Trade Marketing Lead in Liverpool

Trade Marketing Lead in Liverpool

Liverpool Full-Time 28800 - 48000 £ / year (est.) No home office possible
The Very Group

At a Glance

  • Tasks: Lead innovative trade marketing strategies to enhance customer experiences and drive growth.
  • Company: Join the dynamic team at Very, a leading digital retailer.
  • Benefits: Enjoy flexible working, generous holiday, and a £1,000 benefits allowance.
  • Why this job: Make a real impact while collaborating with a passionate team in a fast-paced environment.
  • Qualifications: Experience in digital trading and strong management skills required.
  • Other info: Embrace a culture of inclusion and continuous learning.

The predicted salary is between 28800 - 48000 £ per year.

About us
We are the team behind digital retailer Very. Our purpose, helping families get more out of life, powers everything we do. We want our people to get more out of life too! If you are high-performing, ambitious and make the most of every opportunity, we want to hear from you. In return, you will enjoy heaps of flexibility, great perks and benefits, and the freedom to be yourself, keep learning and take your career wherever you want it to go. If you love making a difference, you will love making it sparkle for millions of Very customers.

About the team
The Customer Planning team is a dynamic group in a fast-paced environment. You will be working alongside a collaborative and agile team to bring innovative ideas to life; seeking new ways to improve the customer journey, reacting to trade, supporting performance, and building onsite plans to launch events and campaigns. You will act as a bridge between category, marketing, and other departments, fostering strong relationships and ensuring seamless collaboration across the business.

About the role
This role is responsible for the strategic development and delivery of all category activity aligned to the trading calendar and business objectives. A hands-on, fast-paced role, working cross-functionally to deliver measurable growth.

  • Lead, develop and deliver comprehensive onsite and event plans, ensuring a clear end-to-end view across key functions from briefing through to execution and optimisation.
  • Partner cross-functionally to build integrated plans aligned to trade calendars, ensuring activity supports wider business goals and OKRs.
  • Own the content readiness for all supported activity, ensuring appropriate VM, creative and asset outputs are in place to maximise impact.
  • Demonstrate strong commercial acumen, with a clear understanding of OKRs, financial targets, forecasts and trading expectations.
  • Interpret performance data and insight to identify key drivers of success or underperformance, recommending clear, actionable improvements.
  • Benchmark activity against market best practice, ensuring plans remain competitive and forward-thinking.
  • Act as a driving force for data-led recommendations and innovation, proactively identifying new opportunities to optimise performance.
  • Lead on the communication of ideas effectively in appropriate forums with SMT/GLT to build awareness, alignment and buy-in.
  • Deputise for the Senior Marketing Lead where required, providing confident representation of plans, performance and recommendations.

About you
Must have previous experience in a similar digital trading role. Management experience essential. Ability to work at speed with a strong attention to detail. Must be Excel efficient. Experience working with tools like Content Square, PowerBI, CMI & GA4 preferred. A self-starter with a great attitude. Happy to challenge the status-quo, think outside the box and find innovative solutions to problems and embrace a growth mindset. Strong work ethic, taking pride in the role and investing in your own success improving skills and knowledge. Strong communication skills and coordination abilities. Ability to work in a fast-paced digital retail environment.

Benefits
Flexible, hybrid working model. Inclusive culture and environment. £1,000 flexible benefits allowance to suit your needs. 30 days holiday + bank holidays. LinkedIn learning access. Bonus potential (performance and business-related). Up to 25% discount on Very.co.uk. Matched pension up to 6%. More benefits can be found on our career site.

How to apply
Please note that the talent acquisition team are managing this vacancy directly, and if successful in securing this role, you will be required to undertake a credit, CIFAS, Right to Work checks and if a specific requirement of your role a DBS (criminal records) check. If your application progresses we require you to let the team know if there is anything you need to disclose in relation to any of these checks prior to them being undertaken, including any unspent criminal convictions.

What happens next?
Our talent acquisition team will be in touch if you are successful so keep an eye on your emails! We will arrange a short call to learn more about you, as well as answer any questions you have. If it feels like we are a good match, we will share your CV with the hiring manager to review. Our interview process is tailored to each role and can be in-person or held remotely. You can expect a two-stage interview process for this position: 1st stage - An informal 30-45 minute video call with the hiring team to discuss your skills and relevant experience. This is a great opportunity to find out more about the role and to ask any questions you may have. 2nd Stage - A one-hour formal task-based interview where you can expect both competency and technical questions.

As an inclusive employer please do let us know if you require any reasonable adjustments. If you would like to know more about our interviews, you can find out here.

Diversity, inclusion and equal opportunities
We are building a culture of everyday inclusion, and welcome applications from anyone who believes they can do the job. We do not discriminate based on age, disability, gender reassignment, marriage or civil partnership, pregnancy or maternity, race, religion or belief, sex, or sexual orientation. We want our recruitment process to be accessible to everyone. If you need reasonable adjustments to apply, interview, or perform a role, let us know. We will be happy to support you. We are proud to be a Disability Confident Committed Employer and have nine brilliant colleague networks - including DAWN (Disability Awareness at Very) and Think (Neurodiversity at Very) - that are helping us make Very an even more inclusive place to work.

Trade Marketing Lead in Liverpool employer: The Very Group

At Very, we pride ourselves on being an exceptional employer that champions flexibility and personal growth. Our inclusive culture fosters collaboration and innovation, allowing you to thrive in a dynamic environment while enjoying generous benefits such as a £1,000 flexible allowance, 30 days of holiday, and access to LinkedIn Learning. Join us in making a meaningful impact for millions of customers while advancing your career in the heart of digital retail.
The Very Group

Contact Detail:

The Very Group Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Trade Marketing Lead in Liverpool

✨Tip Number 1

Get to know the company inside out! Research Very's values, mission, and recent projects. This will help you tailor your conversations and show that you're genuinely interested in making a difference for their customers.

✨Tip Number 2

Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral, which is always a bonus!

✨Tip Number 3

Prepare for those interviews! Think about how your experience aligns with the role of Trade Marketing Lead. Be ready to discuss specific examples of your past successes and how they relate to the key responsibilities outlined in the job description.

✨Tip Number 4

Don’t forget to follow up! After your interview, send a thank-you email to express your appreciation for the opportunity. It’s a great way to reinforce your interest and keep you top of mind for the hiring team.

We think you need these skills to ace Trade Marketing Lead in Liverpool

Digital Trading Experience
Management Experience
Attention to Detail
Excel Proficiency
Content Square
PowerBI
CMI
GA4
Commercial Acumen
Data Analysis
Performance Optimisation
Communication Skills
Cross-Functional Collaboration
Innovative Problem-Solving
Growth Mindset

Some tips for your application 🫡

Show Your Passion: When you're writing your application, let your enthusiasm for the role shine through! We want to see how much you care about making a difference for our customers and how your skills can contribute to our mission.

Tailor Your CV: Make sure your CV is tailored to the Trade Marketing Lead role. Highlight relevant experience and skills that align with the job description. We love seeing how your background fits into our dynamic team!

Be Clear and Concise: Keep your application clear and to the point. Use bullet points where possible to make it easy for us to read. We appreciate a well-structured application that gets straight to the good stuff!

Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it’s super easy to do!

How to prepare for a job interview at The Very Group

✨Know Your Numbers

As a Trade Marketing Lead, you'll need to demonstrate strong commercial acumen. Brush up on your financial targets, forecasts, and trading expectations. Be ready to discuss how you've used data to drive decisions in previous roles.

✨Showcase Your Collaboration Skills

This role requires working cross-functionally, so be prepared to share examples of how you've successfully partnered with different teams. Highlight any innovative ideas you've brought to life through collaboration and how they improved the customer journey.

✨Be Data-Driven

Familiarise yourself with tools like PowerBI and GA4, as these will likely come up in conversation. Prepare to discuss how you've interpreted performance data in the past and what actionable improvements you recommended based on your insights.

✨Prepare for Task-Based Questions

The second stage of the interview will involve competency and technical questions. Think about specific challenges you've faced in digital trading and how you overcame them. Practising your responses can help you feel more confident during this part of the interview.

Trade Marketing Lead in Liverpool
The Very Group
Location: Liverpool

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