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- Tasks: Run and optimize PPC campaigns to boost our digital marketing success.
- Company: Join an innovative team focused on expanding in the UK market.
- Benefits: Gain hands-on experience with top digital marketing tools and strategies.
- Why this job: Be at the forefront of digital marketing and make a real impact!
- Qualifications: Experience in PPC management and strong analytical skills required.
- Other info: Work closely with sales and marketing teams for collaborative growth.
Are you a dynamic and results-driven PPC Executive with a passion for digital marketing? Reporting to the Associate Director of Digital Growth, we're seeking a high-performing individual to join our innovative team. This role is crucial in supporting our internal and external Sales & Marketing divisions, aiming to maintain and expand our success in the UK market. In this role, you'll be at the forefront of our digital marketing efforts, running PPC campaigns and optimizing paid search budgets! Day to Day Develop and implement high-performing search strategies. Launch and optimize PPC campaigns across various platforms, including Google AdWords and Bing. Manage keyword selection and audience targeting. Monitor budgets and adjust bids to improve ROI. Track KPIs to evaluate performance and identify issues. Produce and analyze detailed PPC reports. Craft compelling ad copy and select engaging imagery. Create new campaigns across multiple channels. Maintain relationships with PPC ad platforms and vendors. YOU? Proven experience as a PPC Manager. Strong data analysis and reporting skills. In-depth knowledge of SEO and digital marketing principles. Expertise in multiple platforms (e.g., AdWords, Facebook, Yahoo). Proficient with analytics tools (Google Analytics). Skilled in MS Office, especially Excel. Excellent communication and analytical skills. Strong numeracy skills and analytical thinking. (phone number removed)CCR3 INDHIN
PPC Executive employer: The Portfolio Group
Contact Detail:
The Portfolio Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land PPC Executive
✨Tip Number 1
Familiarize yourself with the latest trends in PPC and digital marketing. Follow industry leaders on social media and subscribe to relevant blogs to stay updated on best practices and new tools that can enhance your campaigns.
✨Tip Number 2
Network with professionals in the digital marketing field. Attend webinars, workshops, or local meetups to connect with others who share your passion for PPC. This can lead to valuable insights and potential job referrals.
✨Tip Number 3
Showcase your analytical skills by preparing case studies of past PPC campaigns you've managed. Highlight your ability to track KPIs, optimize budgets, and improve ROI, as these are crucial aspects of the role.
✨Tip Number 4
Demonstrate your creativity in crafting ad copy and selecting imagery. Prepare a portfolio of your best ads to present during interviews, showcasing how you can engage audiences and drive conversions.
We think you need these skills to ace PPC Executive
Some tips for your application 🫡
Understand the Role: Make sure to thoroughly read the job description for the PPC Executive position. Highlight key responsibilities and required skills, and think about how your experience aligns with these.
Tailor Your CV: Customize your CV to emphasize your experience in PPC management, digital marketing, and data analysis. Use specific examples of successful campaigns you've managed and the results achieved.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and your proven track record in PPC. Mention specific platforms you have experience with and how you can contribute to the company's success.
Highlight Analytical Skills: Since the role requires strong analytical skills, be sure to include examples of how you've used data to drive decisions in past roles. Mention any tools or software you are proficient in, such as Google Analytics.
How to prepare for a job interview at The Portfolio Group
✨Showcase Your PPC Experience
Be prepared to discuss your previous PPC campaigns in detail. Highlight specific strategies you implemented, the platforms you used, and the results you achieved. This will demonstrate your hands-on experience and understanding of what works in digital marketing.
✨Demonstrate Data Analysis Skills
Since strong data analysis is crucial for this role, come ready to talk about how you've used analytics tools like Google Analytics to track KPIs and optimize campaigns. Share examples of how your analytical skills led to improved ROI in past projects.
✨Familiarize Yourself with Current Trends
Stay updated on the latest trends in PPC and digital marketing. Be ready to discuss recent changes in platforms like Google AdWords or Bing, and how these might impact campaign strategies. This shows your passion for the field and your commitment to continuous learning.
✨Prepare Questions for the Interviewers
Think of insightful questions to ask the interviewers about their current PPC strategies, challenges they face, or how they measure success. This not only shows your interest in the role but also helps you gauge if the company aligns with your career goals.
