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- Tasks: Shape social media strategies and drive digital PR initiatives for brand visibility.
- Company: Join a dynamic team focused on enhancing client brands through innovative PR and social media.
- Benefits: Enjoy a creative work environment with opportunities for professional growth and collaboration.
- Why this job: Be at the forefront of digital trends while making a real impact on brand reputation.
- Qualifications: Minimum two years' experience in social media strategy or digital PR required.
- Other info: Ideal for those passionate about creativity and eager to learn in a fast-paced setting.
The predicted salary is between 28800 - 42000 £ per year.
Calling all PR & Social enthusiasts... looking for your next challenge? Your creativity will be instrumental in shaping our social media strategy and driving proactive digital PR initiatives to enhance our clients' brand visibility. Stay ahead of digital trends, news agendas, and industry headlines to elevate our company image and meet PR and marketing objectives!
Responsibilities:
- Plan, create, and schedule compelling content across various platforms, leveraging a social management platform.
- Develop innovative social media strategies in collaboration with the Director of PR and Communications.
- Ensure content aligns with brand guidelines, collaborating with writers as needed.
- Partner with marketing and product teams to generate buzz around new launches.
- Cultivate relationships with industry professionals and journalists to expand our network.
- Train internal teams on maintaining a cohesive social media strategy.
- Identify digital PR opportunities to elevate the Group's profile.
- Engage with followers, respond to inquiries promptly, and manage company reputation.
- Craft comments, press releases, blogs, and thought leadership pieces for publication.
- Stay abreast of industry trends and advise on relevant PR opportunities.
- Deliver all copy on time and up to editorial standards.
- Monitor media coverage and social media engagement, reporting results to key stakeholders.
YOU?
- Minimum two years' experience in social media strategy or digital PR.
- Proficiency in coordinating social media and digital PR campaigns.
- Track record of successful media relations and brand awareness campaigns.
- Strong project management and organizational skills.
- Excellent interpersonal and communication abilities.
- Deadline-oriented with multitasking capabilities.
- Proficient copywriting skills.
- Creativity, enthusiasm, and a continuous improvement mindset.
PR and Social Media Executive employer: The Portfolio Group
Contact Detail:
The Portfolio Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land PR and Social Media Executive
✨Tip Number 1
Familiarise yourself with the latest trends in PR and social media. Follow industry leaders on platforms like LinkedIn and Twitter to stay updated on best practices and innovative strategies that you can bring to the role.
✨Tip Number 2
Engage with our current social media channels. Comment, share, and interact with our posts to demonstrate your enthusiasm for our brand and show how you can contribute to enhancing our online presence.
✨Tip Number 3
Network with professionals in the PR and social media space. Attend relevant events or webinars to connect with potential colleagues and industry experts, which could help you gain insights and make valuable connections.
✨Tip Number 4
Prepare to discuss your previous campaigns and their outcomes during the interview. Be ready to showcase your creativity and strategic thinking by sharing specific examples of how you've successfully elevated brand visibility in the past.
We think you need these skills to ace PR and Social Media Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in social media strategy and digital PR. Use specific examples of past campaigns you've worked on to demonstrate your skills and achievements.
Craft a Compelling Cover Letter: Write a cover letter that showcases your creativity and enthusiasm for the role. Mention how your background aligns with the responsibilities listed in the job description, and express your passion for enhancing brand visibility through innovative strategies.
Showcase Your Writing Skills: Since strong copywriting skills are essential for this role, include samples of your work such as press releases, blogs, or social media posts. This will give the hiring team a clear idea of your writing style and ability to engage an audience.
Highlight Industry Knowledge: Demonstrate your understanding of current digital trends and PR opportunities in your application. Mention any relevant tools or platforms you are proficient in, and how you stay updated with industry news to inform your strategies.
How to prepare for a job interview at The Portfolio Group
✨Showcase Your Creativity
As a PR and Social Media Executive, creativity is key. Prepare examples of past campaigns or content you've created that demonstrate your innovative approach. Be ready to discuss how you can bring fresh ideas to the company's social media strategy.
✨Know the Brand Inside Out
Familiarise yourself with the company's brand guidelines and recent campaigns. During the interview, reference specific aspects of their current social media presence and suggest ways you could enhance it. This shows your genuine interest and proactive thinking.
✨Stay Updated on Industry Trends
Make sure you're aware of the latest trends in digital PR and social media. Bring up recent news or changes in the industry during your conversation to demonstrate your knowledge and passion for the field.
✨Prepare for Scenario Questions
Expect questions about how you would handle specific PR challenges or social media crises. Think through potential scenarios and how you would respond, showcasing your problem-solving skills and ability to manage company reputation effectively.
