Marketo Automation Specialist

Marketo Automation Specialist

Manchester Full-Time 36000 - 60000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Drive impactful marketing campaigns and optimize customer journeys using Marketo.
  • Company: Join a global SaaS powerhouse known for innovation and growth.
  • Benefits: Enjoy a dynamic work environment with opportunities for professional development.
  • Why this job: Leverage your Marketo skills to fuel business growth and make a real impact.
  • Qualifications: Advanced expertise in Marketo and experience with multi-channel campaigns required.
  • Other info: Collaborate with sales teams and stay ahead of marketing technology trends.

The predicted salary is between 36000 - 60000 £ per year.

Are you a Marketo maestro ready to join a global brand? Join our clients SaaS powerhouse as a Marketo Automation Specialist and drive impactful marketing campaigns for a worldwide audience. We're looking for a data-driven innovator who can transform insights into action, optimise customer journeys, and scale our automation efforts to new heights. Are you passionate about leveraging the full power of Marketo to fuel business growth, this is the opportunity you've been waiting for! Day to Day Provide strategic support to the marketing team, setting up and monitoring Marketo campaigns and automations. Build, manage, and optimize nurture journeys for key prospects and customers, ensuring seamless and effective touchpoints. Monitor the overall performance and health of our Marketo system. Leverage automation and AI to enhance lead management processes. Develop and refine our marketing technology stack, aiming for industry-leading standards. Deliver weekly and monthly reports on email journeys, measuring performance against targets. Collaborate with key stakeholders, including the sales team, to understand the funnel and optimize nurture programs. YOU? Advanced expertise in Marketo, Adobe, HubSpot, or Salesforce Marketing Cloud. In-depth experience with Adbridge or similar tools to support multi-channel campaigns. Proficiency in lead scoring and attribution models (last touch and multi-touch) to boost lead pipeline and engagement. Experience integrating CRM systems with other platforms and automating workflows. Strong understanding of lead generation metrics and experience in data-driven reporting. Engagement with the latest trends in marketing technology and a commitment to staying ahead of the curve P46917CCR1 INDMANS

Marketo Automation Specialist employer: The Portfolio Group

Join a dynamic and innovative team at our global SaaS powerhouse, where your expertise as a Marketo Automation Specialist will be valued and rewarded. We foster a collaborative work culture that encourages creativity and professional growth, offering ample opportunities for skill development and career advancement. With a focus on leveraging cutting-edge marketing technology, you'll play a crucial role in driving impactful campaigns while enjoying the benefits of a supportive environment that prioritizes employee well-being and success.
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Contact Detail:

The Portfolio Group Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Marketo Automation Specialist

✨Tip Number 1

Familiarize yourself with the latest features and updates in Marketo. Being well-versed in the platform's capabilities will not only boost your confidence but also demonstrate your commitment to leveraging its full potential for business growth.

✨Tip Number 2

Network with professionals in the marketing automation space, especially those who have experience with Marketo. Engaging in discussions or attending webinars can provide you with insights and tips that could set you apart from other candidates.

✨Tip Number 3

Stay updated on industry trends and best practices in marketing technology. This knowledge will help you speak confidently about how you can contribute to optimizing customer journeys and enhancing lead management processes.

✨Tip Number 4

Prepare to discuss specific examples of how you've successfully managed and optimized campaigns in the past. Highlighting your data-driven approach and results will resonate well with the hiring team and showcase your expertise.

We think you need these skills to ace Marketo Automation Specialist

Advanced expertise in Marketo
Proficiency in Adobe, HubSpot, or Salesforce Marketing Cloud
In-depth experience with Adbridge or similar tools
Lead scoring and attribution models knowledge
Experience integrating CRM systems with other platforms
Strong understanding of lead generation metrics
Data-driven reporting skills
Ability to optimize customer journeys
Experience with multi-channel campaigns
Familiarity with marketing automation best practices
Collaboration skills with sales teams
Analytical mindset for performance monitoring
Commitment to staying updated on marketing technology trends

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights your advanced expertise in Marketo and other relevant tools like Adobe, HubSpot, or Salesforce Marketing Cloud. Showcase specific examples of how you've optimized marketing campaigns and improved lead management processes.

Craft a Compelling Cover Letter: In your cover letter, express your passion for leveraging Marketo to drive business growth. Mention your experience with multi-channel campaigns and how you can contribute to the company's marketing technology stack.

Highlight Data-Driven Achievements: Include quantifiable achievements in your application that demonstrate your proficiency in data-driven reporting and lead generation metrics. This could be improvements in lead scoring or successful campaign performance against targets.

Showcase Collaboration Skills: Emphasize your ability to collaborate with key stakeholders, such as sales teams, to optimize nurture programs. Provide examples of past experiences where teamwork led to successful marketing outcomes.

How to prepare for a job interview at The Portfolio Group

✨Showcase Your Marketo Expertise

Be prepared to discuss your advanced knowledge of Marketo and how you've successfully implemented campaigns in the past. Highlight specific examples where your strategies led to measurable results.

✨Demonstrate Data-Driven Decision Making

Since the role emphasizes data-driven insights, come equipped with examples of how you've used data to optimize customer journeys or improve campaign performance. Discuss any tools you’ve used for reporting and analysis.

✨Understand the Marketing Technology Stack

Familiarize yourself with the marketing technology stack mentioned in the job description. Be ready to discuss how you can contribute to refining and enhancing it, especially in relation to automation and AI.

✨Collaborate Effectively

The role involves working closely with sales and other stakeholders. Prepare to share experiences where you successfully collaborated across teams to achieve common goals, particularly in nurturing leads and optimizing programs.

Marketo Automation Specialist
The Portfolio Group
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  • Marketo Automation Specialist

    Manchester
    Full-Time
    36000 - 60000 £ / year (est.)

    Application deadline: 2027-02-02

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    The Portfolio Group

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