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- Tasks: Lead and optimize PPC campaigns to drive digital marketing success.
- Company: Join an innovative team focused on expanding success in the UK market.
- Benefits: Enjoy a dynamic work environment with opportunities for growth and learning.
- Why this job: Be at the forefront of digital marketing, making a real impact on campaigns.
- Qualifications: Proven PPC experience and strong data analysis skills are essential.
- Other info: Work closely with sales and marketing teams to achieve shared goals.
The predicted salary is between 36000 - 60000 £ per year.
Are you a dynamic and results-driven PPC Executive with a passion for digital marketing? Reporting to the Associate Director of Digital Growth, we’re seeking a high-performing individual to join our innovative team. This role is crucial in supporting our internal and external Sales & Marketing divisions, aiming to maintain and expand our success in the UK market. In this role, you’ll be at the forefront of our digital marketing efforts, running PPC campaigns and optimizing paid search budgets! Day to Day Develop and implement high-performing search strategies. Launch and optimize PPC campaigns across various platforms, including Google AdWords and Bing. Manage keyword selection and audience targeting. Monitor budgets and adjust bids to improve ROI. Track KPIs to evaluate performance and identify issues. Produce and analyze detailed PPC reports. Craft compelling ad copy and select engaging imagery. Create new campaigns across multiple channels. Maintain relationships with PPC ad platforms and vendors. YOU? Proven experience as a PPC Manager. Strong data analysis and reporting skills. In-depth knowledge of SEO and digital marketing principles. Expertise in multiple platforms (e.g., AdWords, Facebook, Yahoo). Proficient with analytics tools (Google Analytics). Skilled in MS O…
PPC Manager employer: The Portfolio Group
Contact Detail:
The Portfolio Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land PPC Manager
✨Tip Number 1
Familiarize yourself with the latest trends in PPC and digital marketing. Follow industry leaders on social media and subscribe to relevant newsletters to stay updated on best practices and new tools that can enhance your campaigns.
✨Tip Number 2
Network with other PPC professionals and attend digital marketing events or webinars. Building connections in the industry can provide you with valuable insights and potential referrals for job opportunities.
✨Tip Number 3
Consider creating a portfolio showcasing your successful PPC campaigns. Highlight specific metrics such as ROI improvements and keyword performance to demonstrate your expertise and results-driven approach.
✨Tip Number 4
Prepare for interviews by practicing how to discuss your past experiences with PPC management. Be ready to explain your strategies, the tools you used, and how you measured success in previous roles.
We think you need these skills to ace PPC Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience as a PPC Manager. Focus on specific campaigns you've managed, the platforms you've used, and the results you've achieved. Use metrics to demonstrate your success.
Craft a Compelling Cover Letter: In your cover letter, express your passion for digital marketing and PPC. Mention how your skills align with the job requirements and provide examples of successful campaigns you've run in the past.
Showcase Your Analytical Skills: Since the role requires strong data analysis skills, include examples of how you've used analytics tools like Google Analytics to track performance and optimize campaigns. Highlight any specific KPIs you have successfully improved.
Research the Company: Before applying, research the company’s digital marketing strategies and recent campaigns. This will help you tailor your application and show that you understand their goals and challenges in the UK market.
How to prepare for a job interview at The Portfolio Group
✨Showcase Your PPC Expertise
Be prepared to discuss your previous PPC campaigns in detail. Highlight specific strategies you implemented, the results achieved, and how you optimized budgets to improve ROI.
✨Demonstrate Data Analysis Skills
Since strong data analysis is crucial for this role, come ready to explain how you've used analytics tools like Google Analytics to track KPIs and evaluate campaign performance.
✨Familiarize Yourself with Multiple Platforms
Make sure you know the ins and outs of various PPC platforms such as Google AdWords and Bing. Be ready to discuss how you would approach campaigns on these platforms differently.
✨Prepare Compelling Ad Copy Examples
Craft a few examples of ad copy that you believe would perform well. This will demonstrate your creativity and understanding of what engages audiences in digital marketing.
