At a Glance
- Tasks: Create and implement exciting marketing campaigns for art books and exhibitions.
- Company: Join Tate, a leading name in the art world with a vibrant culture.
- Benefits: Enjoy great perks like gallery access, discounts, and professional training.
- Other info: Collaborative environment with opportunities to grow and reach new audiences.
- Why this job: Make a real impact in the art publishing industry while showcasing your creativity.
- Qualifications: Experience in marketing or publicity within publishing or creative sectors.
The predicted salary is between 40000 - 40000 £ per year.
As Marketing and Publicity Manager, you’ll be responsible for planning and implementing standout, highly creative, audience-focused marketing and publicity campaigns across our publishing portfolio - from blockbuster exhibition titles to groundbreaking trade books and debut children’s picture books. Working closely with editorial, sales, production, curatorial and Tate’s wider marketing and press teams, you’ll be working across the full marketing mix - from traditional advertising through to digital, and from trade to consumer marketing. In particular, the role will focus on helping to raise the profile and grow sales of our trade and children’s titles across the UK.
You’ll work with the Senior Marketing Manager to ensure Tate Publishing’s marketing strategy aligns with the broader vision for Tate Enterprises. Together, you’ll help develop the annual marketing roadmap, strengthen Tate Publishing’s presence internally, and actively identify new growth opportunities beyond our existing audiences and channels.
We’re looking for a creative and strategic marketer with proven experience in art publishing or a similar creative industry. You’ll have a track record of developing standout, consumer-focused campaigns that drive engagement and sales across a range of products. Confident in writing compelling copy, briefing strong creative, adapting to changing needs, and analysing results, you bring both creative flair and commercial focus. This is a varied role and would suit an efficient, ambitious, proactive, and enthusiastic individual with a passion for art and art books (a particular interest in children’s titles would be a bonus) and someone who enjoys working collaboratively as part of a busy team. This is a fantastic opportunity for an experienced Marketing or Publicity Executive or Senior Executive looking for the next step, or a Marketing/Publicity Manager ready for a new challenge.
Responsibilities:
- Deliver integrated marketing and publicity campaigns, working across both disciplines
- Manage paid media, including Amazon and social campaigns
- Write engaging copy and oversee campaign creative
- Lead press outreach and identify cultural opportunities
- Build influencer and partner relationships
- Collaborate across teams and with external agencies
- Monitor and optimise campaign performance
Ideal candidate:
- Experience in marketing and/or publicity within publishing or a creative industry
- Confident working across both marketing and publicity
- Strong writing, communication, and organisational skills
- Commercially aware and data-driven
- Passionate about art, publishing, and reaching new audiences
About the Role:
- A varied role combining marketing and publicity responsibilities
- Work across exhibition, trade, and children’s publishing
- Collaborate across Tate and external partners
- Opportunity to drive growth and reach new audiences
Tate Publishing produces a wide range of books, from exhibition catalogues to trade and children’s titles, connecting global audiences with art, artists, and ideas. Tate Commerce is part of Tate Enterprises Ltd. the trading arm of Tate. We operate retail activity across Tate’s four sites, we also encompass publishing, product development, image library and licensing.
We offer great range of benefits including:
- Access to all our galleries and exhibitions, including staff previews
- Generous discounts in our shops and restaurants
- Access to a wide range of training
- Long service awards
- Employee Assistance Program
- Tate Benefits employee discount scheme
- Cycle to Work scheme
Tate Commerce is a wholly owned subsidiary of Tate and covenants all profits to support Tate’s work and collection. Our jobs are like our galleries, open to all.
Closing date: 8 June 2026
Marketing and Publicity Manager in London employer: The Training Brokers Ltd
Tate Publishing is an exceptional employer, offering a vibrant work culture that fosters creativity and collaboration. With access to all galleries and exhibitions, generous employee benefits, and a commitment to professional development, this role as Marketing and Publicity Manager provides a unique opportunity to engage with art while driving impactful marketing campaigns. Join a passionate team dedicated to connecting audiences with art and ideas in the heart of London.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing and Publicity Manager in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, or even hit up social media platforms like LinkedIn. The more people you know, the better your chances of landing that Marketing and Publicity Manager role.
✨Tip Number 2
Show off your creativity! When you get the chance to chat with potential employers, share your ideas for innovative marketing campaigns. They want to see your flair for creativity and how you can bring fresh perspectives to their projects.
✨Tip Number 3
Be proactive! Don’t just wait for job openings to pop up. Reach out to companies you admire, like Tate, and express your interest in working with them. A well-timed email can make all the difference and show your enthusiasm for the role.
✨Tip Number 4
Apply through our website! We love seeing applications come directly from passionate candidates. Make sure to tailor your application to highlight your experience in art publishing and your knack for creating engaging campaigns. Let’s get you that dream job!
We think you need these skills to ace Marketing and Publicity Manager in London
Some tips for your application 🫡
Show Your Creative Side:As a Marketing and Publicity Manager, creativity is key! Make sure your application reflects your unique style and showcases your ability to think outside the box. Use engaging language and examples of past campaigns that highlight your flair.
Tailor Your Application:Don’t just send a generic CV and cover letter. Tailor your application to the job description by highlighting relevant experience in art publishing or similar creative industries. We want to see how your background aligns with our vision at Tate!
Be Data-Driven:We love a good story, but we also appreciate numbers! Include any metrics or results from previous campaigns you've worked on. Show us how your strategies have driven engagement and sales – it’ll make your application stand out!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows you’re serious about joining our team at Tate!
How to prepare for a job interview at The Training Brokers Ltd
✨Know Your Audience
Before the interview, research the company’s target audience and their marketing strategies. Understanding who they are trying to reach will help you tailor your responses and demonstrate your knowledge of effective audience-focused campaigns.
✨Showcase Your Creativity
Prepare examples of past marketing campaigns you've worked on, especially those that were particularly creative or successful. Be ready to discuss your thought process and how you adapted to challenges, as this role requires a blend of creativity and strategic thinking.
✨Be Data-Driven
Familiarise yourself with key performance indicators (KPIs) relevant to marketing and publicity. Be prepared to discuss how you’ve used data to inform your decisions in previous roles, as this shows you have a commercial focus and can optimise campaign performance.
✨Collaborative Spirit
This role involves working closely with various teams. Highlight your experience in collaborative projects and how you’ve successfully built relationships with colleagues and external partners. This will show that you’re a team player who thrives in a busy environment.
