At a Glance
- Tasks: Lead performance marketing strategies and manage a £600k budget across multiple platforms.
- Company: Join The Travel Franchise, the UK's top travel franchise with a dynamic team.
- Benefits: Enjoy competitive pay, flexible remote work, and opportunities for professional growth.
- Other info: Autonomy to innovate and scale marketing efforts in a supportive environment.
- Why this job: Make a real impact in the travel industry while honing your marketing skills.
- Qualifications: 4+ years in performance marketing with proven success in CPA reduction.
The predicted salary is between 60000 - 75000 £ per year.
The Travel Franchise, the UK’s leading travel franchise, seeks a Senior Performance Marketing Manager to own the end‑to‑end digital engine.
You’ll manage £384k PPC, £60k paid social, and the full SEO strategy, using Google Ads, Microsoft Advertising, Meta, Tik Tok and Linked In to optimize, test, and drive sales conversations.
With 4+ years in performance marketing and a track record of CPA reduction, you’ll report to the co-founders and have real autonomy to build and scale.
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Remote Performance Marketing Lead — Own £600k Budget in Bournemouth employer: The Travel Franchise
At The Travel Franchise, we pride ourselves on being the world's number one travel franchise, offering a dynamic and rewarding work environment where innovation thrives. Our supportive and collaborative culture empowers employees to take ownership of their roles, with significant opportunities for personal and professional growth, especially in our Bournemouth location. With benefits like discounted travel, private medical insurance, and a commitment to nurturing talent, we ensure that our team members are not just employees but valued contributors to our exciting journey.
StudySmarter Expert Advice🤫
We think this is how you could land Remote Performance Marketing Lead — Own £600k Budget in Bournemouth
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for The Travel Franchise and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like The Travel Franchise are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with The Travel Franchise on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at The Travel Franchise. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Remote Performance Marketing Lead — Own £600k Budget in Bournemouth
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit The Travel Franchise. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of The Travel Franchise:Show us that you’ve done your homework! In your application, briefly mention what you admire about The Travel Franchise’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at The Travel Franchise
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at The Travel Franchise will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At The Travel Franchise, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.