At a Glance
- Tasks: Join us as a Press Office Executive to create buzz and secure media coverage.
- Company: The Very Group helps families enjoy life with flexible payment options and amazing products.
- Benefits: Enjoy flexible working, 27 days holiday, and a £250 benefits allowance.
- Why this job: Be part of a vibrant team, grow your PR skills, and make a real impact.
- Qualifications: Experience in fashion PR and a strong network of media contacts are essential.
- Other info: Expect a friendly interview process with opportunities for personal growth.
The predicted salary is between 28800 - 43200 £ per year.
About us. We are The Very Group and we’re here to help families get more out of life. We know that our customers work hard for their families and have a lot to balance in their busy lives. That’s why we combine amazing brands and products with flexible payment options on Very.co.uk to help them say yes to the things they love. We’re just as passionate about helping our people get more out of life too; building careers with real growth, a sense of purpose, belonging and wellbeing.
About the role. Are you ready to sprinkle some sparkle on your PR career? At The Very Group, we’re on a mission to make our brand shine brighter than ever. With a fresh brand strategy and an award-winning creative platform in place, we’re looking for a passionate and ambitious Press Office Executive to join our team and help us deliver best-in-class PR across our diverse department store categories. This is your chance to play a key role in growing brand awareness, consideration, and desire through standout media relations, events, and coverage. If you’re a PR pro with a knack for storytelling, a black book of media contacts, and a love for all things fashion, home, and beauty, we want to hear from you!
What you’ll be doing:
- Securing consistent, high-quality press coverage across print, broadcast, online, and social media.
- Spotting PR opportunities and creating buzzworthy hooks to keep Very top of mind.
- Owning the PR calendar, ensuring it aligns with campaign and product launches.
- Collaborating with our buying teams to fulfil media call-ins and supporting the wider Press Team.
- Managing the day-to-day press office functions, including influencer gifting and media monitoring.
- Building strong relationships with journalists, editors, and stylists through regular face-to-face meetings.
- Pitching news stories and new collections to target media.
- Organising and overseeing press events, from intimate gatherings to larger-scale activations.
- Assisting with celebrity campaign management and PR coverage.
- Keeping the team in the loop with weekly updates and monthly reports.
About you. Proven experience in a fashion PR role. A strong network of media and influencer contacts, particularly in fashion, home, and beauty. A creative thinker with a flair for storytelling and a results-driven mindset. Excellent organisational skills and the ability to juggle multiple priorities. Confidence in writing media materials, pitching to journalists, and managing media monitoring tools like Cision. A team player who’s open to travel, attending events, and building relationships. Knowledge of analytics and media monitoring to measure success and share insights.
Some of our benefits:
- Flexible, hybrid working model
- Inclusive culture and environment
- £250 flexible benefits allowance to suit your needs
- 27 days holiday + bank holidays
- Udemy learning access
- Bonus potential (performance and business-related)
- Up to 25% discount on Very.co.uk
- Matched pension up to 6%
How to apply. Please note that the talent acquisition team are managing this vacancy directly, and if successful in securing this role, you will be required to undertake a credit, CIFAS, Right to Work checks and if a specific requirement of your role a DBS (criminal records) check. Should your application progress we require you to let the team know if there is anything you need to disclose in relation to any of these checks prior to them being undertaken, including any unspent criminal convictions.
What happens next? Our talent acquisition team will be in touch if you’re successful so keep an eye on your emails! We’ll arrange a short call to learn more about you, as well as answer any questions you have. If it feels like we’re a good match, we’ll share your CV with the hiring manager to review. Our interview process is tailored to each role and can be in-person or held remotely. You can expect a one-stage interview process for this position: 1st stage- An informal 30 minute video call with the hiring team to discuss your skills and relevant experience. This is a great opportunity to find out more about the role and to ask any questions you may have. 2nd stage - A one-hour formal task based interview. This will be held in-person at our London office.
As an inclusive employer please do let us know if you require any reasonable adjustments.
Equal opportunities. We’re an equal opportunity employer and value diversity at our company. We do not discriminate based on race, religion, colour, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
Press Office Executive employer: The Very Group
Contact Detail:
The Very Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Press Office Executive
✨Tip Number 1
Network like a pro! Since this role requires a strong network of media contacts, reach out to journalists and influencers in the fashion, home, and beauty sectors. Attend industry events or webinars to make connections and showcase your passion for PR.
✨Tip Number 2
Showcase your storytelling skills! Prepare a few compelling stories or case studies from your previous PR experiences that highlight your creativity and results-driven mindset. This will help you stand out during the informal video call with the hiring team.
✨Tip Number 3
Familiarise yourself with The Very Group's brand strategy and recent campaigns. Understanding their mission and values will allow you to tailor your discussions and demonstrate how you can contribute to their goals during the interview process.
✨Tip Number 4
Prepare for the task-based interview by practising your organisational skills. Think about how you would manage the PR calendar and coordinate press events. Being able to articulate your approach will show that you're ready to take on the responsibilities of the role.
We think you need these skills to ace Press Office Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in fashion PR and showcases your strong network of media contacts. Use specific examples that demonstrate your storytelling skills and results-driven mindset.
Craft a Compelling Cover Letter: Write a cover letter that reflects your passion for the role and the brand. Mention how your previous experiences align with the responsibilities listed in the job description, particularly in securing press coverage and managing media relationships.
Showcase Your Creativity: In your application, include examples of successful PR campaigns you've worked on. Highlight any innovative ideas you implemented that led to increased brand awareness or media coverage.
Prepare for the Interview: Research The Very Group's recent PR activities and be ready to discuss how you can contribute to their goals. Prepare questions about their brand strategy and how the Press Office Executive role fits into their overall vision.
How to prepare for a job interview at The Very Group
✨Showcase Your PR Experience
Make sure to highlight your previous experience in fashion PR during the interview. Be prepared to discuss specific campaigns you've worked on and the results achieved, as this will demonstrate your capability to secure high-quality press coverage.
✨Demonstrate Your Media Network
Since a strong network of media contacts is crucial for this role, come ready to talk about your connections in the industry. Mention any journalists or influencers you have worked with and how you can leverage these relationships for The Very Group.
✨Prepare Creative Story Ideas
Think of some innovative story ideas or PR hooks that could work for The Very Group. Presenting these during your interview will show your creative thinking and understanding of the brand's mission to enhance its visibility.
✨Ask Insightful Questions
Use the opportunity to ask questions about the team dynamics, upcoming campaigns, and how success is measured in the role. This not only shows your interest but also helps you gauge if the company culture aligns with your values.