At a Glance
- Tasks: Lead video initiatives and drive revenue growth through innovative partnerships and strategies.
- Company: Join a dynamic team at The Sun, transforming media advertising.
- Benefits: Enjoy generous leave, training access, health insurance, and discounts on books and fitness.
- Other info: Inclusive recruitment process with support for all applicants.
- Why this job: Be at the forefront of video content creation and influence major advertising agencies.
- Qualifications: Experience in media sales with strong agency connections and a proactive sales mindset.
The predicted salary is between 50000 - 60000 £ per year.
Your Team: Sun Publishing is undergoing an exciting commercial transformation. Our dynamic, multi‑disciplinary team creates compelling, multi‑platform advertising solutions that drive revenue and deliver impactful results for our clients.
Your Role: The Sun is at the heart of the nation’s conversation. As Video Lead, you will establish ‘The Sun Originals’ video offering across major advertising agencies. Your primary focus will be driving video revenue growth through diverse buying models and strategic partnerships.
Day to day you will:
- Partner with senior commercial stakeholders to design and execute a video sales strategy that accelerates revenue growth.
- Collaborate closely with editorial teams to advise on commercially viable video content and align on overall video strategy.
- Act as the face of Sun Video by hosting agency upfronts, leading immersions, and influencing senior agency stakeholders regarding Sun Originals Video.
- Build, pitch, and manage a robust pipeline of new business sponsorship opportunities while growing existing accounts.
- Work cross‑functionally with product, activation, and strategy teams to ensure seamless, world‑class post‑sale delivery of video campaigns.
- Stay ahead of digital video industry trends and regulations to provide thought leadership both internally and to clients.
What we're looking for from you:
- A proven background in media sales, specifically focusing on digital or social video and commercial partnerships.
- An established network of UK agency contacts, particularly within planning and partnership teams, to effectively drive business.
- A demonstrated track record of meeting and exceeding revenue targets by applying a proactive sales mindset.
- Exceptional presentation skills, with the ability to craft high‑quality sales collateral and pitch confidently at senior agency events.
- Strong analytical skills to drive informed business decisions, paired with proficiency in using CRM systems like Salesforce to manage your pipeline.
If you think you have what it takes but don’t tick every requirement on the list, please do apply. We recognise that considering someone’s potential as well as their experience is a great way to hire. We want to hear from people who have a passion to learn and develop.
Some of our benefits include:
- Maternity leave up to 18 weeks full basic salary & paternity leave up to 2 weeks
- Wide range of training available, plus full LinkedIn Learning access
- Private medical insurance including coverage for pre‑existing conditions
- Discounted gym memberships, free ClassPass at Home, weekly virtual yoga classes
- ‘Bikes for Work’ and ‘Electric Car’ scheme
- Up to 60% discount on Harper Collins books
- Access to exclusive events and competitions with exciting brands such as talkSPORT, Virgin Radio UK & The Times.
- Weekly virtual panel chats with top journalists and celebrities
- Access to wellbeing benefits such as EAP, physio/massage and counselling
- A generous pension scheme with employer contributions of up to 5%
- 25 days holiday, plus bank holidays and up to 4 volunteering days per year
We are committed to providing an inclusive recruitment process. If you require reasonable adjustments due to a disability or health condition at any stage of your application or interview, please let us know. You can contact us at careers@news.co.uk to discuss how we can support you to perform at your best.
Video Lead -12 Month FTC employer: The Sun
At Sun Publishing, we pride ourselves on being an exceptional employer, offering a vibrant work culture that fosters creativity and collaboration. As a Video Lead, you'll benefit from extensive training opportunities, a generous benefits package including private medical insurance and a robust pension scheme, and the chance to work at the forefront of digital media innovation in a dynamic team. Our commitment to inclusivity and employee growth ensures that you will thrive in your role while contributing to impactful advertising solutions that resonate with audiences across the UK.
StudySmarter Expert Advice🤫
We think this is how you could land Video Lead -12 Month FTC
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for The Sun and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like The Sun are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with The Sun on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at The Sun. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Video Lead -12 Month FTC
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit The Sun. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of The Sun:Show us that you’ve done your homework! In your application, briefly mention what you admire about The Sun’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at The Sun
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at The Sun will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At The Sun, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
