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- Tasks: Lead and optimise all paid digital marketing efforts for our websites.
- Company: Join a dynamic in-house team with a focus on performance marketing.
- Benefits: Competitive salary, company events, pension, and employee discounts.
- Why this job: Take ownership of impactful marketing strategies and drive real results.
- Qualifications: Proven experience in managing paid media budgets and strong commercial mindset.
- Other info: Flexible hours, 28 days holiday, and opportunities for career growth.
The predicted salary is between 36000 - 50400 ÂŁ per year.
We are looking for an experienced, hands‑on Website Performance Marketing Manager to take full ownership of all paid digital marketing across our websites. This is not a junior role and not a strategy‑only role. You will be directly responsible for planning, executing, optimising and reporting on paid activity with clear commercial accountability. You will work closely with senior management, e-commerce, pricing and operations to ensure marketing spend is efficient, controlled and profitable.
Key Responsibilities
- Paid Search: Google Ads & Bing Ads (Search, Shopping, PMax where appropriate)
- Paid Social: Meta (Facebook & Instagram)
- Affiliates & Referral Channels
- Email & CRM: Klaviyo campaign management, segmentation, automations and revenue attribution
- Budget planning and daily spend control
- ROAS, CAC and contribution margin management
- Landing page and funnel performance optimisation
- Attribution, reporting and insight (not vanity metrics)
What We Are Looking For:
Essential
- Proven experience managing significant paid media budgets in‑house
- Strong commercial mindset (you understand margin, not just clicks)
- Hands‑on expertise in Google Ads and Meta
- Experience with Klaviyo and e‑commerce email marketing
- Confident reporting performance to senior stakeholders
- Comfortable being fully accountable for results
Desirable
- E‑commerce or retail background
- Experience in multi‑brand or multi‑site environments
- Affiliate or partnership channel experience
What We Offer
- Competitive salary (based on experience)
- A senior, trusted role with real influence
- No agency politics — full ownership in‑house
- Clear commercial direction and decision‑making authority
- Long‑term opportunity as the business scales
Shift
- Full Time Monday to Friday
- Shift hours flexible between 6am to 6pm
- Between 40 to 42.5 hours per week
- A 45‑minute break – with 15 minutes paid by the company
Holidays
- 28 days paid holiday per year.
Salary
- Competitive Salary starting from ÂŁ36,000 per year.
- Paid Weekly.
Benefits
- Company events
- Company pension
- Employee discount
- On‑site parking
- Referral programme
- Store discount
Ability to commute/relocate
- Ossett WF5 9YA: reliably commute or plan to relocate before starting work (preferred).
Work Location
- In person.
Job Types: Full‑time, Permanent
Pay: From ÂŁ36,000.00 per year.
Company benefits: Company events, Company pension, Employee discount, On‑site parking, Referral programme, Store discount.
Website Performance Marketing Manager (In-House) in Ossett employer: The Sleep People Limited
Contact Detail:
The Sleep People Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Website Performance Marketing Manager (In-House) in Ossett
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, attend relevant events, and don’t be shy about letting people know you’re on the hunt for a Website Performance Marketing Manager role. You never know who might have the inside scoop on an opportunity!
✨Tip Number 2
Show off your skills! Create a portfolio or case studies that highlight your successes in managing paid media budgets and optimising campaigns. This will give potential employers a clear view of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by brushing up on your knowledge of Google Ads, Meta, and Klaviyo. Be ready to discuss specific strategies you've implemented and the results you've achieved. Confidence is key, so practice makes perfect!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team at StudySmarter!
We think you need these skills to ace Website Performance Marketing Manager (In-House) in Ossett
Some tips for your application 🫡
Show Off Your Experience: Make sure to highlight your hands-on experience with paid media budgets and platforms like Google Ads and Meta. We want to see how you've taken ownership in previous roles, so don’t hold back!
Be Commercially Savvy: We’re looking for someone who understands the numbers behind the clicks. When you write about your past roles, focus on how you’ve managed margins and contributed to profitability. Show us you know your ROAS from your CAC!
Tailor Your Application: Don’t just send a generic CV and cover letter. Make it personal! Align your skills and experiences with our job description. We love seeing candidates who take the time to connect their background with what we’re looking for.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at The Sleep People Limited
✨Know Your Numbers
Make sure you’re comfortable discussing key performance metrics like ROAS, CAC, and contribution margins. Be ready to share examples of how you've managed significant paid media budgets and the results you've achieved. This shows you understand the commercial side of marketing, which is crucial for this role.
✨Showcase Your Hands-On Experience
Prepare to discuss specific campaigns you've executed in Google Ads and Meta. Highlight your hands-on expertise and be ready to explain your approach to optimisation and reporting. This isn’t a strategy-only role, so demonstrating your practical skills will set you apart.
✨Funnel Performance Insights
Be prepared to talk about how you’ve optimised landing pages and funnels in previous roles. Bring examples of how your changes led to improved conversion rates or reduced bounce rates. This will show that you can directly impact the bottom line.
✨Engage with Senior Stakeholders
Since you'll be reporting to senior management, practice how you present your findings and insights. Use clear, concise language and focus on actionable insights rather than vanity metrics. This will demonstrate your ability to communicate effectively and influence decision-making.
