At a Glance
- Tasks: Lead innovative marketing campaigns and build strong partnerships with clients.
- Company: Join the Guardian, a trusted name in media and advertising.
- Benefits: Enjoy 30 days annual leave, generous pension, and private healthcare.
- Other info: We value diversity and encourage applications from all backgrounds.
- Why this job: Make an impact in a dynamic environment while driving brand growth.
- Qualifications: Experience in multi-platform partnerships and strong negotiation skills.
The predicted salary is between 60000 - 80000 £ per year.
We are now looking for an Integrated Marketing Director to join our Advertising team for a 12-month fixed-term contract.
About the role
- You will ensure that the Guardian is a trusted tier one partner for business-critical clients and we are able to leverage these relationships to develop meaningful long term partnerships.
- You will drive brand growth, audience engagement, and commercial impact by uniting creative storytelling, data insights and multi-platform activation.
- You will be the conduit between the editorial team and the commercial team.
- Build a cross‑platform commercial product offering that works to give clients and advertisers unique access to our global audience.
- Lead the planning and execution of multi-platform campaigns (video, social, influencer, experiential, live, content partnerships).
- Lead strategic conversations that enable us to deliver best-in-class partnerships that deliver innovation and campaign excellence.
- Craft market-leading pitches that fit the client or agency brief to obtain new or repeat business opportunities.
About you
- Experience selling the sale of multi‑platform content‑based partnerships that meet a client’s objectives.
- Experience leading a team to deliver integrated brand partnerships.
- Clear experience of innovation and building commercial packages that work to effectively reach audiences on social.
- Demonstrable expertise in understanding a brief and developing the right integrated proposal as a response.
- Proven contacts within the industry, excellent negotiation skills.
- Ideally you will have experience of sales at a social first/video media owner.
Benefits
- You’ll have 30 days of annual leave per year (plus bank holidays) with the option to purchase an additional 5 days.
- Our pension scheme is generous; if you contribute 5% we will contribute 8-12% (depending on your age).
- Employees are given 2 volunteering days annually and the option of payroll giving.
- Season ticket loans are also available.
- You are entitled to private healthcare, life cover, income protection and eye tests.
- You can also opt in to dental insurance.
- We have enhanced maternity, paternity, adoption and shared parental leave policies in place as well as IVF, menopause, baby loss and trans equality policy.
All roles at the Guardian are open for everybody to apply. We actively encourage applications from groups traditionally underrepresented in the UK media.
Integrated Marketing Director employer: The Training Brokers Ltd
The Guardian is an exceptional employer, offering a dynamic work culture that fosters creativity and innovation in the heart of the media industry. With generous benefits including 30 days of annual leave, a robust pension scheme, and comprehensive healthcare options, employees are supported both personally and professionally. The company prioritises employee growth through diverse opportunities and actively promotes inclusivity, making it a rewarding place for those seeking to make a meaningful impact in integrated marketing.
StudySmarter Expert Advice🤫
We think this is how you could land Integrated Marketing Director
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry and let them know you're on the hunt for an Integrated Marketing Director role. A personal recommendation can go a long way in landing that interview.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best multi-platform campaigns and partnerships. When you get the chance to chat with potential employers, having tangible examples of your work will make you stand out.
✨Tip Number 3
Be proactive! Don’t just wait for job postings to pop up. Reach out directly to companies you admire, like us at StudySmarter, and express your interest in working with them. You never know when an opportunity might arise!
✨Tip Number 4
Prepare for interviews by researching the company’s recent campaigns and initiatives. Tailor your pitch to show how your experience aligns with their goals. And remember, apply through our website for the best chance at getting noticed!
We think you need these skills to ace Integrated Marketing Director
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Integrated Marketing Director role. Highlight your experience in multi-platform content partnerships and how it aligns with our goals at StudySmarter.
Showcase Your Creativity:We love innovative ideas! When crafting your application, include examples of successful campaigns you've led. This will help us see how you can drive brand growth and audience engagement.
Be Clear and Concise:Keep your application straightforward and to the point. We appreciate clarity, so make sure your skills and experiences shine through without unnecessary fluff.
Apply Through Our Website:Don’t forget to submit your application via our website! It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity.
How to prepare for a job interview at The Training Brokers Ltd
✨Know Your Stuff
Before the interview, dive deep into the Guardian's recent campaigns and partnerships. Familiarise yourself with their brand voice and audience engagement strategies. This will help you speak confidently about how your experience aligns with their goals.
✨Showcase Your Creativity
Prepare to discuss innovative ideas for multi-platform campaigns. Think of examples where you've successfully integrated storytelling with data insights. Be ready to pitch these concepts during the interview to demonstrate your strategic thinking.
✨Build Rapport
Since you'll be the bridge between editorial and commercial teams, show your interpersonal skills. Engage with the interviewers by asking insightful questions about their current projects and challenges. This will highlight your collaborative approach.
✨Highlight Your Network
Bring up your industry contacts and how they can benefit the Guardian. Discuss any previous partnerships you've built and how those relationships could translate into new opportunities for the company. This shows you're not just a candidate, but a potential asset.
