At a Glance
- Tasks: Manage exciting brand and product programmes while collaborating globally with creative teams.
- Company: Join the iconic Pokémon Company, a leader in children's entertainment.
- Benefits: Enjoy competitive salary, comprehensive healthcare, and generous paid leave.
- Other info: Flexible hybrid work environment with opportunities for growth and learning.
- Why this job: Be part of a vibrant culture that celebrates creativity and innovation in the Pokémon universe.
- Qualifications: 4+ years in project management; fluent in English and business-level Japanese.
The predicted salary is between 54157 - 72057 £ per year.
Get to know The Pokémon Company International
The Pokémon Company International manages the Pokémon property outside of Asia and is responsible for brand management, licensing and marketing, the Pokémon Trading Card Game, the animated TV series, home entertainment, and the official Pokémon website.
Pokémon was launched in Japan in 1996 and today is one of the most popular children’s entertainment properties in the world.
Learn more online at corporate. pokemon. com and pokemon. com .
- Get to know the role
- Job Title: Program Manager, Product & Brand (Bilingual Japanese/English)
- People Manager: No
About the Role
We’re looking for a bilingual, growth-minded professional with a passion for brand, creativity, and operational excellence to join the CPEO (Chief Product & Experience Officer) Office as a
Program Manager, Product & Brand .
The CPEO Office partners with the Chief Product & Experience Officer to strengthen organizational capabilities that empower the Product & Experience Organization to unleash quality, creativity, and integrity at scale.
In this role, you’ll build and optimize programs and tools centered around brand and product creation that spark creativity across the Product & Experience Organization.
In addition, you’ll manage organizational cadences, research market opportunities, support other projects/tasks under CPEO, and collaborate with stakeholders across the U.
S., Europe, and Japan to ensure alignment and impact.
- What you’ll do
- Partner with departments in the Product & Experience Organization - such as Brand Review, Marketing, Licensing, and Events - to capture and document transferable expertise and know-how in scalable frameworks (e. g., brand and product playbooks and guides) that empower teams to innovate without reinventing the wheel.
- Collaborate with CPEO and the Director of CPEO Office to design and develop training content that deepens foundational expertise in the Pokémon brand, products, and businesses, enabling authentic and compelling brand representation across the organization.
- Organize and manage joint learning opportunities involving group companies in Japan and Asia to share knowledge, build relationships, and foster global understanding and collaboration.
- Provide program support for incubation-stage initiatives as needed.
- Offer flexible support to CPEO on priority initiatives and ad-hoc tasks, such as researching emerging opportunities and creating presentation materials, to ensure organizational objectives are met.
- Travel occasionally to the Seattle office to collaborate with key stakeholder teams and support on-site programs.
- What you’ll bring
- 4+ years of experience in program/project management, knowledge management in a rapidly evolving organization, or equivalent roles within multinational or culturally diverse environment.
- Bachelor's degree in a related field or a demonstrated equivalent level of applicable experience.
- Near-native/fluent level of verbal and written communication skills in English and minimum business-proficiency level in Japanese, with ability to create clear, compelling presentations and documentation.
- Working knowledge of creating, launching and iterating new programs and tools for an organization, combined with strong analytical and problem-solving capabilities.
- Proven ability to design and launch organization-wide programs from scratch in dynamic environments.
- Strong organizational and prioritization skills to manage multiple tasks and deliver high-quality outcomes, with keen attention to detail.
- Ability to manage senior leadership-level communications and stakeholder relationships.
- High learning agility and willingness to grow while contributing to the long-term success of the brand.
- Experience in marketing, product management, brand storytelling or similar roles preferred; exposure to entertainment, media, or global brand-driven industries is a plus.
Base Salary Range
For this role, new hires generally start between £54,157.00 - £72,057.00 per year.
The full range is £54,157.00 - £97,543.00 per year.
This range is applicable for the labor market where the role is intended to be hired.
The final base salary is directly related to the candidate’s qualifications and professional experience uniquely.
- #LI-MW1
- #LI-Hybrid
- How you’ll be successful
- Passion for Pokémon: Develops an understanding of the Pokémon brand, the impact it has on our people, culture, business, fans, and communities, and applying that knowledge and passion to everything you do.
- Challenging the
Expected: Approaches challenges with curiosity and creativity, embracing the possibility of failure as an opportunity to learn something new, develop innovative ideas, solve complex problems and identify unique opportunities.
- Integrity and
Respect: Demonstrates integrity and respect by leading with empathy, listening to others, seeking out different perspectives, and taking personal responsibility for decisions, actions, and results.
- Dedicated to
Quality: Takes ownership to maintain and promote high standards, looks for new ways to learn and improve, and embraces a growth mindset to seek and apply feedback from others in an effort to continuously improve.
- Building Relationships: Develops and strengthens relationships, adopting a “team first” mentality and working collaboratively to solve problems and meet shared goals.
- Delighting
Customers: Listens and understands the interests and needs of our customers and stakeholders, making them feel heard and important, and embracing these learnings to continue delivering a unique Pokémon experience.
- What to expect
- An innovative culture driven by impact, delivering meaningful outcomes.
- Company events that celebrate the spirit of Pokémon.
- Competitive cash-based compensation programs.
- 100% employer-paid healthcare premiums for you.
- Generous paid family leave.
- Employer-paid life insurance.
- Employer-paid long and short-term income protection insurance.
- US Employees: 401k Employer Matching.
- UK/IRE/MX Employees: Pension Employer Contributions.
- Fitness reimbursement.
- Commuter benefit.
- Linked In learning.
- Comprehensive relocation package for certain roles.
- Hybrid work environment.
The above statements are intended to describe the general nature and level of work being performed by people assigned to this role.
They are not to be construed as an exhaustive list of all responsibilities, duties, and skills required.
Employees may be required to perform duties outside of their normal responsibilities from time to time, as needed.
For roles in the United Kingdom, candidates will need the right to work.
In some cases, and for some roles, the Company may be able to arrange a visa.
For roles in Ireland, this role requires candidates to have the right to live and work in the Republic of Ireland.
However, we welcome applications from all nationalities and may consider supporting an employment permit application, in appropriate and suitable cases.
The Pokémon Company International is committed to the inclusion of all qualified applicants for consideration in our job application process.
If you require reasonable accommodation to complete a job application, pre-employment testing, or a job interview, or to otherwise participate in the hiring process, please contact the Talent Acquisition team at accommodationrequest_ta@pokemon. com .
Program Manager, Product & Brand (Bilingual Japanese/English) in London employer: The Pokémon Company
The Pokémon Company International is an exceptional employer that fosters a vibrant and innovative work culture, where creativity and collaboration are at the forefront. Employees enjoy comprehensive benefits, including 100% employer-paid healthcare premiums, generous paid family leave, and a hybrid work environment that promotes work-life balance. With a strong commitment to employee growth and development, team members have access to training opportunities and resources that empower them to thrive in their roles while contributing to the beloved Pokémon brand.
StudySmarter Expert Advice🤫
We think this is how you could land Program Manager, Product & Brand (Bilingual Japanese/English) in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for The Pokémon Company and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like The Pokémon Company are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with The Pokémon Company on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
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We think you need these skills to ace Program Manager, Product & Brand (Bilingual Japanese/English) in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit The Pokémon Company. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of The Pokémon Company:Show us that you’ve done your homework! In your application, briefly mention what you admire about The Pokémon Company’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at The Pokémon Company
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at The Pokémon Company will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At The Pokémon Company, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.