates and CRM.
Required Qualifications & Skills
- Experience in travel/tourism, FMCG or luxury marketing environments.
- Strong experience across integrated marketing, including creative development and media planning/buying.
- Proven ability to lead, motivate and develop a team.
- Strong commercial, analytical and results-focused mindset.
- Cultural sensitivity and strong understanding of EMEA markets.
- Flexibility for occasional UK, European international travel.
Preferred Qualifications
- Experience with Walt Disney World and Disneyland Paris parks and resorts.
- Professional proficiency in French.
- Experience building and delivering fan/community engagement strategies.
The Perks
- 25 days annual leave
- Private medical insurance & dental care
- Free Park Entry for you and opportunities for family and friends
- Disney Discounts on designated products, resort dining and ticketing
- Excellent parental and guardian leave
- Employee Resource Groups including WOMEN @ Disney, Disney DIVERSITY, Disney PRIDE, ENABLED (disability & neurodiversity), and TRUST (Mental Health & Wellbeing)
The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong. Disney is committed to forming a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives.
We will ensure that individuals with disabilities are provided reasonable accommodation throughout the application and interview process, to perform essential job functions, and to access benefits and privileges of employment. Please contact us to request accommodation.
Senior Marketing Manager - Disney Destinations Int\'l - 12 Month Fixed Term Contract in London employer: The Walt Disney Company (Germany) GmbH
Contact Detail:
The Walt Disney Company (Germany) GmbH Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Manager - Disney Destinations Int\'l - 12 Month Fixed Term Contract in London
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, especially those who have experience with Disney or similar brands. A friendly chat can lead to insider info about job openings and even referrals.
✨Tip Number 2
Prepare for interviews by researching Disney's values and recent campaigns. Show us how your skills align with their mission and how you can contribute to their creative strategies. Be ready to share your ideas!
✨Tip Number 3
Don’t underestimate the power of social media! Follow Disney and engage with their content. This not only keeps you updated but also shows your enthusiasm for the brand when you get the chance to chat with them.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the team. Make sure to tailor your application to highlight your relevant experience in marketing.
We think you need these skills to ace Senior Marketing Manager - Disney Destinations Int\'l - 12 Month Fixed Term Contract in London
Some tips for your application 🫡
Show Your Passion for Disney: When you're writing your application, let your love for Disney shine through! Share any personal experiences or connections you have with Disney parks and how they inspire your marketing strategies. We want to see that enthusiasm!
Tailor Your CV and Cover Letter: Make sure to customise your CV and cover letter for this role. Highlight your experience in travel/tourism or FMCG marketing, and showcase how your skills align with the responsibilities listed in the job description. We appreciate a personal touch!
Be Results-Focused: In your application, emphasise your analytical mindset and results-driven approach. Share specific examples of successful campaigns you've led, especially in integrated marketing. We love seeing how you've made an impact in previous roles!
Apply Through Our Website: Don't forget to submit your application through our website! It’s the best way for us to receive your details and ensure you’re considered for this exciting opportunity. We can’t wait to hear from you!
How to prepare for a job interview at The Walt Disney Company (Germany) GmbH
✨Know Your Disney Stuff
Make sure you brush up on your knowledge of Disney parks, especially Walt Disney World and Disneyland Paris. Familiarise yourself with their unique offerings and recent marketing campaigns. This will show your passion for the brand and help you connect your experience to their needs.
✨Showcase Your Leadership Skills
Prepare examples that highlight your ability to lead and develop a team. Think about times when you fostered an inclusive environment or drove creative projects to success. Be ready to discuss how you motivate your team and handle challenges.
✨Understand the EMEA Market
Since this role involves working across the UK and EMEA, demonstrate your understanding of cultural sensitivities and market trends in these regions. Bring insights into how you’ve successfully tailored marketing strategies for diverse audiences in the past.
✨Be Ready for Creative Discussions
Expect to dive deep into creative development and media planning. Prepare to discuss your approach to integrated marketing and how you’ve executed successful campaigns. Have some ideas ready that could inspire future Disney marketing efforts!
