At a Glance
- Tasks: Lead marketing strategies and campaigns for tech partnerships at Very Media Group.
- Company: Join The Very Group, a leader in flexible payment options and family-focused products.
- Benefits: Enjoy flexible working, 30 days holiday, learning access, and discounts on Very.co.uk.
- Other info: This is a 12-month fixed-term contract with opportunities for personal growth.
- Why this job: Be part of an innovative team driving growth and creativity in retail media.
- Qualifications: Experience in marketing, stakeholder management, and a passion for tech is essential.
The predicted salary is between 36000 - 60000 £ per year.
About Us
We are The Very Group and we’re here to help families get more out of life. We know that our customers work hard for their families and have a lot to balance in their busy lives. That’s why we combine amazing brands and products with flexible payment options on Very.co.uk to help them say yes to the things they love. We’re just as passionate about helping our people get more out of life too; building careers with real growth, a sense of purpose, belonging and wellbeing.
About The Role
Very Media Group (VMG) is Very's retail media proposition. Our vision is to be the UK’s destination pureplay retail media network for partners, delivering insight-led, strategic and creative marketing campaigns in collaboration with our brand partners. It is a fantastic time to join VMG as we have ambitious plans for growth. We are looking for a Brand Partnerships Marketing Manager to focus on our Electrical categories such as Apple, Small Domestic Appliances, TV, Mobiles and more.
The Brand Partnerships Marketing Manager will work collaboratively with a wide range of internal and external stakeholders across partners, buying, channels, agencies, creative, as well as the wider marketing and brand team. You will be responsible for:
- Defining the marketing strategy with your partners and creating campaigns and opportunities aligned to both the partner and Very's objectives.
- Building and maintaining strong relationships with new and existing partners.
- Working closely with a wide range of internal and external stakeholders across channels, category, agencies, creative, brand and marketing.
- Supporting the wider strategy of becoming a Partner of Choice for brands and raising Very's credibility in the market through strategic campaign execution.
- Being Very's brand guardian and aligning partner activity, where possible, to Very's wider calendar and ensuring creative is in line with our brand guidelines.
- Maximising partner investment through development and delivery of compelling pitches, influencing and negotiating, as well as identifying opportunities for innovation and creativity.
- Collaborating with the campaign activation stakeholders for a seamless handover in brief and ensuring campaigns run smoothly and effectively.
- Managing campaign budgets ensuring each campaign delivers on objectives.
- Planning yearly and quarterly with partners, adhering to critical path timelines to secure partner budgets and identify any risks.
- Tracking your partners' income and collaborating with category and finance to build forecasts for your partners.
About you
- Experience in combining insights and creative thinking to build compelling and commercially successful propositions and strategic campaigns.
- Broad base of marketing experience, across acquisition, engagement and brand, through owned, paid and earned media channels, with experience of delivering multi-channel campaigns.
- Experience in building collaborative relationships, with proven ability to establish credibility with internal and external audiences.
- Strong stakeholder management skills, encouraging collaborative working and galvanizing colleagues to deliver ambitious brand partnership marketing plans.
- Financial acumen with tracking budgets and forecasts with partners and finding opportunities to deliver targets.
- Ability to work in a fast-paced environment within a complex, stakeholder matrix.
- Relevant category experience (Tech, Sports, Fashion) is desired.
Some of our benefits
- Flexible, hybrid working model
- Inclusive culture and environment, check out our Glassdoor reviews
- £1,000 flexible benefits allowance to suit your needs
- 30 days holiday + bank holidays
- Udemy learning access
- Bonus potential (performance and business-related)
- Up to 25% discount on Very.co.uk
- Matched pension up to 6%
- More benefits on our career site
How To Apply
Please note that the talent acquisition team manages this vacancy directly. Successful candidates may need to undertake credit, CIFAS, and DBS checks. What happens next? Our talent acquisition team will contact successful applicants. We will arrange a short call to learn more about you and answer your questions. If we think you’re a good fit, your CV will be shared with the hiring manager. The interview process may be in-person or remote, tailored to each role. You can expect a two-stage interview process:
- First stage: An informal 45-minute video call to discuss your skills and experience.
- Second stage: A one-hour formal task-based interview with competency and technical questions.
We are committed to inclusivity and encourage candidates to inform us if they require reasonable adjustments during the application process.
Technology Partnerships Marketing Manager (12 month FTC) in Liverpool employer: The Very Group
The Very Group is an exceptional employer that fosters a collaborative and innovative work culture, perfect for aspiring finance professionals. Located in the vibrant East Midlands, we offer comprehensive employee growth opportunities, including training and development programmes, alongside competitive benefits that support work-life balance. Join us to be part of a dynamic team where your contributions directly impact our financial success and operational excellence.
StudySmarter Expert Advice🤫
We think this is how you could land Technology Partnerships Marketing Manager (12 month FTC) in Liverpool
✨Tip Number 1
Familiarise yourself with Very's brand values and marketing strategies. Understanding their approach will help you align your ideas and demonstrate how you can contribute to their vision during the interview.
✨Tip Number 2
Network with current or former employees of Very Media Group on platforms like LinkedIn. Engaging in conversations can provide you with insider knowledge about the company culture and expectations for the role.
✨Tip Number 3
Prepare specific examples of successful marketing campaigns you've managed, especially those involving partnerships. Be ready to discuss how you used data insights to drive results, as this aligns closely with the job requirements.
✨Tip Number 4
Stay updated on trends in the technology sector, particularly in retail media. Being knowledgeable about current innovations and market shifts will allow you to speak confidently about potential opportunities for Very during your interview.
We think you need these skills to ace Technology Partnerships Marketing Manager (12 month FTC) in Liverpool
Some tips for your application 🫡
Understand the Role:Read the job description thoroughly to grasp the key responsibilities and requirements. Tailor your application to highlight how your experience aligns with the specific needs of the Technology Partnerships Marketing Manager position.
Craft a Compelling CV:Ensure your CV showcases relevant marketing experience, particularly in building partnerships and managing campaigns. Use quantifiable achievements to demonstrate your impact in previous roles, especially in tech or retail sectors.
Write a Tailored Cover Letter:In your cover letter, express your passion for the role and the company. Highlight your experience in strategic marketing and stakeholder management, and explain how you can contribute to Very Media Group's growth and objectives.
Prepare for Interviews:Anticipate questions related to your experience with multi-channel campaigns and stakeholder collaboration. Be ready to discuss specific examples of how you've successfully managed budgets and built partner relationships in the past.
How to prepare for a job interview at The Very Group
✨Understand the Role and Company
Before your interview, make sure you thoroughly understand the role of Technology Partnerships Marketing Manager and how it fits within The Very Group. Familiarise yourself with their mission, values, and recent campaigns to show your genuine interest.
✨Prepare for Stakeholder Management Questions
Given the emphasis on building relationships with internal and external stakeholders, be ready to discuss your experience in managing these relationships. Prepare specific examples that demonstrate your ability to collaborate and influence others.
✨Showcase Your Data-Driven Approach
The role requires using data-led insights to define marketing strategies. Be prepared to discuss how you've used data in past roles to inform your decisions and drive successful marketing campaigns.
✨Demonstrate Financial Acumen
Since the position involves managing campaign budgets and forecasts, be ready to talk about your experience with financial tracking. Highlight any relevant examples where you successfully managed budgets or identified cost-saving opportunities.
