GTM Strategy and Operations Director - EMEA

The Trade Desk is a global technology company and the world’s leading independent platform for digital advertising, with nearly 4,000 employees across more than 30 offices. Our technology helps advertisers reach the right audiences across the open internet — from streaming TV and podcasts to mobile apps, news, and more. Advertising powers the content people love. By making it more transparent, effective, and responsible, we help support trusted journalism, quality entertainment, and creators worldwide. The world’s brands and agencies rely on us to reach their customers and grow their businesses responsibly. The scale of our platform brings unique technical challenges — from processing massive datasets in real time to building systems that operate reliably on a global scale. When you work here, your impact is worldwide. We welcome diverse perspectives, encourage curiosity, and build teams that learn from one another. If you’re driven to solve meaningful challenges, we’d love to meet you.

About The Role

As Go-To-Market (GTM) Strategy and Operations Director, you will serve as the strategic engine for The Trade Desk’s Agency GTM team across EMEA. You will own the rhythm of the business, define scalable operating infrastructure, and translate complex data into decisions that drive growth. This is a high-impact, senior‑individual‑contributor role that operates at the intersection of strategy, analytics, and execution - influencing GM and VP leaders through insight‑driven recommendations and results‑oriented delivery. You will set the standard for how the EMEA team evaluates performance, manages risk, and identifies opportunity - working across functions to ensure strategic alignment and consistent execution at scale.

What You’ll Do

• Define and own the strategic operations agenda for the EMEA Agency team, driving alignment, consistency, and scaled productivity with a direct line of influence to senior commercial leadership.
• Act as a primary strategic partner to GM and VP leaders, proactively shaping go‑to‑market priorities, surfacing risks, and independently advancing initiatives that move the needle on EMEA commercial performance.
• Lead cross‑functional collaboration with Marketing, Sales Strategy, Training, Product, Finance, and Legal to align on Agency‑focused initiatives - brokering trade‑offs, building consensus, and ensuring seamless execution.
• Own the analytical framework for the business: partner with Business Intelligence to define the key performance indicators, trend analyses, and forecasting models that guide leadership decision‑making across the EMEA Agency portfolio.
• Drive data integrity and pipeline governance, establishing standards and accountability mechanisms that ensure the accuracy and completeness of forecasting inputs at scale.
• Design and institutionalize best practices, playbooks, and operating rhythms that drive consistent, high‑quality execution across the EMEA Agency team and serve as a model for global adoption.
• Lead complex, multi‑stakeholder initiatives in a matrixed environment, owning end‑to‑end project delivery from scoping through change management and adoption.
• Spearhead organizational change management tied to systems evolution, process transformation, and new ways of working - taking a customer‑first approach and building durable adoption across the commercial team.
• Represent the EMEA Agency team’s perspective and commercial requirements in the design of processes, tooling, and regional programs, ensuring the team’s voice shapes scalable, global solutions.
• Develop and mentor junior operations talent, establishing a high standard for analytical rigor, strategic thinking, and cross‑functional partnership within the broader Sales Operations function.

What You Bring to the Table

• 10+ years of progressive experience in Sales Operations, Revenue Operations, Strategy, or Business Operations within a high‑growth, data‑driven, or technology‑forward organization.
• Experience in programmatic advertising or digital media is a strong plus.
• Demonstrated track record of influencing VP‑level+ stakeholders and driving strategic outcomes through insight and results rather than formal authority.
• Deep analytical capability: ability to define measurement frameworks, synthesize complex datasets, identify meaningful patterns, and translate findings into clear, executive‑ready recommendations.
• Proven ability to design and scale operational infrastructure - processes, playbooks, and governance mechanisms across large, matrixed commercial organizations.
• Strong project leadership skills with experience managing multiple interconnected, high‑visibility initiatives simultaneously in a fast‑paced, ambiguous environment.
• Exceptional executive communication and presentation skills; able to distill complex ideas into compelling narratives for senior and cross‑functional audiences.
• Passion for understanding and adapting to local cultures and work practices.
• Advanced proficiency in Microsoft Office Suite (Excel required); familiarity with CRM, BI, and pipeline management tools strongly preferred.
• Experience leading change management efforts associated with systems, processes, and organizational design with a customer‑first mindset and a focus on building lasting adoption.
• A strategic, proactive orientation with the ability to operate autonomously, anticipate business needs, and create structure in ambiguous situations.
• Passion for understanding local market dynamics and adapting approaches to reflect cultural and organizational context across a diverse regional team.

The Trade Desk is an equal opportunity employer. All aspects of employment will be based on merit, competence, performance, and business needs. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law. As an Equal Opportunity Employer, The Trade Desk is committed to creating an inclusive hiring experience where everyone has the opportunity to thrive.