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- Tasks: Manage and optimise HubSpot to drive marketing and sales growth.
- Company: Join a member-owned mutual society dedicated to supporting public sector staff.
- Benefits: Hybrid work, competitive salary, and a focus on professional development.
- Other info: Inclusive workplace valuing diverse backgrounds and perspectives.
- Why this job: Make a real impact by leveraging data to enhance customer journeys.
- Qualifications: Expertise in HubSpot and strong data analysis skills required.
The predicted salary is between 28000 - 31000 £ per year.
The company is a mutual society with a unique mission: to serve and support a key public sector organisation. Established over 130 years ago, the primary goal is to provide financial products and services tailored to the needs of serving and retired police staff, and their families. Its members own the society, and their needs guide everything it does.
At its heart, the company is a close-knit team, focused on making a real difference in the lives of the people who dedicate their careers to supporting communities. It offers straightforward, easy-to-understand financial solutions, including savings, investments, and protection plans.
The company is seeking a Marketing Analyst – HubSpot SME with extensive expertise in the HubSpot ecosystem, including Sales Hub Enterprise, Marketing Hub Enterprise, Service Hub Professional, Content Hub Professional, and Operations Hub Professional. This role requires advanced capabilities in these tools to proactively drive commercial growth through data analysis, automation, and optimised workflows. As the HubSpot Subject Matter Expert (SME), you will manage and optimise HubSpot CRM, leveraging its full suite of tools to boost customer acquisition, engagement, and retention across marketing, sales, and service teams.
You will take a hands-on approach to managing HubSpot, ensuring that all aspects of the platform are effectively utilised to deliver actionable insights, optimise customer journeys, and maximise commercial growth. Your ability to quickly analyse data and recommend next steps will be key to ensuring success in this role.
Key Responsibilities:- HubSpot Platform Management: Own and manage all aspects of the HubSpot platform (Sales Hub, Marketing Hub, Service Hub, Content Hub, and Operations Hub) to ensure integration and usage aligns with the company’s growth objectives.
- Campaign Management: Design, execute, and optimise both marketing and sales campaigns through HubSpot, ensuring effective lead generation, conversion, and long-term customer retention.
- Data Analysis & Reporting: Use HubSpot’s reporting tools and advanced Excel skills to analyse data, track KPIs, and measure the performance of campaigns, providing actionable insights to drive future strategies.
- Process Optimisation & Automation: Continuously assess and optimise workflows, automation processes, and integrations within HubSpot to improve efficiency, scalability, and customer experience.
- Proactive Recommendations: Leverage data to make proactive recommendations for campaign adjustments, optimisations, and new initiatives, ensuring that marketing and sales efforts are data-driven and aligned with business objectives.
- Cross-functional Collaboration: Collaborate with sales, marketing, and service teams to ensure HubSpot is fully integrated across all departments, driving synergy and maximising HubSpot’s potential.
- Expert HubSpot Knowledge: Advanced knowledge and experience with Sales Hub Enterprise, Marketing Hub Enterprise, Service Hub Professional, Content Hub Professional, and Operations Hub Professional.
- Advanced Data Analysis: Strong proficiency in data analysis, with advanced Excel skills and the ability to quickly interpret complex data sets to generate actionable insights and recommendations.
- Campaign Strategy & Execution: Demonstrated ability to design and manage marketing and sales campaigns using HubSpot, focusing on driving commercial growth and improving customer journeys.
- Reporting and Performance Tracking: Expertise in using HubSpot’s reporting tools and Excel to track KPIs, analyse campaign performance, and generate insights to refine strategies.
- CRM and Process Automation: Experience implementing HubSpot workflows, lead nurturing strategies, and automation to improve efficiency, customer experience, and scale operations.
- Cross-functional Teamwork: Proven ability to work effectively with sales, marketing, and customer service teams to ensure the HubSpot platform is optimally used to align goals and drive results.
- Analytical Thinker with Insightful Problem-Solving: You have the ability to take complex data and transform it into clear, actionable insights that drive strategic decision-making and contribute to continuous business growth.
- Proactivity and Autonomy: You demonstrate the ability to work independently, take initiative, and manage multiple marketing projects with minimal oversight.
- Results-Driven and Growth-Oriented: You are consistently focused on driving measurable results, showcasing clear impact in previous roles, and continuously optimising strategies.
- Collaboration and Teamwork: You have a strong ability to collaborate across functions and engage stakeholders effectively to align marketing initiatives with business goals.
- Attention to Detail and Organisation: Highly organised, with excellent attention to detail, ensuring marketing campaigns and processes run smoothly and efficiently.
We are an equal opportunity employer. We value inclusivity and diversity, truly believing it creates a better working world. We love to see applicants from all different backgrounds and hire based on skills and potential, not solely focusing on prior experience. Qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, or disability status. If you require any accessibility support, please email or call us to let us know how we can assist you.
Marketing Analyst – HubSpot SME in London employer: The Scale Up Collective
Contact Detail:
The Scale Up Collective Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Analyst – HubSpot SME in London
✨Tip Number 1
Network like a pro! Reach out to your connections on LinkedIn and let them know you're on the hunt for a Marketing Analyst role. You never know who might have a lead or can put in a good word for you.
✨Tip Number 2
Get your HubSpot skills shining! Brush up on your knowledge of the HubSpot ecosystem, especially the tools mentioned in the job description. Consider creating a portfolio showcasing your past campaigns and data analysis to impress potential employers.
✨Tip Number 3
Prepare for interviews by practising common questions related to data analysis and campaign management. Use the STAR method (Situation, Task, Action, Result) to structure your answers and highlight your achievements effectively.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in the role and the company. Don’t forget to follow up after applying to express your enthusiasm!
We think you need these skills to ace Marketing Analyst – HubSpot SME in London
Some tips for your application 🫡
Show Off Your HubSpot Skills: Make sure to highlight your expertise in the HubSpot ecosystem. We want to see how you've used tools like Sales Hub and Marketing Hub to drive results. Share specific examples of campaigns you've managed or data insights you've generated!
Be Data-Driven: Since this role is all about data analysis, don’t shy away from showcasing your analytical skills. Use numbers and metrics to demonstrate your impact in previous roles. We love seeing how you’ve turned data into actionable insights!
Tailor Your Application: Take a moment to customise your application for this specific role. Mention how your experience aligns with our mission to support public sector organisations. We appreciate when candidates show they understand our values and goals!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at The Scale Up Collective
✨Know Your HubSpot Inside Out
Make sure you brush up on your HubSpot knowledge before the interview. Familiarise yourself with all the tools mentioned in the job description, especially Sales Hub and Marketing Hub. Be ready to discuss how you've used these tools in past roles to drive results.
✨Showcase Your Data Skills
Prepare to demonstrate your data analysis skills during the interview. Bring examples of how you've used data to inform marketing strategies or optimise campaigns. Being able to talk about specific KPIs and how you tracked them will impress the interviewers.
✨Prepare for Scenario Questions
Expect scenario-based questions that assess your problem-solving abilities. Think of situations where you had to analyse data and make recommendations. Practising these scenarios can help you articulate your thought process clearly.
✨Highlight Your Collaborative Spirit
Since this role involves cross-functional collaboration, be prepared to discuss how you've worked with different teams in the past. Share examples of successful projects where teamwork was key, and emphasise your ability to align marketing initiatives with broader business goals.