At a Glance
- Tasks: Analyse data to create impactful marketing campaigns for millions of customers.
- Company: Join the innovative team at Very, dedicated to helping families thrive.
- Benefits: Enjoy flexible working, generous holiday, and a £250 benefits allowance.
- Other info: Inclusive culture with strong support for diversity and career growth.
- Why this job: Make a real difference in customer experiences through data-driven marketing.
- Qualifications: Experience with large databases and proficiency in SQL coding required.
The predicted salary is between 35000 - 45000 £ per year.
About us. We're the team behind digital retailer Very. Our purpose, helping families get more out of life, powers everything we do. We want our people to get more out of life too! If you're high‐performing, ambitious and make the most of every opportunity, we want to hear from you. In return, you'll enjoy heaps of flexibility, great perks and benefits, and the freedom to be yourself, keep learning and take your career wherever you want it to go. We love making a difference and you'll love making it for millions of Very customers.
About the role. Are you passionate about data‐driven marketing and delivering exceptional customer experiences? As a Campaign Management Analyst at The Very Group, you'll play a pivotal role in selecting customer and prospect contacts across all channels, ensuring our campaigns are timely, relevant, and impactful.
Key Responsibilities- Deliver accurate, well‐targeted campaigns, with a focus on automated, event‐driven communications.
- Create and schedule campaign data for over 400 million customer contacts annually.
- Ensure all customer communications comply with data protection legislation, customer preferences and internal suppression criteria.
- Set up campaigns to enable accurate reporting and run validation reports to ensure data accuracy.
- Provide profiling and respond to ad hoc business queries.
- Review and interpret campaign results and recommend changes to improve future campaigns/activity.
- Continuously enhance the selection process to improve business performance.
- Relevant experience in a direct marketing environment, working with large‐scale databases to create data extracts for multiple channels.
- A degree‐level education or equivalent experience.
- Working knowledge of Unica Campaign or similar CRM tools (desirable).
- Proficiency in SQL coding and basic analytics.
- The ability to translate complex business requirements into actionable data extracts.
- Strong problem‐solving and communication skills.
- Excellent time‐management skills, with the ability to meet tight deadlines.
- A collaborative mindset, working effectively within a team and maintaining strong relationships with internal and external stakeholders.
- A solid understanding of data protection legislation and its impact on marketing activities.
- Flexible, hybrid working model
- Inclusive culture and environment
- £250 flexible benefits allowance to suit your needs
- 27 days holiday plus bank holidays
- Udemy learning access
- Bonus potential (performance and business‐related)
- Up to 25% discount on Very.co.uk
- Matched pension up to 6%
- More benefits available on our career site
Diversity, inclusion and equal opportunities. We're building a culture of everyday inclusion and welcome applications from anyone who believes they can do the job. We don't discriminate based on age, disability, gender reassignment, marriage or civil partnership, pregnancy or maternity, race, religion or belief, sex, or sexual orientation. We want our recruitment process to be accessible to everyone. If you need reasonable adjustments to apply, interview, or perform a role, let us know via talentacquisition@theverygroup.com. We'll be happy to support you.
We're proud to be a Disability Confident Committed Employer and have nine colleague networks – including DAWN (Disability Awareness at Very) and Think (Neurodiversity at Very) – that help us make Very an even more inclusive place to work.
Campaign Growth Analyst: Data‐Driven Marketing in Liverpool employer: The Very Group
At The Very Group, we are dedicated to fostering a vibrant and inclusive work culture that empowers our employees to thrive both personally and professionally. As a Campaign Growth Analyst, you will benefit from a flexible hybrid working model, a generous holiday allowance, and access to continuous learning opportunities, all while contributing to meaningful marketing initiatives that impact millions of customers. Join us in our mission to help families get more out of life, and enjoy the freedom to shape your career in a supportive environment that values diversity and innovation.
StudySmarter Expert Advice🤫
We think this is how you could land Campaign Growth Analyst: Data‐Driven Marketing in Liverpool
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their values and how they align with your own. This will help you show them that you're not just a fit for the role, but for the team too!
✨Tip Number 3
Practice your data storytelling skills! Be ready to discuss how you've used data to drive marketing decisions in the past. Use specific examples to demonstrate your impact and problem-solving abilities.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you're genuinely interested in joining our team at Very.
We think you need these skills to ace Campaign Growth Analyst: Data‐Driven Marketing in Liverpool
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter to highlight your experience in data-driven marketing. We want to see how your skills align with the role of Campaign Growth Analyst, so don’t hold back on showcasing your relevant achievements!
Showcase Your Data Skills:Since this role involves working with large-scale databases and SQL coding, be sure to mention any specific projects or experiences where you've successfully used these skills. We love seeing concrete examples that demonstrate your expertise!
Be Clear and Concise:When writing your application, keep it straightforward and to the point. We appreciate clarity, so avoid jargon and make sure your key points stand out. This will help us quickly see why you’re a great fit for the team!
Apply Through Our Website:We encourage you to submit your application through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it’s super easy to do!
How to prepare for a job interview at The Very Group
✨Know Your Data
Make sure you brush up on your SQL skills and understand how to work with large-scale databases. Be ready to discuss how you've used data to drive marketing decisions in the past, as this will show your potential employer that you're not just familiar with the tools, but you can also leverage them effectively.
✨Understand Campaign Management
Familiarise yourself with campaign management tools like Unica Campaign or similar CRM systems. If you have experience with these, be prepared to share specific examples of campaigns you've managed, focusing on how you ensured they were timely and relevant.
✨Showcase Your Problem-Solving Skills
Prepare to discuss challenges you've faced in previous roles and how you overcame them. This could involve anything from data inaccuracies to tight deadlines. Highlighting your problem-solving abilities will demonstrate your value as a collaborative team member.
✨Communicate Clearly
Since strong communication skills are essential for this role, practice articulating complex ideas in a straightforward manner. Think about how you would explain your data-driven strategies to someone without a technical background, as this will showcase your ability to connect with various stakeholders.
