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- Tasks: Lead innovative marketing strategies to attract new supporters for a leading charity.
- Company: Join The Salvation Army, a top social welfare charity in the UK.
- Benefits: Competitive salary, meaningful work, and a chance to make a real difference.
- Why this job: Be part of a mission-driven team that transforms lives through community support.
- Qualifications: Expertise in direct marketing and strong leadership skills required.
- Other info: Dynamic role with opportunities for personal and professional growth.
The predicted salary is between 36000 - 60000 £ per year.
Working hours: Minimum 35 hours per week, working a minimum of 40% across each month in the Territorial Headquarters, London, SE5 8FJ.
The Salvation Army, the UK’s leading social welfare charity, is seeking a direct marketing expert to lead its newly formed Supporter Acquisition and Innovation Unit and provide strategic leadership, direction, and management of the annual acquisition programme.
The Salvation Army is one of the largest, most diverse providers of social and community services after the Government. With more than local centres, they make a powerful difference to people across the UK who might otherwise be excluded.
The Assistant Head of Individual Giving is a key, senior role in the Individual Giving Section, overseeing the development and delivery of multi-channel direct marketing activities that inspire and motivate many thousands of new supporters to join the charity’s donor base each year. The post also leads the development and implementation of new acquisition products from concept to launch and meeting an annual fundraising target of approximately £1M.
The role leads a unit of three people including one direct line report. The successful candidate will have:
- Extensive expertise in all aspects of direct marketing, specifically acquisition, including detailed knowledge and experience of how best to maximise both offline and online channels.
- Experience in successfully implementing new and innovative products or offers.
- Strong communication and interpersonal skills.
- Highly organised project management skills with excellent leadership and people management abilities.
- Analytical and critical thinking skills.
- Skills in creative development.
- Ability and willingness to work within, and be empathic with, the Christian ethos and values of The Salvation Army Mission.
Assistant Head of Individual Giving - Supporter Acquisition and Innovation Unit in London employer: The Salvation Army
Contact Detail:
The Salvation Army Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Assistant Head of Individual Giving - Supporter Acquisition and Innovation Unit in London
✨Tip Number 1
Network like a pro! Reach out to people in the charity sector, especially those connected to The Salvation Army. Attend events, join relevant online groups, and don’t be shy about asking for informational interviews. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Prepare a portfolio or case studies that highlight your direct marketing successes, especially in acquisition. When you get the chance to chat with hiring managers, use these examples to demonstrate how you can lead their new Supporter Acquisition and Innovation Unit.
✨Tip Number 3
Be proactive! Don’t just wait for job postings to appear. Reach out directly to The Salvation Army and express your interest in the Assistant Head of Individual Giving role. A friendly email or LinkedIn message can go a long way in making you stand out from the crowd.
✨Tip Number 4
Prepare for the interview by understanding The Salvation Army’s mission and values. Think about how your experience aligns with their goals and be ready to discuss how you can contribute to their fundraising targets. We want to see your passion for making a difference!
We think you need these skills to ace Assistant Head of Individual Giving - Supporter Acquisition and Innovation Unit in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the role of Assistant Head of Individual Giving. Highlight your direct marketing expertise and any experience you have with acquisition strategies. We want to see how your skills align with our mission!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about direct marketing and how you can contribute to our Supporter Acquisition and Innovation Unit. Be genuine and let your personality come through.
Showcase Your Achievements: Don’t just list your responsibilities; showcase your achievements in previous roles. Quantify your successes where possible, like fundraising targets met or innovative campaigns launched. We love numbers that tell a story!
Apply Through Our Website: We encourage you to apply through our website for a seamless application process. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at The Salvation Army
✨Know Your Direct Marketing Inside Out
Make sure you brush up on your direct marketing knowledge, especially around acquisition strategies. Be ready to discuss specific campaigns you've led or contributed to, and how you maximised both online and offline channels.
✨Showcase Your Leadership Skills
As this role involves managing a small team, be prepared to share examples of your leadership style. Think about times when you've successfully motivated a team or managed a project, and how you can apply those experiences to leading the Supporter Acquisition and Innovation Unit.
✨Demonstrate Your Strategic Thinking
The Salvation Army is looking for someone who can think critically and analytically. Prepare to discuss your approach to strategic planning and how you've implemented successful strategies in the past. Use specific metrics or outcomes to illustrate your points.
✨Align with Their Values
Familiarise yourself with The Salvation Army's mission and values. Be ready to explain how your personal values align with theirs, and how you can contribute to their goals while being empathetic to their Christian ethos.
