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- Tasks: Lead influencer strategy for Disney+ and create engaging campaigns across platforms.
- Company: Join the magic at The Walt Disney Company, a leader in entertainment.
- Benefits: Enjoy 25 days annual leave, private medical insurance, and free park entry.
- Why this job: Shape cultural relevance and audience growth with innovative influencer partnerships.
- Qualifications: Experience in influencer marketing and strong relationship management skills.
- Other info: Collaborative team environment with excellent career development opportunities.
The predicted salary is between 36000 - 60000 £ per year.
Be you, be here, be part of the story! At The Walt Disney Company, magic is more than a word; it's a way of life. For a century, we've been inspiring imaginations, celebrating diversity, and bringing families together through our beloved stories, characters, and experiences.
This is an office-based role. 4 days working in the Hammersmith, London office with 1 day working from home (Monday or Friday). Please note that this role will require occasional early morning / late night working hours, as well as travel, depending on team need.
We are seeking a dynamic and strategic Senior Influencer Manager to lead the development and execution of a holistic influencer strategy for Disney+ across the UK and EMEA. This role is pivotal in shaping how we engage with creators to drive brand love, cultural relevance, and audience growth, while ensuring seamless integration across PR, social, and marketing workstreams.
You will be responsible for evolving our influencer approach and building long-term strategic partnerships, establishing a robust and diverse roster of creators with whom we have deep, trusted relationships. You’ll work closely with regional teams to ensure our influencer activity is aligned, complementary, and culturally resonant across markets.
The role sits within the regional Disney+ social and PR team, and reports to the Director of Comms and Social and will require extensive senior stakeholder management across the business.
Key Responsibilities:
- Strategic Leadership: Define and drive the overarching influencer strategy for Disney+ in the UK and EMEA, ensuring alignment with brand priorities and audience insights. Champion a long-term, relationship-first approach to influencer engagement, moving beyond campaign-based activations.
- Cross-Functional Collaboration: Work closely with PR, social, marketing and partnerships teams to ensure influencer activity is fully integrated, complementary, and avoids duplication or conflict.
- Creator Relationship Management: Build and maintain strong, authentic relationships with a diverse roster of creators, fostering trust and collaboration.
- EMEA Integration: Collaborate with EMEA regional teams to share best practices, align on strategic priorities, and support local market execution.
- Performance & Insights: Set clear KPIs and measurement frameworks to evaluate the impact of influencer activity.
The experience you will have:
- You thrive in complex, matrixed environments, confidently navigating established processes while collaborating cross-functionally with agencies, creative teams, and senior stakeholders to deliver seamless execution.
- You champion a test-and-learn approach, leveraging analytics and KPI frameworks to trial new strategies, refine performance, and fuel ongoing innovation.
- You bring a robust understanding of industry standards and legal frameworks governing influencer marketing, ensuring all activations are compliant, brand-safe, and reputationally sound.
- You live and breathe social, are fluent across platforms including TikTok, Instagram, YouTube, Facebook and X, with a sharp eye for emerging talent, platform shifts, and are plugged in to cultural trends that shape the creator economy.
The Perks:
- 25 days annual leave
- Private medical insurance & dental care
- Free Park Entry: You will have the opportunity to enter any of our parks with your family and friends for free
- Disney Discounts: you are entitled to discounts on designated Disney products, resort food and beverages and ticketing
- Excellent maternity & paternity leave
The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong.
Senior Influencer Manager employer: The Walt Disney Company (France)
Contact Detail:
The Walt Disney Company (France) Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Influencer Manager
✨Tip Number 1
Network like a pro! Get out there and connect with industry folks on LinkedIn or at events. The more people you know, the better your chances of landing that dream role.
✨Tip Number 2
Show off your personality! When you get an interview, let your passion for influencer marketing shine through. Be yourself and share your creative ideas – it’s all about making a memorable impression.
✨Tip Number 3
Do your homework! Research Disney+ and its recent campaigns. Bring fresh insights to the table during interviews to show you’re not just another candidate but someone who truly gets the brand.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, you’ll be part of the magic from the get-go!
We think you need these skills to ace Senior Influencer Manager
Some tips for your application 🫡
Show Your Passion for Storytelling: When you're crafting your application, let your love for storytelling shine through. Disney is all about magic and narratives, so share how your experiences align with this ethos and how you can contribute to creating engaging content.
Highlight Your Influencer Expertise: Make sure to showcase your experience in influencer marketing. Talk about successful campaigns you've led, the relationships you've built, and how you've navigated the ever-evolving creator landscape. We want to see your strategic thinking in action!
Be Authentic and Personable: Disney values authenticity, so be yourself in your application. Share personal anecdotes that reflect your character and approach to work. This will help us see how you'd fit into our team culture and connect with creators.
Apply Through Our Website: Don't forget to submit your application through our website! It's the best way for us to receive your details and ensure you’re considered for this exciting role. We can't wait to see what you bring to the table!
How to prepare for a job interview at The Walt Disney Company (France)
✨Know Your Influencers
Before the interview, dive deep into the influencer landscape relevant to Disney+. Familiarise yourself with key creators in the UK and EMEA, their content styles, and how they align with Disney's brand values. This will show your passion and understanding of the role.
✨Showcase Your Strategic Mindset
Prepare to discuss specific strategies you've implemented in previous roles. Think about how you can elevate influencer campaigns and drive brand love. Be ready to share examples of how you've built long-term relationships with creators and how that benefited your past employers.
✨Emphasise Collaboration Skills
This role requires working closely with various teams. Highlight your experience in cross-functional collaboration. Share stories where you successfully coordinated with PR, marketing, or social teams to create impactful campaigns, ensuring everyone was on the same page.
✨Be Ready for Data-Driven Discussions
Since performance metrics are crucial, come prepared to talk about how you've used data to inform your influencer strategies. Discuss any KPIs you've set in the past and how you measured success. This will demonstrate your analytical skills and commitment to continuous improvement.
