At a Glance
- Tasks: Lead new business growth through proactive sales and innovative campaigns.
- Company: Dynamic company in the diagnostics and life sciences sector.
- Benefits: Competitive salary, flexible working options, and career development opportunities.
- Other info: Join a collaborative team with a focus on performance and results.
- Why this job: Make a real impact by driving growth and shaping new products.
- Qualifications: Experience in B2B sales and strong leadership skills required.
The predicted salary is between 50000 - 65000 € per year.
Job Purpose: Own and drive new business growth, identifying and winning opportunities through proactive sales, exhibitions, tenders, market engagement & feedback, and targeted new product campaigns.
Key Accountabilities and Responsibilities:
- Leadership (People & Performance): Lead and develop the new business team (lead generation and BDMs), coaching to maximise performance and conversion. Own new business revenue targets and pipeline coverage, setting clear KPIs and driving accountability and continuous improvement. Assess and review competitors. Oversee and manage the CRM including data, staff training and use of the software. Ensure work cross-functionally with Marketing, Operations and Core Business to deliver growth initiatives.
- Drive Growth: Design and execute targeted campaigns across products, customer segments and geographies to build a high-quality pipeline. Drive lead generation through proactive outreach and data-led targeting, converting opportunities through to first sale and structured handover. Prioritise opportunities based on strategic value, margin and conversion potential. Feed market intelligence into pricing, product and commercial strategy.
- Tenders: Identify, qualify and lead end-to-end tender submissions, ensuring high-quality and competitive responses. Track outcomes and refine approach to improve win rates. Feed tender insights into wider commercial and product strategy.
- Shows & Events: Identify, attend and exhibit at key industry events to drive pipeline growth and brand visibility. Maximise ROI through structured pre- and post-event lead conversion activity. Capture market and competitor insight to inform strategy.
- New Products & Services Campaigns: Identify opportunities through market insight and customer feedback, shaping new products and services aligned to business capability. Support development, validation and commercial readiness through cross-functional collaboration. Lead go-to-market campaigns across defined segments and geographies, driving launch, adoption and early revenue.
Key Relationships:
- Internal: Core Business Team, Technical Manager, Quality, Regulatory, Marketing, IT Manager.
- External: Clients, Prospective Clients, Tender contacts.
Qualifications, skills, and experience:
- Proven success in new business development within diagnostics, life sciences or a technical B2B environment.
- Experience building and driving high-performing sales teams.
- Strong track record in pipeline generation, sales campaigns and full-cycle deal closure.
- Experience with tenders and contract acquisition.
- Strong commercial acumen, including pricing, margin and KPI-driven performance.
- CRM experience (e.g. MS Dynamics, Salesforce, or equivalent).
- Ability to analyse market data and identify growth opportunities.
- Confident presenter with strong written and verbal communication skills.
- Well organised with strong attention to detail.
- High sense of urgency and strong drive for results.
- Proactive, self-motivated and commercially minded.
The position is full time Monday to Thursday 8-4.30 and Friday 8-4. Office based with some working from home available.
New Business Sales Manager employer: The SureScreen Group
As a New Business Sales Manager, you will thrive in a dynamic and supportive environment that prioritises employee growth and development. Our company fosters a collaborative work culture where innovation is encouraged, and you will have access to comprehensive training and resources to enhance your skills. Located in a vibrant area, we offer flexible working arrangements and the opportunity to engage with industry leaders at key events, making it an excellent place for those seeking meaningful and rewarding employment.
StudySmarter Expert Advice🤫
We think this is how you could land New Business Sales Manager
✨Tip Number 1
Get your networking game on! Attend industry events and exhibitions where you can meet potential clients and other professionals. It's all about making connections that could lead to new business opportunities.
✨Tip Number 2
Don’t just wait for opportunities to come to you; be proactive! Reach out to potential clients directly, and don’t shy away from using data to target your outreach effectively. The more tailored your approach, the better your chances of conversion.
✨Tip Number 3
Keep an eye on your competitors. Understanding their strategies can give you insights into what works and what doesn’t. Use this intel to refine your own approach and stay ahead in the game.
✨Tip Number 4
Make sure to leverage our website for job applications! It’s a great way to showcase your skills and experience directly to us. Plus, we love seeing candidates who are enthusiastic about joining our team!
We think you need these skills to ace New Business Sales Manager
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the New Business Sales Manager role. Highlight your experience in new business development, sales campaigns, and team leadership. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about driving new business growth and how your past experiences have prepared you for this role. Keep it engaging and relevant!
Showcase Your Achievements:Don’t just list your responsibilities; showcase your achievements! Use specific examples of how you've driven revenue growth or improved sales processes. Numbers speak volumes, so include metrics where possible!
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss any important updates from us!
How to prepare for a job interview at The SureScreen Group
✨Know Your Numbers
Before the interview, make sure you’re familiar with key metrics related to new business development. Understand your past sales figures, conversion rates, and how you’ve driven revenue growth in previous roles. This will help you demonstrate your commercial acumen and show that you can own and drive new business growth.
✨Showcase Your Leadership Skills
As a New Business Sales Manager, leading a team is crucial. Prepare examples of how you've developed and coached teams in the past. Be ready to discuss specific KPIs you set and how you drove accountability within your team. This will highlight your ability to lead and maximise performance.
✨Be Data-Driven
Familiarise yourself with CRM tools like MS Dynamics or Salesforce, as well as any relevant market data. Be prepared to discuss how you’ve used data to identify growth opportunities and refine sales strategies. This shows you’re not just reactive but proactive in your approach to sales.
✨Prepare for Tenders and Events
Since tenders and industry events are key parts of the role, think about your experience in these areas. Have examples ready of successful tender submissions and how you maximised ROI from events. This will demonstrate your strategic thinking and ability to drive brand visibility.
