Marketing Technology Manager in Manchester

Marketing Technology Manager in Manchester

Manchester Full-Time 50000 - 65000 £ / year (est.) Home office (partial)
The University Of Salford

At a Glance

  • Tasks: Lead the development of our marketing technology strategy and enhance student engagement.
  • Company: Purpose-led organisation focused on innovation and digital transformation.
  • Benefits: Competitive salary, excellent pension scheme, and 32 days leave.
  • Other info: Collaborative environment with opportunities for professional growth.
  • Why this job: Shape the future of marketing with cutting-edge technology and make a real impact.
  • Qualifications: Experience in marketing technology and strong project management skills.

The predicted salary is between 50000 - 65000 £ per year.

We are looking for an innovative and forward-thinking Marketing Technology Manager to lead the development and delivery of our marketing technology (MarTech) strategy. This is an exciting opportunity to shape how technology, data and digital innovation drive marketing performance within a complex and purpose-led organisation. You will play a central role in enabling smarter, more personalised engagement with prospective students and stakeholders.

About the role

Reporting to the Deputy Marketing, Brand and Digital, you will define and deliver a MarTech roadmap that underpins our marketing strategy—enhancing lead generation, improving conversion and transforming the applicant experience. Working across Marketing, Web, Insight, IT and Student Recruitment teams, you will act as the organisation’s subject matter expert on marketing technology—identifying, implementing and optimising tools and platforms that support integrated, insight-led campaigns. This is a hands-on role where you will balance strategic thinking with practical delivery, working within a focused budget to maximise impact and efficiency.

You will:

  • Develop and own the MarTech roadmap, identifying tools and platforms to support automation, analytics, social listening and AI-driven optimisation
  • Act as a specialist in emerging technologies (including generative AI and marketing automation), ensuring we stay ahead of digital trends
  • Lead the evaluation, selection and integration of marketing technologies in collaboration with IT, data and procurement teams
  • Implement systems that support student recruitment marketing and enhance the end-to-end user journey
  • Establish best practice and deliver training to enable teams to fully utilise marketing technologies
  • Work with insight and web teams to develop dashboards, reporting and performance monitoring tools
  • Manage licences, suppliers and compliance requirements
  • Build strong internal and external networks to share innovation and best practice

About you

You will be a technically savvy marketing professional with a passion for innovation, data and digital transformation. You will bring:

  • Proven experience of testing, implementing and optimising marketing technologies
  • Experience managing multiple projects and priorities in a complex environment
  • A proactive, solutions-focused approach to problem-solving and decision-making
  • Strong understanding of marketing automation, analytics and digital platforms
  • Experience working across cross-functional teams in a matrix structure

You will also demonstrate:

  • The ability to influence stakeholders and build credibility across technical and non-technical audiences
  • Strong organisational skills, with the ability to manage budgets, timelines and competing priorities
  • Excellent communication and presentation skills
  • A collaborative mindset and a drive to deliver measurable results and ROI

Experience in higher education or a similar sector is desirable, but we welcome applicants from a range of industries with relevant MarTech expertise.

What's in it for you?

Competitive salary and excellent pension scheme. An impressive 32 days leave.

Marketing Technology Manager in Manchester employer: The University Of Salford

Join a dynamic and purpose-driven organisation as a Marketing Technology Manager, where innovation and collaboration are at the heart of our work culture. We offer competitive salaries, an excellent pension scheme, and an impressive 32 days of leave, fostering a supportive environment that prioritises employee growth and development. With opportunities to lead cutting-edge MarTech initiatives, you will play a pivotal role in transforming the applicant experience while working alongside talented professionals in a vibrant location.
The University Of Salford

Contact Detail:

The University Of Salford Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Marketing Technology Manager in Manchester

✨Tip Number 1

Network like a pro! Get out there and connect with people in the industry. Attend events, webinars, or even local meetups. The more you engage, the better your chances of landing that Marketing Technology Manager role.

✨Tip Number 2

Show off your skills! Create a portfolio or a personal website showcasing your MarTech projects and successes. This is your chance to demonstrate how you've driven marketing performance through technology and innovation.

✨Tip Number 3

Prepare for interviews by researching the company’s current MarTech stack and trends in the industry. Bring ideas to the table on how you can enhance their strategy. This shows you're proactive and ready to make an impact!

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are genuinely interested in joining our team.

We think you need these skills to ace Marketing Technology Manager in Manchester

Marketing Technology Strategy
Data Analytics
Digital Innovation
MarTech Roadmap Development
Marketing Automation
Generative AI
Project Management
Cross-Functional Collaboration
Stakeholder Influence
Budget Management
Performance Monitoring
Training and Best Practice Implementation
Problem-Solving
Communication Skills
Presentation Skills

Some tips for your application 🫡

Tailor Your CV: Make sure your CV speaks directly to the role of Marketing Technology Manager. Highlight your experience with MarTech tools and any innovative projects you've led. We want to see how your skills align with our needs!

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about marketing technology and how you can drive innovation at StudySmarter. Be sure to mention specific examples that showcase your expertise.

Showcase Your Technical Savvy: Since this role is all about tech, don’t shy away from mentioning the specific marketing technologies you’ve worked with. We love seeing candidates who are up-to-date with the latest trends and tools in the industry!

Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves. Plus, it’s super easy!

How to prepare for a job interview at The University Of Salford

✨Know Your MarTech Inside Out

Make sure you’re well-versed in the latest marketing technologies, especially those mentioned in the job description. Brush up on tools for automation, analytics, and AI-driven optimisation. Being able to discuss specific platforms and their impact on marketing performance will show your expertise.

✨Showcase Your Strategic Thinking

Prepare examples of how you've developed and executed a MarTech roadmap in previous roles. Highlight your ability to balance strategic planning with hands-on implementation. This will demonstrate that you can think big while also getting into the nitty-gritty of execution.

✨Communicate Like a Pro

Since this role involves working across various teams, practice explaining complex technical concepts in simple terms. Be ready to share how you’ve influenced stakeholders and built credibility in past projects. Strong communication skills are key to success in this position.

✨Be Ready to Discuss Data-Driven Decisions

Prepare to talk about how you’ve used data to drive marketing decisions and improve user experiences. Bring examples of dashboards or reporting tools you’ve developed or used. This will highlight your analytical skills and your ability to leverage insights for better outcomes.

Marketing Technology Manager in Manchester
The University Of Salford
Location: Manchester

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