YouTube Video Creative

YouTube Video Creative

London Full-Time 28800 - 43200 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Lead social-first video strategy and create engaging content for TikTok and Instagram.
  • Company: Join The Social Shepherd, a top UK agency known for driving growth for global brands.
  • Benefits: Enjoy flexible hours, remote work options, health perks, and an extra day off for your birthday.
  • Why this job: Be part of a creative team that values collaboration and innovation in a fun, dynamic environment.
  • Qualifications: 4+ years in a Social/Creative role with a passion for social trends and basic editing skills.
  • Other info: Opportunity to nurture a small team and lead exciting projects while working hybrid.

The predicted salary is between 28800 - 43200 £ per year.

The Social Shepherd is a leading Social-first agency helping global brands, household names, and high-growth scale-ups accelerate their business growth. Having recently won Best Large Social Agency in the UK and continued growth, we are now looking to take on a Social Creative.

Our service offering includes: Organic Social, Paid, Creative and Influencer.

Work From Home: We operate a hybrid model where team members come to the office 3 days a week and WFH 2 days a week - although there is the option to work from the office more if you prefer. Our team loves working collaboratively, but also likes the option and balance of working from home.

Benefits Package: Collaboration with Bupa & Perkbox grants you access to a spectrum of health services, discounts, benefits, and perks. Additional day off for your birthday, and kickstart a healthier commute with our cycle-to-work scheme.

Flexible hours: We welcome applications from individuals regardless of their race, ethnicity, sexual orientation, religion, age, gender, or disability status.

As a Social Creative, you will lead our client's social-first video and creative strategy, connecting them closer to culture and trends to drive their social growth on (primarily) TikTok and Instagram. This role will involve ideation, planning, art direction and mobile-first shooting for both BAU content and social campaigns.

You will also have 1-2 team members who report directly to you, and you will report directly to our Social Creative Lead.

  • Ideation of social-first content, both BAU and large campaigns.
  • Writing full briefs and scripts for our production team to shoot.
  • Leading on shoots from an art direction perspective, ensuring our briefs land exactly how you envisaged them at the planning stage.
  • Self-shooting mobile-first video from time to time.
  • Liaising with clients to ensure you understand their brand and can bring their identity to life on social.
  • Nurturing a team of 1-2 content execs, who you will support from day-to-day line management (weekly 1:1s, monthly 1:1s) and help support their training and growth.
  • Support on pitches from time to time, showcasing your creative ideas.

We are looking for someone who loves ideating and producing social-first content and knows social platforms inside out.

  • ~4+ years of experience in a Social/Creative role.
  • ~ A passion for and up-to-date understanding of social trends and pop culture.
  • ~ Base-level experience of editing on Premiere Pro.
  • ~ You bring raw creativity to everything you touch, whether that be BAU content or campaigns.
  • ~ A collaborative team player who enjoys working within their direct team and the wider marketing organisation.
  • ~ You know what content performs on social.
  • ~ Depending on experience and capabilities.

YouTube Video Creative employer: The Social Shepherd

The Social Shepherd is an exceptional employer that champions creativity and collaboration in a vibrant work environment. With a hybrid working model, generous benefits including health services and additional time off for your birthday, and a strong focus on employee growth, we empower our team to thrive both personally and professionally. Join us to lead innovative social-first video strategies while nurturing the next generation of creative talent in a supportive and dynamic setting.
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Contact Detail:

The Social Shepherd Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land YouTube Video Creative

✨Tip Number 1

Familiarise yourself with the latest trends on TikTok and Instagram. As a YouTube Video Creative, understanding what content resonates with audiences on these platforms will give you an edge in your application.

✨Tip Number 2

Showcase your creativity by creating a portfolio of social-first video content. Highlight projects where you've ideated and executed campaigns that align with current trends to demonstrate your capability.

✨Tip Number 3

Network with professionals in the social media and creative industry. Engaging with others can provide insights into the role and may even lead to referrals, increasing your chances of landing the job.

✨Tip Number 4

Prepare to discuss your experience with team management and collaboration. Since you'll be nurturing content execs, showcasing your leadership skills and ability to work within a team will be crucial during interviews.

We think you need these skills to ace YouTube Video Creative

Ideation and Concept Development
Art Direction
Mobile Video Production
Scriptwriting
Client Liaison
Team Management
Social Media Strategy
Understanding of Social Trends
Video Editing (Premiere Pro)
Collaboration Skills
Creativity
Content Performance Analysis
Project Management
Communication Skills

Some tips for your application 🫡

Understand the Role: Before applying, make sure you fully understand the responsibilities of a YouTube Video Creative at The Social Shepherd. Familiarise yourself with their service offerings and the specific skills they are looking for, such as ideation, art direction, and mobile-first shooting.

Tailor Your CV: Craft your CV to highlight relevant experience in social media and creative roles. Emphasise your familiarity with platforms like TikTok and Instagram, and showcase any previous work that demonstrates your ability to create engaging social-first content.

Write a Compelling Cover Letter: In your cover letter, express your passion for social media and creativity. Mention specific trends or campaigns that inspire you and explain how your background aligns with the role. Be sure to convey your enthusiasm for working collaboratively within a team.

Showcase Your Work: If possible, include links to your portfolio or examples of previous video content you've created. Highlight projects that demonstrate your understanding of social trends and your ability to produce engaging content that resonates with audiences.

How to prepare for a job interview at The Social Shepherd

✨Showcase Your Creativity

As a YouTube Video Creative, your ability to ideate and produce engaging content is crucial. Prepare a portfolio that highlights your best work, especially any social-first campaigns you've led. Be ready to discuss your creative process and how you stay updated with social trends.

✨Understand the Brand

Before the interview, research The Social Shepherd and their clients. Understand their brand identity and how they connect with their audience on platforms like TikTok and Instagram. This will help you demonstrate how you can bring their vision to life during the interview.

✨Prepare for Team Management Questions

Since you'll be managing 1-2 content execs, be prepared to discuss your leadership style. Think of examples where you've nurtured talent or led a team through a project. Highlight your experience in conducting 1:1s and supporting team growth.

✨Familiarise Yourself with Editing Tools

The job requires base-level experience in editing on Premiere Pro. Brush up on your editing skills and be ready to discuss your experience with video production. If possible, bring examples of your editing work to showcase your capabilities.

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