At a Glance
- Tasks: Drive growth through strategic marketing and lead impactful campaigns for clients.
- Company: Dynamic branding agency focused on innovation and excellence.
- Benefits: Competitive salary, flexible working, and opportunities for professional development.
- Why this job: Make a real impact in a creative environment while leading a talented team.
- Qualifications: Proven experience in marketing strategy, business development, and account management.
- Other info: Significant growth opportunities and a chance to shape your career.
The predicted salary is between 36000 - 60000 £ per year.
We are seeking a dynamic and results-driven Marketing and Growth Strategist to join our branding agency. This senior role encompasses three key areas: driving the agency's growth through strategic marketing and new business acquisition, developing and executing impactful marketing strategies for our clients, and providing strong leadership to our team. You will be instrumental in expanding our client base, nurturing existing relationships, and fostering a culture of excellence.
New Business Development
- Lead the identification, targeting, and securing of new business prospects aligned with our growth strategy.
- Conduct in-depth research to identify key companies, brands, and individuals for targeted outreach.
- Develop and refine our agency's value proposition to attract and convert new prospects.
- Create and implement a comprehensive content and engagement strategy, collaborating with the team to produce and distribute compelling content.
- Manage incoming new business inquiries and cultivate prospect relationships in partnership with the Partners.
- Independently secure new business for projects up to £100k, and in collaboration with Partners above £100k.
- Contribute to the development and delivery of compelling new business pitches, emphasising strategic alignment and long-term partnerships.
- Deliver a Go-To-Market strategy that supports a £3m pipeline.
Account Management and Growth
- Build and maintain strong, trusted relationships with clients.
- Gain a deep understanding of clients' businesses, goals, and aspirations to inform strategic recommendations.
- Lead key client accounts from inception to completion, both locally and internationally.
- Actively participate in the account lifecycle, providing insights to enhance client relationships.
- Support team members in understanding client accounts and delivering value.
- Drive account growth by identifying and capitalising on new opportunities, aiming for a 15% year-over-year increase in existing accounts.
- Transition client relationships from project-based to retainer-based structures.
- Develop effective global marketing campaigns for clients.
- Lead project teams and manage accounts.
Leadership
- Ensure all team members build strong client relationships and deliver exceptional service.
- Provide guidance and support to team members in client problem-solving and communication.
- Develop and implement internal onboarding and training programs to enhance client service best practices.
- Champion excellence in client servicing, both internally and externally.
- Cultivate senior client relationships, becoming a trusted strategic advisor.
- Ensure clients recognise the value of our expertise and partnership.
- Identify and pursue client challenges and opportunities where our agency can provide strategic solutions.
- Contribute to the development and presentation of agency growth plans.
- Line manage a team of copywriters, nurturing their development.
- Conduct appraisals and ensure timely delivery of high quality work.
- Support the overall agency culture.
Your Management Responsibilities
- Conducting regular 1-on-1 appraisals to support team member growth and performance.
- Monitoring team performance and well-being, providing support and recognition.
- Planning and supporting the development of team capabilities.
- Collaborating with Partners to ensure effective resource allocation.
The Key Objectives of Your Role
- Deliver campaign and growth marketing strategies for our clients that lead to measurable results.
- Enhance the quality of client service across the agency.
- Drive revenue growth through new business acquisition and account expansion.
- Contribute to the agency's strategic direction and market presence.
The Development Pathway for This Role
This senior role offers significant opportunities for growth and leadership. We encourage you to shape your career trajectory and contribute to the agency's success. Compensation for this role will be negotiated on a case-by-case basis.
Skills
We expect candidates to demonstrate a high level of expertise in marketing strategy, new business development, account management, and leadership.
Marketing & Growth Strategist in Brighton employer: The Training Brokers Ltd
Contact Detail:
The Training Brokers Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing & Growth Strategist in Brighton
✨Tip Number 1
Get your networking game on! Attend industry events, webinars, and meetups to connect with potential employers and like-minded professionals. Remember, it’s all about who you know, so don’t be shy!
✨Tip Number 2
Showcase your expertise! Create a portfolio or a personal website that highlights your marketing strategies and successful campaigns. This will give you an edge when chatting with prospects and demonstrate your skills in action.
✨Tip Number 3
Follow up after interviews! A quick thank-you email can go a long way in keeping you top of mind. Use this opportunity to reiterate your enthusiasm for the role and how you can contribute to their growth.
✨Tip Number 4
Apply through our website! We’ve got loads of opportunities waiting for you. Plus, applying directly shows your interest in being part of our team and makes it easier for us to spot your application.
We think you need these skills to ace Marketing & Growth Strategist in Brighton
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Marketing & Growth Strategist role. Highlight your experience in strategic marketing and new business development, as these are key areas for us. Use specific examples that showcase your achievements and how they align with our agency's goals.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about marketing and growth strategies. Share your vision for how you can contribute to our agency's success and mention any relevant experiences that demonstrate your leadership skills.
Showcase Your Research Skills: In your application, demonstrate your ability to conduct in-depth research. Mention any tools or methods you use to identify potential clients and market trends. This will show us that you’re proactive and ready to drive our growth strategy from day one.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you get all the updates. Plus, it shows us you’re keen on joining our team at StudySmarter!
How to prepare for a job interview at The Training Brokers Ltd
✨Know Your Stuff
Before the interview, dive deep into the agency's past campaigns and current projects. Familiarise yourself with their clients and understand their market positioning. This will not only show your genuine interest but also help you tailor your responses to align with their goals.
✨Showcase Your Strategy Skills
Prepare to discuss specific marketing strategies you've implemented in the past. Be ready to share measurable results and how those strategies contributed to growth. Use examples that highlight your ability to drive new business and enhance client relationships.
✨Be a Team Player
Since this role involves leadership and collaboration, be prepared to discuss how you've successfully led teams in the past. Share experiences where you nurtured team members' growth and fostered a culture of excellence, as this aligns with the agency's values.
✨Ask Insightful Questions
At the end of the interview, have a few thoughtful questions ready. Inquire about the agency's future growth plans or how they measure success in client relationships. This shows you're not just interested in the role, but also in contributing to the agency's long-term vision.