UK&I Social Intern

Vita Coco is the leading coconut water brand in the world, built on a simple idea: bring better-for-you, natural hydration to more people. Since starting in 2004, we’ve grown into a global business with teams in New York, London, and Singapore, and we’re now publicly traded on NASDAQ under COCO. As a Public Benefit Corporation and Certified B Corp, we’re committed to supporting farming communities, sourcing responsibly, and building products that are better for people and the planet. We move fast, stay scrappy, and care deeply about doing the right thing.

Our Values:

• Human First: We lead with inclusivity, transparency, and empathy.
• Nothing is Impossible: We experiment, learn, and keep moving forward.
• United by Our Will to Win: We stay aligned, work collaboratively, and push toward shared goals.
• Part of Something Bigger: We’re committed to uplifting the communities we’re connected to locally and globally.

This role is a full-time role for 12 months – starting September 2026.

In a Nutshell, YOU WILL BE...

Idea Generator

• You’ll be expected to bring ideas, energy and a strong instinct for what works on social.
• Thinking about new TikTok or Reels series to launch.
• Using social to educate people on our products while building the lifestyle and culture around Vita Coco.
• Tapping into humour, trends or consumer truths in a way that feels like Vita Coco.
• Showing up in a fun, social-first way at our many brand activations across the UK&I.
• Identifying potential interviews, features or collaborations that our audience would care about.
• Utilising creators, employees, the content team and yourself to make content people want to watch and join in with.
• Finding influencers to help bring key brand moments to life.
• Identifying UGC creators suitable for each paid social brief.

Idea Executor

• With support from the Digital Team, you’ll help capture low-fi, entertaining and platform-first content.
• Shooting at “The Hydration Station”, aka our London HQ.
• Organising your own low-cost shoots, from props and planning to getting things live.
• Capturing content at events, activations and on-the-ground moments across the UK&I.
• Sourcing new influencers for our PR mailing lists.
• Working with our team to capture organic-feeling content at social shoots.
• Creating and formatting new content franchises that audiences can recognise and look forward to.
• Helping set the bar for meaningful, funny, entertaining social content.
• Managing inbound comments, DMs and story mentions across TikTok and Instagram.
• Managing conversations and negotiations with influencers & UGC creators.
• Engaging in relevant comment sections and viral conversations to integrate Vita Coco naturally.

Idea Explainer

• You’ll help show the wider business why social matters.
• Taking social data, audience reactions and content performance to create clear monthly updates.

The job description is not exhaustive, and you may be asked to support other projects in line with your skills and the changing needs of the business.

Preferred Knowledge, Skills & Experience

• Obsessed with internet trends, creators and culture.
• Knows how to turn an idea into social-first content using an iPhone or camera.
• Comfortable editing content quickly and spotting what makes a video work.
• Results-driven, with an interest in building engaged social communities.
• Believes in the power of long-term brand-building, not just quick wins.
• Confident behind the camera, and happy to appear in content when needed.
• Comfortable getting others involved on camera.
• Organised, proactive and happy to travel around the UK&I.
• Doesn’t want to sit at a desk all day.

A Note from Us

We welcome you to apply—even if you don’t check every box. We’re big fans of curious, growth-minded people who want to learn, contribute, and make an impact. If you feel connected to our brands and our mission, we’d love to hear from you.