At a Glance
- Tasks: Lead marketing strategies to boost student recruitment and engagement.
- Company: Join The University of Law, a leader in innovative higher education.
- Benefits: Enjoy 30 days annual leave, private medical scheme, and training sponsorship.
- Other info: This is a fixed-term contract for 18 months, hybrid working available.
- Why this job: Make an impact in education while collaborating with passionate professionals.
- Qualifications: Commercial awareness and experience in strategic marketing are essential.
The predicted salary is between 42000 - 84000 £ per year.
Join to apply for the Marketing Strategist role at The University of Law
Join to apply for the Marketing Strategist role at The University of Law
Marketing with Purpose. Strategy with Impact
We are looking to recruit a Marketing Strategist to join our UK Marketing & Sales team on a hybrid basis, working at least 1 day per week based at our Woking office.
Please note this is a fixed term contract (18 months), working full time (40 hours per week)
As a Marketing Strategist, you will be leading the development, implementation and analysis of marketing student recruitment strategies and commercial propositions designed to meet the University’s goals, such as increasing awareness, driving enrolments and engagement or entering new markets in the UK and internationally, across the whole student journey.
You will be taking the lead on collaboration and working cross-functionally to provide direction to a number of teams across the business to achieve successful results and long-term success.
As Our Marketing Strategist, You Will Be
- Leading on analysing market research to understand industry trends, student needs and behaviours and competitor activities.
- Defining and developing the student recruitment marketing positioning in the market and ensuring consistency in communication.
- Responsible for setting clear marketing goals, KPIs and metrics to measure success.
- Working closely with a number of internal teams to ensure marketing efforts align with overall business goals, as well as managing strategic relationships with external agencies and partners.
- Excellent level of commercial awareness, business understanding and acumen.
- Commercial experience of developing and managing long-term customer journey marketing campaigns driven by ROI and an understanding of the consequences of non-performance in the marketplace.
- A knowledge of strategic marketing management techniques and tools.
- Media agency experience and management.
- Results-driven and capable of managing budgets, stakeholders and strategic campaigns.
Please note: the closing date for this position is Thursday 11th September (midnight)
Benefits
On top of a competitive salary of up to £59,595, we provide a generous annual leave entitlement of 30 days (+ bank holidays), and there’s a rewards package that includes:
- Private Medical Scheme and Life Assurance
- Contributory Pension Scheme
- Training and Qualifications (including Course Sponsorship/Fee Discount)
- Season Ticket Loans and Student Discounts
Our Approach
We are committed to ensuring our workforce is reflective of our diverse student population, striving to increase the representation of age, disability, gender identity and expression, religion, race, sex, sexual orientation, and socio-economic background of our employees.
We’re also committed to providing adjustments to those who may require support with the recruitment process - please contact the ULaw Talent Acquisition Team talentacquisition@law.ac.uk.
Please note: For this opportunity, you must be able to prove you have the right to work in the UK - if in doubt please visit the following link Employers\' right to work checklist - GOV.UK (www.gov.uk). Please note we are not a licenced sponsor.
Some posts within the University are subject to a DBS check - you will be notified of this during the application process.
Seniority level
Seniority level
Mid-Senior level
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Marketing and SalesIndustries
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#J-18808-LjbffrMarketing Strategist in Woking employer: The University of Law
The University of Law is an exceptional employer, offering a dynamic work environment that fosters collaboration and innovation among passionate professionals in the higher education sector. With a competitive salary, generous annual leave, and comprehensive benefits including private medical schemes and training opportunities, employees are supported in their personal and professional growth. Located in Woking, the university promotes a diverse and inclusive culture, ensuring that all voices are heard and valued, making it a truly rewarding place to work.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Strategist in Woking
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for The University of Law and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like The University of Law are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with The University of Law on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at The University of Law. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Strategist in Woking
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit The University of Law. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of The University of Law:Show us that you’ve done your homework! In your application, briefly mention what you admire about The University of Law’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at The University of Law
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at The University of Law will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At The University of Law, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
