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- Tasks: Analyse and optimise paid media campaigns across various digital channels.
- Company: Join a global leader in the travel and leisure industry.
- Benefits: Competitive salary, excellent benefits, and fully remote work within the UK.
- Other info: Collaborate with creative teams and enjoy opportunities for professional growth.
- Why this job: Make a real impact on large-scale campaigns and influence strategic decisions.
- Qualifications: 2+ years in paid media with strong analytical skills and campaign optimisation experience.
The predicted salary is between 40000 - 50000 £ per year.
Is this your next job? Read the full description below to find out, and do not hesitate to make an application.
£Competitive + Excellent Benefits
Remote (UK-based only) | Occasional travel required | No sponsorship available
Know what's working and more importantly, why?
We're partnering with a global, multi-brand organisation in the travel and leisure space, investing heavily in digital across the EMEA region. With dedicated campaign and creative teams already in place, they're now looking for a Paid Digital Media Analyst to optimise, refine and elevate performance across all paid channels.
This is a role for someone who thrives on data, insight and continuous improvement, not just delivery.
The RoleYou’ll sit at the centre of paid media performance supporting the strategic implementation and ongoing optimisation of campaigns across:
- Paid Search (Google Ads, Microsoft Ads)
- Paid Social (Meta, LinkedIn and more)
- Programmatic Display & DSPs
- Online Video & emerging digital channels
Working closely with campaign, creative and analytics teams, you’ll analyse performance, identify opportunities and ensure every campaign is delivering against key business objectives from acquisition through to retention and revenue.
What You’ll Be Doing- Monitoring and optimising live paid media campaigns across multiple channels
- Analysing performance data to identify trends, gaps and opportunities
- Supporting campaign strategy through insight-led recommendations
- Refining targeting, bidding strategies and channel mix
- Ensuring campaign quality, tracking, tagging and compliance standards
- Collaborating with internal teams and external media partners
- Producing clear, actionable reports and presenting key insights
- Testing new approaches, tools and technologies to improve performance
- 2+ years experience in paid media, digital marketing or campaign analysis
- Strong working knowledge of Google Ads, paid social and/or programmatic
- Confident analysing data and translating it into meaningful insights
- Experience optimising campaigns (not just setting them up)
- Excellent communication skills able to influence and collaborate
- Highly organised with strong attention to detail
- Google Ads / Analytics certifications
- Experience with GA4, Looker Studio, Power BI or similar
- Exposure to multi-market or multilingual campaigns
- Fully remote within the UK
- Opportunity to work on large-scale, multi-channel campaigns
- Work alongside dedicated campaign and creative teams
- High-impact role focused on performance and optimisation
- A chance to influence strategy, not just report on it
Important: UK-based applicants only. No visa sponsorship available. Occasional travel for team/vendor meetings.
Paid Digital Media Analyst in West Bromwich employer: The Recruitment Bar
Contact Detail:
The Recruitment Bar Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Digital Media Analyst in West Bromwich
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend virtual events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your previous work in paid media. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by practising common questions related to digital media analysis. Be ready to discuss your experience with Google Ads and how you've optimised campaigns in the past.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Paid Digital Media Analyst in West Bromwich
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Paid Digital Media Analyst role. Highlight your experience with Google Ads, paid social, and any campaign analysis you've done. We want to see how your skills match what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about digital media and how your insights can drive performance. We love seeing enthusiasm and a clear understanding of the role.
Show Off Your Data Skills: Since this role thrives on data, make sure to showcase your analytical skills. Include examples of how you've used data to optimise campaigns in the past. We want to know how you turn numbers into actionable insights!
Apply Through Our Website: Don't forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it’s super easy – just follow the prompts!
How to prepare for a job interview at The Recruitment Bar
✨Know Your Data
As a Paid Digital Media Analyst, you'll be knee-deep in data. Make sure you brush up on your analytical skills before the interview. Be ready to discuss how you've used data to optimise campaigns in the past and what insights you've drawn from it.
✨Familiarise Yourself with Tools
Get comfortable with the tools mentioned in the job description, like Google Ads and programmatic platforms. If you have experience with GA4 or Power BI, be prepared to share specific examples of how you've used these tools to drive campaign success.
✨Showcase Your Communication Skills
This role requires excellent communication skills, so think about times when you've had to present data or insights to stakeholders. Practice explaining complex data in simple terms, as this will demonstrate your ability to influence and collaborate effectively.
✨Prepare Insight-Led Recommendations
Think about potential strategies you could suggest for optimising paid media campaigns. Prepare a few insight-led recommendations based on trends you've noticed in the industry. This shows that you're proactive and ready to contribute from day one.