At a Glance
- Tasks: Lead our marketing strategy, build brand awareness, and drive demand through innovative content.
- Company: Join a forward-thinking digital brand with a focus on community engagement.
- Benefits: Flexible remote work, competitive salary, and opportunities for professional growth.
- Why this job: Shape the future of marketing with cutting-edge strategies and a dynamic team.
- Qualifications: Proven marketing leadership experience and strong SEO knowledge required.
- Other info: Be part of a culture that values creativity, testing, and accountability.
The predicted salary is between 36000 - 60000 £ per year.
We are looking for a Head of Marketing who can strengthen our brand, grow awareness, and drive consistent demand. This role suits someone who understands modern content strategy, organic search, and the shift toward AI influenced discovery. You will own the full marketing engine, set clear direction, and build a team that delivers results.
Key Responsibilities
- Brand and Awareness
- Shape and grow the brand through clear positioning, storytelling, and consistent messaging.
- Build recognition across all major channels, with a strong focus on community driven engagement.
- Set the strategy for top of funnel activity that supports long term growth.
- Content and Organic Search
- Lead a content program that supports search intent, authority, and topical depth.
- Plan and supervise SEO, covering technical work, on page improvements, and link building.
- Create AIO and GEO aligned content that performs in search engines and AI assistants.
- Ensure that all content is optimized for AI visibility and future discovery models.
- Social and Community
- Set the strategy for social channels, focusing on conversation, value, and credibility.
- Use communities as a source of insight and an engine for trust.
- Guide the team toward authentic engagement rather than broadcast style posting.
- Data and Tools
- Use Ahrefs, SEMrush, SimilarWeb, and related tools to guide planning.
- Build dashboards that show traffic, rankings, sentiment, and organic conversion trends.
- Monitor industry changes and act quickly on new opportunities.
- Team Leadership
- Build and manage a high performing team that works with clarity and ownership.
- Set clear goals around growth, organic visibility, and content output.
- Encourage a culture that values testing, iteration, and accountability.
Requirements
- Proven experience leading marketing for a digital first brand.
- Strong understanding of SEO, organic search, and modern content frameworks.
- Experience creating AIO and GEO aligned content.
- Strong command of social strategy and community engagement.
- Familiarity with Ahrefs, SEMrush, SimilarWeb, Search Console, and common analytics tools.
- Confident using AI tools for research, content planning, and operational efficiency.
- Ability to forecast, plan, and manage a marketing budget.
- Experience hiring, coaching, and developing high performing teams.
- Curiosity for emerging trends and how they impact discovery, brand building, and user behavior.
Head of Marketing employer: The Reddit Marketing Agency
Contact Detail:
The Reddit Marketing Agency Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Marketing
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your marketing projects and successes. This gives potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company’s current marketing strategies. Bring fresh ideas to the table that align with their goals, especially around community engagement and SEO.
✨Tip Number 4
Don’t forget to apply through our website! We love seeing candidates who are genuinely interested in joining us. Plus, it makes tracking your application easier for both of us!
We think you need these skills to ace Head of Marketing
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your enthusiasm for marketing shine through! We want to see how excited you are about the role and how you can contribute to our brand's growth.
Tailor Your Content: Make sure to customise your application to reflect the specific skills and experiences that match the job description. Highlight your understanding of SEO, content strategy, and community engagement – we love seeing relevant examples!
Be Authentic: We value genuine voices, so don’t be afraid to let your personality come through in your writing. Share your unique perspective on marketing and how you would approach building our brand in a way that resonates with our audience.
Apply Through Our Website: For the best chance of success, make sure to submit your application through our website. This helps us keep everything organised and ensures your application gets the attention it deserves!
How to prepare for a job interview at The Reddit Marketing Agency
✨Know Your Stuff
Make sure you’re well-versed in the latest trends in marketing, especially around SEO and AI. Brush up on your knowledge of tools like Ahrefs and SEMrush, as these will likely come up in conversation. Being able to discuss how you've used these tools in past roles will show your expertise.
✨Showcase Your Leadership Skills
As a Head of Marketing, you'll need to demonstrate your ability to lead a team effectively. Prepare examples of how you've built and managed high-performing teams in the past. Highlight your approach to setting clear goals and fostering a culture of accountability and testing.
✨Be Ready to Discuss Content Strategy
Since this role involves leading a content program, be prepared to talk about your experience with content creation and optimisation. Bring examples of AIO and GEO aligned content you've developed, and explain how it performed in terms of search visibility and engagement.
✨Engage with Community Insights
Community-driven engagement is key for this position. Think about how you've used community insights to shape marketing strategies in the past. Be ready to discuss specific instances where you’ve fostered authentic engagement rather than just broadcasting messages.
