At a Glance
- Tasks: Lead impactful UX research projects and mentor a dynamic team of researchers.
- Company: Join The Trade Desk, a global leader in digital advertising technology.
- Benefits: Competitive salary, inclusive culture, and opportunities for professional growth.
- Other info: Collaborative environment with a focus on innovation and creativity.
- Why this job: Make a real difference in the advertising ecosystem with your unique insights.
- Qualifications: 12+ years of user research experience and strong leadership skills.
The predicted salary is between 63000 - 77000 £ per year.
The Trade Desk is a global technology company and the world’s leading independent platform for digital advertising, with nearly 4,000 employees across more than 30 offices.
Our technology helps advertisers reach the right audiences across the open internet — from streaming TV and podcasts to mobile apps, news, and more.
Advertising powers the content people love.
By making it more transparent, effective, and responsible, we help support trusted journalism, quality entertainment, and creators worldwide.
The world’s brands and agencies rely on us to reach their customers and grow their businesses responsibly.
The scale of our platform brings unique technical challenges — from processing massive datasets in real time to building systems that operate reliably on a global scale.
When you work here, your impact is worldwide.
We welcome diverse perspectives, encourage curiosity, and build teams that learn from one another.
If you’re driven to solve meaningful challenges, we’d love to meet you.
What we do
We are a fast-growing UX team that consists of innovators from Blizzard, Amazon, Google, Microsoft, Samsung, Mc Kinsey Digital, and more.
We are on a mission to build robust yet elegant solutions that challenge the world's best user-centered platforms.
Our extraordinary cross-functional UX/UI team relentlessly experiments with platform technologies, advanced computing capabilities, and groundbreaking user interface methods to make our users' product experience seamless and natural.
As a Principal Researcher, you will be part of a team that thrives on collaboration and communication.
We are a tight-knit, passionate team aiming for our research and insights to have a massive impact at The Trade Desk and on the advertising ecosystem.
We want to make advertising better for everyone involved, so our research spans advertisers, publishers, and consumers.
Come bring your unique perspective to our team and help us build a research practice that will impact our customers, partners, and end users!
What you'll do
- Lead research across multiple product areas, partnering closely with product owners, engineering and design leads as well as our business counterparts.
- Scope and complete strategic projects from early concepts through post-release measurement and iteration, integrating both qualitative and quantitative approaches along the way.
- Lead and mentor a growing team of researchers, providing guidance and coaching to your colleagues on the UX and Product teams.
- Be creative and resourceful in your approach to gathering insights, utilizing your relationships with clients and business partners, and knowing when to scale with vendors and secondary research.
- Build relationships and collaborate with our business team on projects as well as conducting research with clients to understand their needs, problems and how to improve their end-to-end journey.
- Influence and inform our product process - defining and evangelizing metrics and generating innovative ideas to expand our understanding of our users and our business.
- Communicate and share insights from your research to the larger organization and identifying creative ways for the research team to share findings with a broader audience.
- Drive aspects of building out our research infrastructure and operations (e. g., developing research programs, evaluating research tools, etc)
Who you are
- 12+ years of experience as a user researcher at a technology company
- Possess the leadership skills to drive research programs to strategic impact using a breadth and depth of mixed method research approaches
- You get to the “so what” and can synthesize data from multiple sources (primary, secondary) to surface insights that are valuable and feasible for the business
- You have expertise in championing research and data-informed decisions across an organization and work with team members to identify areas of high impact for research.
- You are comfortable working independently on complex or ambiguous problems and get creative when you have resource constraints.
- You are a natural storyteller and know how to deliver your research findings to communicate in a way that engages stakeholders and diverse audiences, including executives.
- You are passionate about research and stay up to date with the latest user research trends, best practices, technologies, and tools.
- Research experience in B2B and advertising tech is a big plus.
The Trade Desk is an equal opportunity employer.
All aspects of employment will be based on merit, competence, performance, and business needs.
We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law.
As an Equal Opportunity Employer, The Trade Desk is committed to creating an inclusive hiring experience where everyone has the opportunity to thrive.
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Principal UX Researcher employer: The Trade Desk
The Trade Desk is an exceptional employer, offering a dynamic work culture in the heart of Greater London that fosters innovation and collaboration. With a strong emphasis on employee growth, you will have access to continuous learning opportunities and the chance to lead impactful projects in AI-driven reporting and analytics. Join us to be part of a forward-thinking team that values your expertise and encourages meaningful contributions to shape the future of data-driven decision-making.
StudySmarter Expert Advice🤫
We think this is how you could land Principal UX Researcher
✨Show Off Your Portfolio
In the world of UX/UI design, your portfolio speaks volumes! Make sure it's packed with your best work and showcases your process, not just the final product. We want to see how you tackle design challenges, so consider adding case studies that reflect your thought process and user-centric approach.
✨Get Involved in Design Communities
Jump into local or online design meetups and workshops! Places like UXPA or local design events can be goldmines for networking and learning. Plus, mingling with fellow designers can introduce you to potential job openings that might not be listed elsewhere.
✨Tailor Your Applications
When you find a role that excites you, like the one at The Trade Desk for a Principal UX Researcher, make your application count! Highlight specific projects and skills that directly relate to the job description. Hiring managers are looking for candidates who fit into their specific team, so show them you’re the one!
✨Leverage Social Media
Don't underestimate the power of social media in finding a UX/UI design job! Follow design leaders on platforms like Twitter or Instagram, share your work, and engage in conversations. It’s a great way to get noticed by recruiters and even catch wind of openings at companies like The Trade Desk before they go live!
We think you need these skills to ace Principal UX Researcher
Some tips for your application 🫡
Showcase Your Design Process:When you're applying for a UX/UI Design role like Principal UX Researcher at The Trade Desk, make sure to include examples that clearly highlight your design process. We want to see not just the final product but also the journey that led you there—wireframes, user personas, and iterations demonstrate your thought process and user-centric approach!
Tailor Your Portfolio:A tailor-made portfolio is crucial for a full-time design role! Curate your best projects that align with the kind of work The Trade Desk does. We suggest including 3-5 case studies that showcase a variety of skills such as wireframing, prototyping, and user testing to really make your application pop.
Craft a Compelling Cover Letter:Your cover letter should not just be a summary of your CV. Use it to express why you’re excited about UX/UI Design and what draws you specifically to The Trade Desk. Mention any relevant experience, tools you’re proficient in (like Sketch or Figma), and how you can contribute to their projects.
Highlight Collaboration Skills:In the world of UX/UI Design, teamwork is crucial. Make sure to highlight any past experiences where you worked in cross-functional teams. Illustrate how you communicated design decisions and listened to feedback, as this will resonate well with the culture at The Trade Desk.
How to prepare for a job interview at The Trade Desk
✨Show Off Your Portfolio
When you're gunning for a full-time UX/UI design role, your portfolio is your best friend! Make sure you've got a solid selection of your work, showcasing not just the final designs, but the process behind them—think wireframes, user flows, and any user research you've conducted. During the interview with The Trade Desk, be prepared to discuss your design decisions and how they solve specific user problems.
✨Prepare for Design Challenges
Expect to face some practical design tasks during your interview. The Trade Desk might ask you to tackle a quick design challenge or critique an existing interface. Brush up on your problem-solving skills and try to articulate your thought process as you work through these scenarios. Showing how you approach a design problem is just as important as the final output!
✨Know the Tools of the Trade
Familiarise yourself with the tools commonly used in the industry—figma, Adobe XD, or Sketch should be second nature to you. Be ready to discuss your preferred tools during the interview and how they've shaped your design process at previous positions. This knowledge could give you an edge at The Trade Desk!
✨Show Passion for User Experience
In a full-time UX/UI design role, having a genuine passion for improving user interactions can set you apart. Be prepared to share instances when you went above and beyond to ensure a great user experience in your previous projects. This will demonstrate that you’re not just a designer, but a user advocate, which is exactly what The Trade Desk is looking for.