At a Glance
- Tasks: Lead impactful legacy marketing strategies and manage a diverse team.
- Company: Well-established health charity focused on long-term supporter engagement.
- Benefits: Competitive salary, hybrid work model, and commitment to diversity.
- Other info: Initial 9-month contract with opportunities for growth.
- Why this job: Make a real difference in fundraising while developing your leadership skills.
- Qualifications: Experience in legacy marketing and strong communication skills required.
Role Overview:
The Talent Set is delighted to partner with a well-established health charity on an exciting Senior Legacy Marketing Manager role. This position offers the opportunity to lead impactful legacy and in-memory marketing strategies that drive long-term income and supporter engagement.
Key Responsibilities:
- Develop and deliver strategic plans for gifts in Wills and in-memory fundraising, aligning with organisational income targets.
- Lead and motivate a diverse team including two direct line reports, fostering a high-performance and collaborative environment.
- Oversee multichannel campaigns, including innovative initiatives like a new TV campaign, ensuring timely delivery within budget and brand guidelines.
- Manage relationships with external agencies and internal stakeholders to optimise campaign success and supporter experience.
- Drive stewardship initiatives to strengthen supporter relationships and maximise long-term value.
- Lead budget planning, forecasting, and resource allocation, enhancing team capabilities in financial management.
- Contribute to operational planning and implement the organisation’s new in-memory strategy, ensuring cross-team alignment.
Person Specification:
- Proven experience managing gifts in Wills or in-memory fundraising teams within a charity or similar environment.
- Strong knowledge of the fundraising landscape, with the ability to develop innovative and effective marketing strategies.
- Excellent communication, organisation, and stakeholder management skills.
- Skilled in project and budget management, with a track record of achieving financial targets.
- Experienced in CRM systems, preferably Salesforce, for supporter segmentation and data analysis.
- Effective people manager who motivates teams and develops talent.
- Ability to manage multiple priorities with attention to detail and tactful diplomacy.
What’s on Offer:
- Salary: £48,000 to £53,000
- Location: Hybrid – Cambridge
- Contract: Initial 9 months
How to Apply:
To apply, please submit your CV demonstrating your suitability for this role by clicking the 'apply now' button (please do not apply via email). We aim to get back to all successful candidates within 48 working hours.
Commitment to Diversity:
The Talent Set are committed to diverse and inclusive recruitment practices, ensuring equal opportunities for all applicants regardless of race, religion or belief, sex, sexual orientation, gender reassignment, marriage and civil partnership, pregnancy and maternity, disability, or age. We actively encourage applications from a wide range of backgrounds and are always happy to make reasonable adjustments to ensure a fair recruitment process.
Senior Legacy Marketing Manager in Newtown employer: THE TALENT SET
As a leading health charity based in Cambridge, we pride ourselves on being an excellent employer that fosters a collaborative and high-performance work culture. Our commitment to employee growth is evident through our supportive environment, where innovative marketing strategies are developed, and team members are empowered to excel. With a focus on diversity and inclusion, we offer meaningful opportunities for personal and professional development while making a significant impact in the community.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Legacy Marketing Manager in Newtown
✨Tip Number 1
Network like a pro! Reach out to your connections in the charity sector and let them know you're on the hunt for a Senior Legacy Marketing Manager role. You never know who might have the inside scoop on opportunities or can put in a good word for you.
✨Tip Number 2
Get your online presence sorted! Make sure your LinkedIn profile is up-to-date and showcases your experience in legacy marketing and fundraising. Engage with relevant content and connect with industry leaders to boost your visibility.
✨Tip Number 3
Prepare for interviews by researching the charity's mission and recent campaigns. Be ready to discuss how your skills align with their goals, especially in managing gifts in Wills and in-memory fundraising. Show them you're passionate about making an impact!
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to follow the application process as outlined.
We think you need these skills to ace Senior Legacy Marketing Manager in Newtown
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Senior Legacy Marketing Manager role. Highlight your experience in managing gifts in Wills and in-memory fundraising, and don’t forget to showcase your innovative marketing strategies!
Showcase Your Leadership Skills:Since this role involves leading a diverse team, it’s crucial to demonstrate your people management skills. Share examples of how you've motivated teams and fostered a collaborative environment in your previous roles.
Be Clear and Concise:When writing your application, keep it clear and concise. Use bullet points where possible to make it easy for us to see your key achievements and how they align with the job description.
Apply Through Our Website:Remember, we want you to apply through our website by clicking the 'apply now' button. This helps us streamline the process and ensures your application gets the attention it deserves!
How to prepare for a job interview at THE TALENT SET
✨Know Your Legacy Marketing Inside Out
Before the interview, dive deep into legacy marketing strategies and in-memory fundraising. Familiarise yourself with recent trends and successful campaigns in the charity sector. This will not only show your passion but also demonstrate your expertise in developing innovative marketing strategies.
✨Showcase Your Leadership Skills
As a Senior Legacy Marketing Manager, you'll be leading a team. Prepare examples of how you've motivated and developed talent in previous roles. Think about specific situations where you fostered a high-performance environment and how you managed diverse teams to achieve common goals.
✨Master the Art of Stakeholder Management
Be ready to discuss your experience managing relationships with both internal stakeholders and external agencies. Highlight your communication skills and provide examples of how you've optimised campaign success through effective collaboration. This is crucial for ensuring a seamless supporter experience.
✨Budgeting Brilliance
Since budget management is key in this role, prepare to talk about your experience with financial planning and resource allocation. Share specific examples of how you've successfully managed budgets in past campaigns, ensuring timely delivery within budget and brand guidelines.
