Senior Content Manager – Soccer Aid for UNICEF
Senior Content Manager – Soccer Aid for UNICEF

Senior Content Manager – Soccer Aid for UNICEF

Full-Time 42000 - 56000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Lead content strategy for Soccer Aid, ensuring engaging and audience-focused messaging.
  • Company: Join UNICEF UK, a leading charity dedicated to protecting children's rights worldwide.
  • Benefits: Enjoy flexible working, generous leave, training opportunities, and big brand discounts.
  • Why this job: Make a real impact on children's lives while working in a vibrant, inclusive culture.
  • Qualifications: Experience in content strategy and campaign delivery with strong communication skills required.
  • Other info: Flexible working options available; we encourage diverse applicants to apply.

The predicted salary is between 42000 - 56000 £ per year.

Circa £49,000 per annum

Fixed term (EML cover)

Part home/Part office (London) based

UNICEF ensures more of the world’s children are vaccinated, educated and protected than any other organisation. We have done more to influence laws and policies to help protect children than anyone else. We get things done. And we’re not going to stop until the world is a safe place for all our children.

This is a great opportunity to join the UK Committee for UNICEF (UNICEF UK) as a Senior Content Manager, working on Soccer Aid for UNICEF – the biggest celebrity football match in the calendar and UNICEF UK’s biggest broadcasted fundraising event. Since its inception in 2006, Soccer Aid for UNICEF has raised more than £121 million, helping to protect every child’s right to play. 2026 marks the 20th anniversary of Soccer Aid for UNICEF and the team has ambitious plans to mark this milestone, which this role will be pivotal in delivering.

The Senior Content Manager provides strategic oversight and comprehensive support to the Soccer Aid for UNICEF multi-functional delivery team. This role is critical in ensuring a cohesive brand and unified voice across all channels, delivering audience-centric content that aligns with the key objectives of increasing ticket sales, fundraising, and enhancing viewership. This role is ideal for a strategic thinker and proactive creative leader who is passionate about creating impactful content that drives engagement and supports the overarching goals of the Soccer Aid for UNICEF campaign.

We are seeking an individual who is experienced in implementing an engaging and audience-led content strategy, with evidence of effective campaign delivery. The successful applicant should have excellent communication skills and be able to manage multiple conflicting priorities, working in a high-pressure campaign environment.

Act now and visit the website via the apply button to apply online.

Closing date: 5pm, 13 July 2025.

Interview date:

First round: Thu 24 July (online).

Second round: Wed 30/ Thu 31 July (online).

In return, we offer :

  • excellent pay and benefits (including flexible working, generous annual leave and pension, big brand discounts and wellbeing tools)
  • outstanding training and learning opportunities and the support to flourish in your role
  • impressive open plan office space and facilities on the Queen Elizabeth Olympic Park
  • an open culture and workplace with colleagues who share our values, enjoy their work and are motivated to do their utmost for children.
  • the opportunity to work in a leading children’s organisation making a difference to children around the world

Our application process: We use a system called \”Applied\” that anonymises your responses and focuses on your actual skills that are relevant to this role. This benefits you by giving you a greater chance of expressing your skills in this objective selection process.

We anticipate most colleagues will work one or two days a week in the office on the Queen Elizabeth Olympic Park in Stratford, East London and the rest of the time from home. We will happily discuss other flexible options to suit your circumstances.

We particularly welcome applications from black, Asian and minority ethnic candidates, LGBTQ+ candidates, disabled candidates, and from men, because we would like to increase the representation of these groups at this level at UNICEF UK. We want to do this because we know greater diversity will lead to even greater results for children.

UNICEF UK promotes equality, diversity and inclusion in our workplace. We make employment decisions by matching business needs with skills and experience of candidates, irrespective of age, disability (including hidden disabilities), gender, gender identity or gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, or sexual orientation.

We welcome a conversation about your flexible working requirements, personal growth, and promoting a workplace where you can be yourself and achieve success based only on your merit.

The successful candidate will be required to apply for a criminal records check. A criminal record will not necessarily bar you from working with us. This will depend on the nature of the role and the circumstances of your offences.

We only accept online applications as this saves us money, making more funds available for us to help ensure children’s rights.

If you require support in completing the online form or an application form in an alternative format, please contact Supporter Care on 0300 330 5580 during office hours.

If you do not hear from us within 14 days of the closing date, please assume your application has been unsuccessful on this occasion. Please note that we only provide feedback to shortlisted candidates.

Registered Charity Nos. 1072612 (England and Wales) SC043677 (Scotland)

Senior Content Manager – Soccer Aid for UNICEF employer: The UK Committee for UNICEF

UNICEF UK is an exceptional employer, offering a dynamic work environment that champions flexibility and inclusivity while making a tangible impact on children's lives globally. With generous benefits, outstanding training opportunities, and a collaborative culture at the iconic Queen Elizabeth Olympic Park, employees are empowered to thrive both personally and professionally. Join us in celebrating 20 years of Soccer Aid for UNICEF, where your strategic creativity can drive meaningful change and engagement.
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Contact Detail:

The UK Committee for UNICEF Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Senior Content Manager – Soccer Aid for UNICEF

Tip Number 1

Familiarise yourself with Soccer Aid for UNICEF's past campaigns and content strategies. Understanding what has worked well in the past will help you demonstrate your strategic thinking and how you can build on their successes.

Tip Number 2

Network with professionals in the charity and sports sectors, especially those who have experience with fundraising events. Engaging with these individuals can provide insights into effective content strategies and may even lead to valuable referrals.

Tip Number 3

Showcase your ability to manage multiple projects by discussing relevant experiences during interviews. Highlight specific examples where you successfully balanced competing priorities, as this role requires excellent organisational skills.

Tip Number 4

Prepare to discuss how you would enhance audience engagement through innovative content ideas. Think about unique approaches that align with UNICEF's mission and values, as this will demonstrate your passion for the cause and creativity.

We think you need these skills to ace Senior Content Manager – Soccer Aid for UNICEF

Content Strategy Development
Campaign Management
Audience Engagement
Brand Management
Creative Leadership
Excellent Communication Skills
Project Management
Ability to Manage Multiple Priorities
High-Pressure Environment Adaptability
Fundraising Strategy
Social Media Proficiency
Data-Driven Decision Making
Collaboration and Teamwork
Strategic Thinking

Some tips for your application 🫡

Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the Senior Content Manager position. Tailor your application to highlight your experience in content strategy and campaign delivery.

Craft a Compelling CV: Your CV should clearly showcase your relevant experience, particularly in managing content for campaigns. Use specific examples that demonstrate your strategic thinking and creative leadership in previous roles.

Write a Strong Cover Letter: In your cover letter, express your passion for UNICEF's mission and how your skills align with the goals of Soccer Aid for UNICEF. Be sure to mention any relevant achievements that illustrate your ability to drive engagement and fundraising.

Follow Application Instructions: Ensure you follow the application instructions carefully. Since UNICEF uses an anonymised system, focus on showcasing your skills and experiences without personal identifiers. Double-check your submission for completeness before sending it off.

How to prepare for a job interview at The UK Committee for UNICEF

Understand the Mission

Familiarise yourself with UNICEF's mission and values, especially how they relate to children's rights. This will help you articulate your passion for the role and demonstrate alignment with the organisation's goals during the interview.

Showcase Your Content Strategy Experience

Prepare specific examples of past content strategies you've implemented, particularly those that were audience-led. Be ready to discuss how these strategies increased engagement or achieved campaign objectives, as this is crucial for the Senior Content Manager role.

Demonstrate Leadership Skills

As a proactive creative leader, be prepared to discuss your experience in managing teams and projects under pressure. Highlight instances where you successfully navigated conflicting priorities and delivered results, showcasing your ability to lead in a high-pressure environment.

Engage with the Soccer Aid Campaign

Research previous Soccer Aid events and their impact. Be ready to share your ideas on how to enhance the campaign for its 20th anniversary, demonstrating your strategic thinking and creativity in content delivery that aligns with the event's objectives.

Senior Content Manager – Soccer Aid for UNICEF
The UK Committee for UNICEF
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