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For Companies At a Glance
- Tasks: Support sales by creating engaging content and managing email campaigns.
- Company: Join a top 100 translation company known for innovation and excellent service.
- Benefits: Flexible hybrid or remote work, competitive salary, and growth opportunities.
- Why this job: Make an impact in a dynamic team while developing your marketing skills.
- Qualifications: Experience in marketing or content creation, strong writing skills, and creativity.
- Other info: Work with a global team and gain insights into the localisation industry.
The predicted salary is between 30000 - 42000 £ per year.
The Translation People is a long-standing B2B provider of business-critical translation and language services that is entering the next era of localisation with private-equity backing. We are looking to further accelerate our organic growth trajectory combined with a buy-and-build strategy, whilst scaling our strong operational base and service offering to effectively cater for known and newly emerging industry demands.
We are looking to add a proactive and creative customer-centric Sales & Marketing Assistant to join our global Sales team. In this role, the candidate will support our sales team in identifying target buyer personas and creating compelling content tailored to them. The role will involve developing email campaigns (outbound, reactivation, nurturing etc.), newsletter content and blog articles to identify and address customer challenges, drive engagement and conversions. This is an excellent opportunity for someone with strong research, demand generation as well as writing and communication skills to contribute to a dynamic and experienced Sales team. The candidate will report to the Chief Revenue Officer, Svenja Müller.
Your responsibilities will include:
- Conduct research to identify and refine vertical- and role-specific buyer personas, including demographics, pain points, motivations and decision-making processes.
- Analyse customer data and market trends to create targeted messaging strategies.
- Collaborate with sales teams to gain insights into ideal customer profiles and refine messaging accordingly.
- Content Creation & Campaign Management: Write engaging, customer-focused blog articles, social media articles (LinkedIn) and newsletter content tailored to different buyer personas for different media, incl. website and social media to increase brand awareness, educate and generate marketing-qualified leads.
- Develop and execute outbound email campaigns to generate sales qualified leads.
- Assist in the creation of nurturing and re-targeting campaigns, including drip email sequences and follow-ups.
- Collaborate with the sales team to create sales collateral (brochures, one-pagers, PowerPoint presentations, case studies, custom content pieces etc.) aligned with customer needs.
- Work closely with both marketing and sales to ensure content and outreach efforts align with company objectives.
- Monitor and report on campaign performance, using key metrics to optimise engagement and conversion rates.
- Manage and update CRM/email marketing tools (HubSpot) with accurate customer and lead data.
Additional Responsibilities:
- Stay up to date with industry trends, competitor content strategies and best practices in digital marketing.
- Assist in social media content planning and execution, ensuring alignment with overall marketing efforts.
- Support event marketing initiatives, including webinars, trade shows and networking opportunities.
- Working towards tailored KPIs, e.g. engagement, campaign open rates etc.
Skills & Qualifications:
- Bachelor's degree in Marketing, Communications, Business or a related field (or equivalent experience).
- 3 years of experience in marketing, sales support or content creation roles.
- Strong research and analytical skills to define and refine buyer personas.
- Excellent copywriting and editing skills, with the ability to tailor messaging to different audiences and a passion for storytelling.
- Experience with CRM systems and email marketing automation tools (e.g. HubSpot, Mailchimp, Hootsuite etc.).
- Experience with PowerPoint presentation creation.
- Knowledge of SEO principles and content marketing strategies.
- Basic understanding of LLMs, e.g. ChatGTP.
- An interest in design and visuals and experience in asset creation using e.g. PowerPoint and Canva.
- Strong organisational and project management skills with the ability to multitask.
- Understanding of the localisation industry or strong interest in the field.
- English to native-speaker standard.
While this position is primarily home-based, attendance at one of our UK offices will be required from time-to-time. It is therefore our preference that you are based in the UK, but we would also be happy to consider candidates from overseas who fit the above profile and can make travel arrangements as needed.
This is an opportunity to join an established and rapidly growing international business with market-leading ambitions that is fuelled by technology and powered by people.
Sales & Marketing Assistant in London employer: The Translation People
Contact Detail:
The Translation People Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales & Marketing Assistant in London
✨Tip Number 1
Don't just sit back and wait for the job to come to you! Slide into the DMs of the job poster on LinkedIn. A friendly message can make you stand out and show your enthusiasm for the role.
✨Tip Number 2
Network like a pro! Reach out to current employees at The Translation People or similar companies. Ask them about their experiences and any tips they might have for landing the Sales & Marketing Assistant role.
✨Tip Number 3
Show off your skills! Create a mini portfolio showcasing your best content pieces, whether it's blog articles, email campaigns, or social media posts. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 4
Keep an eye on your online presence. Make sure your LinkedIn profile is up-to-date and reflects your passion for marketing and sales. Engage with relevant content to show you're active in the industry!
We think you need these skills to ace Sales & Marketing Assistant in London
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Sales & Marketing Assistant role. Highlight your relevant experience in content creation and customer engagement, and show us how you can contribute to our dynamic team.
Show Off Your Writing Skills: Since this role involves a lot of writing, include samples of your best work. Whether it's blog posts, newsletters, or social media content, we want to see your ability to engage different audiences with your words.
Research is Key: Dive into understanding our industry and the buyer personas you'll be targeting. Demonstrating your knowledge about market trends and customer challenges will set you apart and show us you're proactive.
Apply Through Our Website: We encourage you to submit your application through our website. It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity with The Translation People!
How to prepare for a job interview at The Translation People
✨Know Your Buyer Personas
Before the interview, dive deep into understanding buyer personas relevant to the role. Research their demographics, pain points, and motivations. This will not only show your initiative but also help you discuss how you can tailor content effectively.
✨Showcase Your Content Creation Skills
Prepare examples of your previous work in content creation, whether it's blog articles, email campaigns, or social media posts. Be ready to discuss your writing process and how you adapt your style for different audiences.
✨Familiarise Yourself with CRM Tools
Since the role involves managing CRM systems like HubSpot, brush up on your knowledge of these tools. If you have experience, be prepared to share specific examples of how you've used them to drive engagement and conversions.
✨Stay Updated on Industry Trends
Research current trends in the localisation and translation industry. Being able to discuss recent developments or competitor strategies will demonstrate your genuine interest in the field and your proactive approach to staying informed.
