Podcast Marketing & Audience Growth Executive
Podcast Marketing & Audience Growth Executive

Podcast Marketing & Audience Growth Executive

City of London Full-Time 22700 - 28800 £ / year (est.) No home office possible
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The Podcast Guys®

At a Glance

  • Tasks: Implement audience growth strategies and manage marketing for podcasts.
  • Company: Join The Podcast Guys, a dynamic team passionate about podcasting.
  • Benefits: Enjoy a competitive salary and the chance to work in a creative environment.
  • Why this job: Be part of an exciting industry, grow your skills, and make a real impact.
  • Qualifications: 1-3 years of podcasting experience and a passion for marketing.
  • Other info: Remote work options available; apply through our website!

The predicted salary is between 22700 - 28800 £ per year.

Purpose: This role will focus on implementing audience growth strategies, ensuring our client marketing plans move from strategy to execution efficiently and effectively whilst maintaining and developing The Podcast Guys’ own brand presence. This person should be hands-on, organised and detail-orientated, with strong experience and proven expertise in podcast marketing and implementation of digital content strategies.

Key Responsibilities:

  • Audience Growth Implementation for Clients: Execute podcast marketing strategies devised by our Audience Development Director. Assist in podcast audits, competitor research and marketing reports. Handle outreach for podcast guest bookings. Set up and manage cross-promotion opportunities (including feed swaps, promo swaps etc.). Source influencers and media partnerships for client podcasts.
  • Marketing Support for The Podcast Guys: Manage and execute content for The Podcast Guys, inclusive of blogs, newsletters, and social media. Create sponsorship and new business proposal decks. Support efforts for The Podcast Guys to build brand awareness in the industry.
  • Operational & Team Support: Keep marketing and strategy execution organised and up to date. Maintain audience growth tools and platforms. Support internal tracking of marketing initiatives.

Ideal Candidate Profile:

  • Entry to Mid-Level (1-3 years of podcasting experience).
  • Strong understanding and evidence of successful podcast marketing and audience growth principles.
  • Detail-oriented and proactive, able to work independently on execution.
  • Solid evidence of passion for/interest in the podcasting industry, networking and staying up to date with trends.
  • Proficient at using, or able to learn, digital tools such as Monday.com, Art19, Megaphone, Canva, Podtrac and Ausha.
  • A creative writer (with evidence of writing innovative blogs and outreach/marketing materials).

Salary: £27,000 - £32,000 per annum dependent on experience.

The Podcast Guys®

Contact Detail:

The Podcast Guys® Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Podcast Marketing & Audience Growth Executive

Tip Number 1

Familiarise yourself with the latest trends in podcast marketing. Follow industry leaders on social media and engage with their content to show your passion and knowledge about the field.

Tip Number 2

Network with professionals in the podcasting industry. Attend relevant events or webinars, and don't hesitate to reach out to potential mentors who can provide insights and advice on audience growth strategies.

Tip Number 3

Demonstrate your creativity by preparing a mock marketing plan for a podcast you admire. This will showcase your understanding of audience growth and your ability to think strategically.

Tip Number 4

Get hands-on experience with digital tools mentioned in the job description. Familiarity with platforms like Monday.com and Canva can set you apart and show your readiness to hit the ground running.

We think you need these skills to ace Podcast Marketing & Audience Growth Executive

Podcast Marketing Expertise
Audience Growth Strategies
Digital Content Strategy Implementation
Detail-Oriented Execution
Competitor Research Skills
Outreach and Networking Skills
Cross-Promotion Management
Influencer Sourcing
Media Partnership Development
Content Creation for Blogs and Newsletters
Social Media Management
Brand Awareness Strategies
Organisational Skills
Proficiency in Digital Tools (e.g., Monday.com, Art19, Megaphone, Canva, Podtrac, Ausha)
Creative Writing Skills

Some tips for your application 🫡

Understand the Role: Before applying, make sure to thoroughly read the job description. Understand the key responsibilities and the skills required for the Podcast Marketing & Audience Growth Executive position. Tailor your application to highlight your relevant experience in podcast marketing.

Craft a Compelling CV: Your CV should reflect your experience in podcasting and marketing. Include specific examples of past projects where you successfully implemented audience growth strategies or managed digital content. Use metrics to demonstrate your impact whenever possible.

Write a Strong Cover Letter: In your cover letter, express your passion for the podcasting industry and your understanding of audience growth principles. Mention any relevant tools you are proficient in, such as Monday.com or Canva, and explain how you can contribute to The Podcast Guys' brand presence.

Follow Application Instructions: Make sure to apply through the provided link and not via LinkedIn. Double-check that all required documents are included and that your application is free from errors before submission. This shows attention to detail, which is crucial for the role.

How to prepare for a job interview at The Podcast Guys®

Show Your Passion for Podcasting

Make sure to express your enthusiasm for the podcasting industry during the interview. Share any personal projects or experiences that highlight your interest and knowledge of current trends in podcast marketing.

Demonstrate Your Organisational Skills

Since the role requires a detail-oriented approach, be prepared to discuss how you manage multiple tasks and keep projects organised. You could mention specific tools you've used, like Monday.com or Canva, to streamline your workflow.

Prepare Examples of Past Successes

Have concrete examples ready that showcase your experience in executing podcast marketing strategies. Discuss any successful campaigns you've been part of and the results achieved, as this will demonstrate your capability to contribute effectively.

Ask Insightful Questions

Prepare thoughtful questions about the company's current marketing strategies and future goals. This shows your genuine interest in the role and helps you understand how you can fit into their plans for audience growth.

Podcast Marketing & Audience Growth Executive
The Podcast Guys®
Location: City of London
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