At a Glance
- Tasks: Lead innovative digital marketing strategies to drive growth and high-quality leads.
- Company: Join a dynamic team at Simpro, a leader in digital demand generation.
- Benefits: Enjoy flexible work options, generous leave, and private health insurance.
- Why this job: Make a real impact on market expansion with creative, data-driven campaigns.
- Qualifications: Experience in PPC, paid social, and strong analytical skills required.
- Other info: Collaborative environment with excellent career progression opportunities.
The predicted salary is between 28800 - 48000 £ per year.
The Digital Demand Manager will play a key role in shaping and executing the digital growth strategy for Simpro UK and BigChange. Reporting to the Director of Growth Marketing, this position is responsible for identifying, testing and scaling innovative demand channels across paid media and emerging digital platforms to drive high-quality lead acquisition and conversion. The successful candidate will bring a strong track record of expanding market presence through creative, data-led strategies, with the ability to leverage insights to continuously optimise performance and accelerate growth. Experience within B2B SaaS and familiarity with the trades industry are highly desirable. This role is central to delivering ambitious 2026 growth objectives and increasing brand impact across the UK market. It is well suited to a strategic, analytical marketer who thrives in a high-growth environment and is motivated by connecting innovative digital programs to measurable business outcomes.
Location: Leeds LS15 or Reading RG1, on-site.
What You'll Do
- Lead the exploration and implementation of new digital demand channels in the UK, including ad platforms, publications and other innovative opportunities to reach target audiences for Simpro UK and BigChange.
- Develop and execute targeted multi-channel campaigns across paid search, paid social, display and new digital channels that align to the buyer journey and support market expansion.
- Analyze and report on campaign performance across all digital platforms, generating actionable insights and making recommendations to improve pipeline velocity, lead quality and ROI, with a focus on rapid market growth.
- Support paid media strategy execution (PPC and paid social) through agency partners, focusing on strategic oversight and identifying new opportunities.
- Conduct A/B testing and leverage data analysis to continuously optimize lead generation and engagement efforts, particularly in nascent channels.
- Stay current with demand generation best practices, marketing technology trends and innovative digital advertising solutions, especially those applicable to the UK market.
What You'll Bring
- Hands-on experience with PPC, paid social and account-based marketing, with a strong grasp of end-to-end digital campaign management.
- Proficiency with digital marketing and ABM platforms, including Google Ads, LinkedIn Ads and 6Sense.
- Strong analytical capability, using data to optimize performance, inform strategy and drive measurable demand generation outcomes.
- Demonstrated experience launching and scaling new digital advertising channels, including programmatic and emerging platforms (e.g. CTV).
- Solid understanding of paid digital channels and their role in driving pipeline and market penetration.
- Proven ability to drive growth in less mature or developing markets through innovative, test-and-learn digital strategies.
- Excellent cross-functional collaboration skills, partnering effectively with sales, product marketing, and regional marketing teams.
- Strong project management and organisational skills, able to prioritise and deliver multiple initiatives in a fast-paced environment.
- Clear, confident communicator, comfortable presenting insights and recommendations to senior leadership.
- Adaptable, proactive, and growth-oriented, with a passion for experimentation, optimisation and continuous improvement.
- Familiarity with B2B SaaS marketing, with exposure to or interest in the trades industry.
What We Can Offer You
- A generous annual leave entitlement plus a personal leave entitlement.
- Private Health Insurance.
- Employee Assistance Programme (24/7 confidential support on relationships, bereavement, finances).
- Life Insurance.
- Company pension scheme, with an uncapped 5% employer contribution.
- Generous Parental Leave Program.
- Paid Volunteer Leave Days.
- Public Holiday Exchange Scheme.
- Enjoy up to 4 weeks a year of flexible 'Work from Anywhere'!
- Talent Referral Programme - get rewarded for referring a friend to join our team!
- Cyclescheme, a salary sacrifice to treat yourself to a bike & equipment.
- Home & Tech Scheme, a salary sacrifice to treat yourself to some new tech.
- A discounts and cash back scheme.
- Casual dress and relaxed office environment.
- Opportunities for career progression and development.
- Diverse training & internal networking opportunities across all of our product lines.
- Service recognition awards.
Simpro, AroFlo, BigChange & ClockShark are equal opportunity employers with a best-of-class onboarding program and supportive team environments. This means that we want everyone to feel welcome and offer equal opportunities for everyone, regardless of age, disability, gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, sex or sexual orientation, or any other non-performance factor. If you'd like to join a fun and progressive organisation, where there are opportunities to develop your career, please apply now with your CV/Resume. Please note: no agencies will be accepted in the recruitment of this role. Any CVs provided to Simpro Software by agencies will be treated as a gift.
Growth Marketing Manager in Leeds employer: The Simpro Group Pty Ltd
Contact Detail:
The Simpro Group Pty Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Growth Marketing Manager in Leeds
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their growth marketing strategies and be ready to discuss how your skills can help them achieve their ambitious goals.
✨Tip Number 3
Showcase your analytical skills! Be prepared to discuss specific campaigns you've worked on, the data you used, and how you optimised performance. Numbers speak volumes in growth marketing!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are genuinely interested in joining our team.
We think you need these skills to ace Growth Marketing Manager in Leeds
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Growth Marketing Manager role. Highlight your experience with digital marketing, PPC, and any relevant B2B SaaS projects. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about growth marketing and how you can contribute to our ambitious goals. Be genuine and let your personality come through.
Showcase Your Analytical Skills: Since this role requires strong analytical capabilities, make sure to include examples of how you've used data to drive marketing decisions in the past. We love seeing numbers that back up your achievements!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at The Simpro Group Pty Ltd
✨Know Your Digital Demand Channels
Make sure you brush up on the latest digital demand channels, especially those relevant to the UK market. Be ready to discuss how you've successfully implemented innovative strategies in your previous roles, particularly in PPC and paid social.
✨Showcase Your Analytical Skills
Prepare to demonstrate your analytical capabilities by discussing specific examples of how you've used data to optimise campaign performance. Bring insights from past experiences that highlight your ability to drive measurable outcomes and improve lead quality.
✨Be Ready for A/B Testing Discussions
Since A/B testing is crucial for this role, think of instances where you've conducted tests and what the results were. Be prepared to explain your approach to optimising lead generation efforts through experimentation and how it led to growth.
✨Communicate Clearly and Confidently
Practice articulating your thoughts clearly, especially when presenting insights or recommendations. This role requires collaboration with various teams, so showing that you can communicate effectively will set you apart from other candidates.