Senior Social Media Officer in Rugby

Senior Social Media Officer in Rugby

Rugby Full-Time 36000 - 60000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Lead and evolve our social media presence, creating engaging content and analysing performance.
  • Company: Join a passionate team focused on social justice and sustainable development.
  • Benefits: Competitive salary, flexible working, and opportunities for professional growth.
  • Why this job: Make a real impact by telling powerful stories and driving engagement online.
  • Qualifications: Proven experience in social media strategy and exceptional communication skills.
  • Other info: Dynamic role with a focus on creativity, collaboration, and innovation.

The predicted salary is between 36000 - 60000 £ per year.

We’re looking for a creative and data-driven Senior Social Media Officer to take the lead on managing and evolving our social media presence across multiple channels. You’ll work closely with colleagues across our global teams to bring our brand to life online — raising awareness, driving engagement, and helping us tell powerful stories of change. This role sits within our Brand & Communications team. You’ll be responsible for managing digital communities, creating compelling content, spotting trends, and using data insights to optimise our performance. You’ll also play a vital role in building capacity across the organisation, helping others to use social media in a way that’s consistent, impactful, and aligned with our global objectives.

Accountabilities

  • Lead the development and delivery of our social media strategy, ensuring alignment with broader communications goals.
  • Manage our global social media channels and digital communities — engaging followers, responding to queries, and growing our reach.
  • Create and coordinate engaging, platform-appropriate content — including graphics, video, and storytelling.
  • Analyse and report on performance, using insights to inform strategy and day-to-day decisions.
  • Stay ahead of trends, spotting new opportunities for engagement and innovation.
  • Support colleagues and partners with expert advice, toolkits, and training to strengthen their own social media activity.
  • Contribute to integrated campaigns, helping us amplify fundraising and other strategic profiling efforts (e.g. influencing, thought leadership, etc).

About you

You are an experienced and dynamic digital communications professional with a proven track record in developing and executing social media strategies that deliver demonstrable impact. Your exceptional communication skills enable you to collaborate effectively with diverse stakeholders, showing persuasive leadership to foster a culture of creativity and innovation rooted in data-backed insights and strategic brand building. You are passionate about social justice, sustainable development, and climate resilience, and understand the power of social media to galvanise audiences and achieve organisational objectives. You’re curious, collaborative, and confident in your expertise, and feel equally comfortable rolling up your sleeves to create content or digging into analytics to continuously optimise performance. You stay informed about emerging digital innovations, always seeking new ways to elevate Practical Action’s work and profile.

Senior Social Media Officer in Rugby employer: The Right Ethos - Specialist External Affairs Recruitment

At Practical Action, we pride ourselves on being an exceptional employer that fosters a culture of creativity and collaboration. Our commitment to social justice and sustainable development is reflected in our supportive work environment, where employees are encouraged to grow and innovate. With opportunities for professional development and a focus on impactful storytelling, joining our team as a Senior Social Media Officer means being part of a mission-driven organisation that values your contributions and empowers you to make a difference.
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Contact Detail:

The Right Ethos - Specialist External Affairs Recruitment Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Senior Social Media Officer in Rugby

✨Tip Number 1

Get your social media game on point! Before you even think about applying, make sure your own profiles reflect the creativity and data-driven approach we’re after. Show us how you engage with your audience and spot trends — it’s all about demonstrating your skills in action!

✨Tip Number 2

Network like a pro! Connect with current employees or industry peers on LinkedIn. Ask them about their experiences and insights into our brand. This not only gives you insider knowledge but also shows your genuine interest in joining our team.

✨Tip Number 3

Prepare for the interview by crafting a few compelling stories that showcase your past successes in social media strategy. Think about how you’ve used data to drive engagement or how you’ve creatively tackled challenges. We love hearing about real-life examples!

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about wanting to be part of our mission to create impactful change through social media.

We think you need these skills to ace Senior Social Media Officer in Rugby

Social Media Strategy Development
Content Creation
Data Analysis
Performance Reporting
Trend Spotting
Community Management
Engagement Strategies
Digital Communications
Collaboration Skills
Training and Capacity Building
Storytelling
Graphic Design
Video Production
Persuasive Leadership

Some tips for your application 🫡

Show Your Creativity: When applying for the Senior Social Media Officer role, let your creative flair shine through! Use engaging language and showcase your unique style in your application. Remember, we want to see how you can bring our brand to life online.

Highlight Your Data Skills: Since this role is all about being data-driven, make sure to highlight your experience with analytics. Share specific examples of how you've used data insights to optimise social media performance in the past. We love numbers that tell a story!

Tailor Your Application: Don’t just send a generic application! Tailor your CV and cover letter to reflect the key responsibilities and skills mentioned in the job description. Show us how your experience aligns with our goals and how you can contribute to our mission.

Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows us you’re serious about joining our team at StudySmarter!

How to prepare for a job interview at The Right Ethos - Specialist External Affairs Recruitment

✨Know Your Platforms

Make sure you’re well-versed in the social media platforms relevant to the role. Research their latest features and trends, and be ready to discuss how you would leverage them to enhance the organisation's online presence.

✨Showcase Your Creativity

Prepare examples of past campaigns or content you've created that had a significant impact. Bring along visuals or metrics to demonstrate your success and creativity in engaging audiences.

✨Data is Your Best Friend

Be ready to talk about how you’ve used data insights to inform your strategies. Discuss specific tools you’ve used for analytics and how they helped you optimise performance in previous roles.

✨Align with Their Mission

Familiarise yourself with the organisation’s goals and values, especially around social justice and sustainable development. Be prepared to explain how your passion aligns with their mission and how you can contribute to their objectives.

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