At a Glance
- Tasks: Lead international commercial strategies and adapt market-specific plans for ESN's expansion.
- Company: Join a dynamic team at ESN, a leader in B2B growth across Europe.
- Benefits: Enjoy remote work flexibility, competitive salary, and opportunities for travel.
- Other info: Collaborate with diverse teams and enjoy excellent career advancement opportunities.
- Why this job: Make a real impact by shaping market strategies and driving sales success.
- Qualifications: 8+ years of experience in commercial strategy and strong analytical skills.
The predicted salary is between 60000 - 80000 £ per year.
Start: Immediately | Level: Intermediate/Senior | Location: Netherlands, UK or Germany, remote | Type: Full-time (40h/week)
ESN is expanding its B2B footprint across Europe. This role bridges the gap between brand and commerce - translating ESN's German go-to-market playbook into market-specific strategies that give our international sales teams a clear brief: where to play, how to win, and what to bring. Reporting into the Head of International for ESN, you'll own the commercial framework for new markets including Switzerland, France, Italy, and the UK, working in close partnership with local sales leads and the brand team in Germany.
This role requires flexibility to travel between the international markets of ESN within Europe and regular visits (around 1-2x times/month) in the Headquarter in Hamburg, Germany.
Your mission
- You define market entry strategies by deciding where ESN wins in each market - across channels, key accounts, and categories - while adapting the German playbook to local dynamics.
- You curate the A-assortment by building and maintaining a focused, high-impact product portfolio that balances hero SKUs with local market and retailer needs.
- You set promotional guardrails by defining pricing, promotion depth, and trade investment to protect brand equity while enabling commercial success.
- You develop in-store activation playbooks by creating scalable, channel-specific toolkits that sales teams can execute easily across markets.
- You enable sales teams by translating strategy into clear, actionable materials such as sell-in decks, assortment rationale, and promotional frameworks.
- You track and drive performance by defining relevant KPIs (e.g. distribution, sell-through, promo ROI) and establishing a clear review cadence across markets.
- You ensure brand alignment with Germany by acting as the key interface between the core DE team and international markets - translating strategy without reinventing it.
Your experience & skills
You bring 8+ years of experience across key.
International Commercial Strategy Lead (gn) - ESN in London employer: The Quality Group GmbH
The Quality Group GmbH is an exceptional employer, offering a dynamic work culture that fosters creativity and collaboration. With a hybrid/remote setup, employees enjoy flexibility while being part of a passionate team dedicated to driving brand growth in the UK market. The company prioritises employee development, providing ample opportunities for professional growth and the chance to work with leading brands like More Nutrition and ESN.
