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For Companies At a Glance
- Tasks: Lead performance marketing on social platforms, optimising campaigns and driving impactful results.
- Company: Join a fast-growing AI video platform trusted by top brands like Heineken and McDonald's.
- Benefits: Enjoy flexible work, competitive salary, stock options, and generous leave policies.
- Why this job: Be part of a dynamic team pushing the boundaries of digital marketing in a video-first world.
- Qualifications: 5+ years in performance marketing with expertise in paid social channels and data analytics.
- Other info: Experience a vibrant culture with opportunities for growth and innovation.
The predicted salary is between 36000 - 60000 ÂŁ per year.
Welcome to the video first world
From your everyday PowerPoint presentations to Hollywood movies, AI will transform the way we create and consume content. Today, people want to watch and listen, not read — both at home and at work. If you’re reading this and nodding, check out our recent Synthesia 2.0 event.
Despite the clear preference for video, communication and knowledge sharing in the business environment are still dominated by text, largely because high-quality video production remains complex and challenging to scale—until now….
Meet Synthesia
We\\\’re on amission to make video easy for everyone.Born in an AI lab, our AI video communications platform simplifies the entire video production process, making it easy for everyone, regardless of skill level, to create, collaborate, and share high-quality videos. Whether it\\\’s for delivering essential training to employees and customers or marketing products and services, Synthesia enables large organizations to communicate and share knowledge through video quickly and efficiently. We’re trusted by leading brands such as Heineken, Zoom, Xerox, McDonald’s and more. Read stories from happy customers and what 1,200+ people say on G2.
In 2023, we were one of 7 European companies to reach unicorn status. In February 2024, G2 named us as the fastest growing company in the world. We’ve raised over $150M in funding from top-tier investors, including Accel, Nvidia, Kleiner Perkins, Google and top founders and operators including Stripe, Datadog, Miro, Webflow, and Facebook.
About the role…
In this position, you will join our Marketing team as a Senior Performance Marketing Manager focused on paid social channels like Meta, LinkedIn, and emerging platforms like TikTok.
What\\\’s exciting about this job?
You’ll be working alongside highly motivated, top-performing peers who are constantly pushing boundaries of what’s possible with paid ads. You’ll have the freedom to experiment, try new and bold new, and skip the red tape that slows most teams down. With endless opportunities to learn and grow, this role is the perfect place to sharpen your craft while making a real impact at scale.
How will your day-to-day look?
Managing day-to-day performance of paid social channels, launching experiments, optimizing conversion rates, providing feedback on creatives, and constantly learning. We move very fast and prefer doing > talking.
You can see more about who we are and how we work here: https://www.synthesia.io/careers
Interested?
Imagine joining Airbnb, Stripe, or Figma — when they had product-market fit, but the world hadn’t completely realized it yet. That’s how early we are.
Requirements
- 5+ years of experience in performance marketing with a focus on paid social channels like Meta, TikTok and LinkedIn.
- Proven track record of managing 6-figure monthly ad budgets and driving measurable business outcomes.
- Deep expertise in data analytics, measurement, and attribution (CAPI, API integrations, automation, and experimentation frameworks).
- Hands-on experience with workflow automation and no-code solutions to automate manual and repetitive work.
- Strong balance of analytical and creative skills: adept at data-driven decision-making while excelling in ad copywriting and creative feedback.
- Strong attention to detail with a solid understanding of UX/UI across both mobile and desktop.
- Channel knowledge beyond paid social (Reddit, YouTube, and Paid Search) and an awareness of how they fit together in the funnel.
- Experience with measurement and reporting tools (Looker, GA4, HubSpot, or other BI tools) and the ability to turn complex data into clear insights.
- Self-starter with a strong bias for action, thriving in fast-moving environments where doing > talking.
- Curious and passionate about testing the boundaries of what’s possible with ads, constantly learning and experimenting with new approaches.
Our culture
At Synthesia, we’re passionate about building, not talking, planning, or politicizing. We strive to hire the smartest, kindest, and most unrelenting people — and let them do their best work without distractions. Our work principles serve as our charter for how we make decisions, give feedback, and structure our work to empower everyone to go as fast as possible. You can find out more about these principles here.
Benefits
Hybrid, flexible approach to work — our offices are located in London, Copenhagen, Amsterdam, Munich, Switzerland, and New York.
Competitive salary + stock options
25 days of annual leave + public holidays (plus the option to take 5 days unpaid leave and carry 5 days over)
Private healthcare through AXA, including mental health support through the Stronger Minds service (UK)
️ Pension contribution — Synthesia contributes 3% and employees contribute 5% on qualifying earnings
Cycle to work scheme (London)
Vibrant company culture with optional regular socials and company retreats
Paid parental leave entitling primary caregivers to 16 weeks of full pay, and secondary caregivers to 5 weeks of full pay
Participation in a generous recruitment referral scheme if you help us hire
The equipment you need to be successful in your role
PS: If you have any questions about this position, feel free to ping Borys Khodan directly on LinkedIn.
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Senior Performance Marketing Manager employer: The Rundown AI, Inc.
Contact Detail:
The Rundown AI, Inc. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Performance Marketing Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your best work in performance marketing. This is your chance to demonstrate how you’ve driven results and what you can bring to the table at Synthesia.
✨Tip Number 3
Prepare for interviews by researching Synthesia’s culture and values. Be ready to discuss how your experience aligns with their mission of making video easy for everyone. Tailor your answers to show you’re a perfect fit!
✨Tip Number 4
Don’t just apply anywhere—apply through our website! It shows you’re genuinely interested in joining Synthesia and helps us keep track of your application. Plus, it’s a great way to stand out from the crowd!
We think you need these skills to ace Senior Performance Marketing Manager
Some tips for your application 🫡
Show Your Passion for Video: When you're writing your application, let your enthusiasm for video and AI shine through. We want to see how you connect with our mission to make video easy for everyone, so share any relevant experiences or projects that highlight your passion!
Tailor Your Experience: Make sure to customise your application to reflect your 5+ years of performance marketing experience. Highlight specific achievements in managing ad budgets and driving results, especially in paid social channels like Meta and TikTok. We love seeing numbers that back up your claims!
Be Data-Driven: Since this role is all about analytics and optimisation, don’t shy away from showcasing your data skills. Mention any tools you've used, like Looker or GA4, and how you've turned complex data into actionable insights. We appreciate a good analytical mind!
Keep It Concise and Engaging: We prefer doing over talking, so keep your application clear and to the point. Use engaging language that reflects your personality while ensuring it’s easy to read. Remember, we’re looking for someone who can communicate effectively, just like in the role!
How to prepare for a job interview at The Rundown AI, Inc.
✨Know Your Numbers
As a Senior Performance Marketing Manager, you'll need to demonstrate your expertise in managing ad budgets. Be prepared to discuss specific campaigns you've run, the budgets involved, and the measurable outcomes you achieved. This shows that you can handle the 6-figure monthly ad budgets they’re looking for.
✨Showcase Your Creativity
This role requires a balance of analytical and creative skills. Bring examples of ad copy or creative feedback you've provided in past roles. Discuss how your creative input led to improved performance metrics, as this will highlight your ability to think outside the box while still being data-driven.
✨Familiarise Yourself with Tools
Make sure you're well-versed in measurement and reporting tools like Looker, GA4, and HubSpot. Be ready to explain how you've used these tools to turn complex data into actionable insights. This will show that you can navigate the analytics side of performance marketing effectively.
✨Embrace the Fast-Paced Environment
Synthesia values action over talk, so be prepared to share examples of how you've thrived in fast-moving environments. Discuss any experiences where you had to make quick decisions or adapt strategies on the fly, demonstrating your self-starter attitude and bias for action.
